sell me this pen go ahead
sell me this pen what if you were in a
sales interview and someone
was to say to you sell me this pen
to test your selling ability your
selling skill
how well would you respond would you
panic
would you stutter would you freeze have
you ever had a dreams
that that you um you had
you you would you could you do you would
you what if i could give you
the right sales framework that you could
use
to respond perfectly every single time
what if i could teach you exactly what
to say
and how to say it so you could convince
the person that you are
the perfect candidate for that sales job
what if you just want to impress
your friends when they ask you the
question sell me
this pen would you be interested comment
below
first the framework it's not about
selling the pen it's how you are selling
the pen it doesn't matter what the
object is sell me this pen
sell me this book sell me this water
sell me another pen
what the other person wants to know is
how you think
and how creative you are and how you
think on
your feet those are the exact qualities
that the interviewer is looking for
for that position the interviewer is
looking for
three things number one how do you
manage
emotions how do you handle pressure can
you think
on your feet can you carry a
conversation
with someone who has more authority than
you
can you pivot how well prepared are you
that's the first thing that they are
looking for the second thing that the
interviewer is looking for
is do you know how to gather information
and how do you gather information you
gather information by
asking questions i have several
questions
so when they say sell me this pen and
you
immediately goes into talking about
features
oh this is a great pan and it writes
very well it tells them you are
an amateur you don't know what you're
doing because you don't know how
to ask questions how do you know they
even need a pen
how do you know what they're looking for
in a pen what's important for them when
they are buying a pen
if you don't ask questions how do you
know you are
guessing the third thing the interviewer
is looking for is
do you know how to ask for the sale do
you know how to close the deal
how to ask for money because most
salespeople
they're afraid to ask for money they're
afraid
to close they'll talk about features
they'll talk about terms they'll talk
about all kinds of stuff
except money when it comes to closing
the deal and
signing the check they're afraid to ask
for money
so the interviewer is looking for are
you comfortable
asking for the sale do you even know how
to close
so those are the three things that
they're looking for how you actually
sell the pen
so let me demonstrate how you actually
sell this pen
the first answer i'm gonna teach you is
the idle close
so go ahead sell me this pen
hmm let me ask you a question who is
your favorite celebrity
bruce lee bruce lee well this is not
just
a simple pen you know when bruce lee was
in the hospital when he wrote the book
the tao of ji kundo that changed martial
art history
he used this exact pen
do you want to own a piece of bruce lee
history
the second way you could sell this pen
is a super power
close watch you do sound pretty good but
i have one more challenge for you
sell me this pen if you could have any
super power
what would you want the ability to be
invisible the ability to be invisible
you see this is not just a simple pen
this is a super
power pen you see a twist right here
the second i twist it you become
invisible
now you don't see me now you see me
again
would you want one i'm impressed
and the third way that you could sell
this pen which is my favorite
the high ticket clothes do me a favor
sell me this pen go ahead
when was the last time you bought a pen
probably a year ago
was it for business use or personal use
personal personal use and what kind of
pen do you typically buy i have some
regular pen
i have some nice pants too when you say
nice ones do you mean
nice ones or really nice ones what is
the most you've ever spent on a pen
200 200 then we got a problem here
what's the problem this pen cost us a
lot more than that
like how much more this pen costs a
thousand dollars
a thousand bucks for a pen are you
insane you're
absolutely right most people don't
understand the
value of this pen you know this panel
was actually used by
warren buffett to sign some of the most
important documents
in his career this pen has history this
is a pen for a man who wants to make a
statement
this is a pen for a man who wants to
share incredible stories with his
colleagues
is that you i want to make a statement
with my pen
but you wouldn't want to spend a
thousand bucks on a pen would you
i have a thousand bucks well i don't
mind well if that's the case
the pen is yours congratulations sold
as you can see i have demonstrated i'm
not afraid
to qualify the prospect hard and i'm not
afraid
to ask questions to gather information
and i'm not afraid
to state my price without justifying it
remember is not about selling the pen
it is about how you sell this particular
product
your approach your tonality your body
language
your posture that's what the interviewer
is looking
for of course there are an infinite
amount of answers to this one
question sell me this pen pen
that's my boy right there do me a favor
write your name down on that napkin for
me i don't have a pen
exactly supply and demand if you finally
want clarity on exactly
what to say when to say it and how to
say it i
invite you to join me for my free
training by clicking the link below i'm
gonna teach you
exactly how to close anyone anytime
anywhere go ahead and do that now