How to sell show tickets online
4 Easy Steps: How to Sell Event Tickets Online
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do you want to successfully sell tickets
online for an event
it takes a lot of hard work and
willpower to organize a great event the
last thing you want to do is surrender
all your hard-earned profits to
expensive and bloated event management
websites just so your attendees can buy
and download tickets
want to know some good news
you don't have to forfeit your profit
today we'll discuss the steps and tools
it takes to sell event tickets online
i'm noelle with jotform let's go
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your event ticket is more than a method
of entry it will also act as a reminder
for attendees and a piece of marketing
collateral for you and others before
promoting your event online take the
necessary time to design your ticket
don't make the mistake of rushing this
crucial step
being on brand and having an
eye-catching design is essential in
addition your tickets should clearly
display all of the events information
how frustrating would it be to not be
able to check your ticket quickly for
the time date and location of the event
at a glance
there are many online design tools right
at your fingertips that you can use to
create a masterpiece
you can also save yourself the hard work
and use a template instead
jotform has a suite of ticket templates
that you can customize for your event
you can personalize them with the
attendee data you collect during
registration that way everyone gets a
beautiful personalized ticket
the next step in selling tickets online
is creating a web page where guests can
register for the event and buy a ticket
if you need to use a third-party
provider you can however an ideal place
for this to exist is on your website
on the event registration page you'll
want to make sure you get across all of
the pertinent information while selling
the benefit of attending to potential
guests
use this step to gather relevant info
about your potential guests too
including their names the number
attending and their contact info
adding a link on your registration back
to your cancellation policy is very
helpful
this reassures consumers that they're
covered if something comes up and you
have to cancel your event
keep it simple when designing your
registration page the simpler the design
the better
you don't want to distract guests with
irrelevant information
by giving potential registrants only the
information they need you'll focus their
attention and increase the likelihood of
them converting
chatform's ticket order form templates
are a perfect way to collect ticket
orders online
streamline attendees paying for your
event by offering an online payment
method
it's no use selling tickets online and
expecting people to pay in person or
send a check in the mail
event attendees will expect to be able
to pay online and offering this option
can also help you sell more tickets
when online payment processing is
incorporated into your event
registration process you streamline the
whole experience resulting in more
registration less administrative costs
and more revenue
give attendees a range of payment
options while doing your best to
minimize fees
event management sites usually offer a
limited number of payment options and
charge a fee for every ticket you sell
try using jotform instead
we allow you to choose from more than 10
of the leading payment providers and
don't charge per ticket fees
lastly promote promote promote
you can't sell tickets if no one knows
about your event
if you have your own audience make sure
to promote your event to them early and
often
whether in the form of an email list
social media following or a church
congregation
if you decide to use jotform to create
tickets and manage registrations you can
also use one of the platform's marketing
integrations to help
look to outlets like social media your
local newspaper and niche blogs to help
spread the word about your event and
drive traffic to your registration page
a big help in promoting is to ask
everyone involved with the event to do
their share in getting the word out
these are people who are speaking at the
event people who are in your network and
even your company's employees
the more people who post about an event
the greater the word of mouth marketing
will be
it also boils down to how much time and
effort you put into promoting your event
you'll sell more tickets the longer you
promote
selling tickets online for an event is
an easy way to cast a wide net to
potential attendees
let's do a quick review
if you want to sell tickets online for
an event just follow these four steps
create your ticket make sure it's on
brand simple and informative
launch an event registration page
make it easy to find on your website and
create a clear layout that leads
potential attendees to purchase a ticket
set up and integrate online payment
systems through sites like eventbrite or
jotform
make it easily accessible for attendees
to pay on the spot for their tickets
lastly promote the heck out of your
event
in person and online promotion will mean
more ticket sales and in the end more
revenue
with a great looking ticket a smooth
registration process an integrated
online payment method and a great
promotional plan you'll be sold out in a
flash
thanks for watching jotform
i'm noelle i'll see you next time
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[Applause]
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