How To Sell On Amazon With Shopify (Shopify And Amazon Integration)


if you haven't been here before

welcome to the e-business boss Channel

my name is Nick and today I'm going to

be running you through everything you

need to know about Shopify and Amazon

I'm going to show you all the different

ways you can make money using these two

platforms together you find this with

your usual please hit the like button

share it with a friend and if you're

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sure you subscribe to the channel let's

get into the video so like I said I'm

going to run you through all the

different ways you can integrate Shopify

and Amazon so whether you're just

looking to sell on the Amazon

Marketplace through Shopify or you're

interested in how you can use Amazon

Shopify and print-on-demand

software or you already set on Amazon

but you'd like another sales channel of

your own this video is going to cover

all of it if you've got any questions

leave a comment and I will get back to

you as quickly as possible hopefully I

can help some of you guys out so you

want to sell on Amazon with Shopify

whatever your business model is there

are three basic requirements you're

going to need to know about first you're

going to need a Shopify account that

goes without saying there's a link in

the description which you can use to get

a 14-day free trial of the software

you'll also need an Amazon account so if

you've got one already great you can

link the two with a few clicks if you

haven't enough things think about is it

does cost $39.99 a month and that's in

dollars also if you want to sell on

Amazon you're going to need a barcode

for your product and I'll also mention

that when you're going about getting

your barcodes please make sure they're

gs1 barcodes this is an Amazon

requirement and the last thing you want

is getting suspended from Amazon because

they are very very strict if you're in

the u.s. you'll be looking for a UPC

barcode if you're in Europe you'll be

looking for an EIN barcode so if you're

if you've got a Shopify store you

clicked on the link you've gone in

you've set up your Shopify store and you

want to start selling your products on

Amazon what should you do well once

you've got an Amazon seller account

you'll need to go into your Shopify

and add Amazon as a sales channel on

your Shopify dashboard so you'll see

under sales channels there's a plus

button so you click that go to Amazon

and follow the instructions through so I

will mention that it is only currently

available for us sellers I'm sure it

will be coming to Europe soon but yeah

you need to be selling in the u.s.

marketplace in order to take advantage

of these two from this point of view so

how are you going to fulfill your orders

so you've got a few options when it

comes to fulfillment obviously it's

going to depend on your business model

if you're watching this video the

chances are that you've got a very

specific business model or you're

thinking about selling in a particular

way so here's a few examples of the

types of people that might be thinking

about using Shopify print-on-demand so

this is a big one it's something we do

ourselves and you need to have a product

basically made and sent out on your

behalf so for this unless you're part of

the merge by Amazon program you'll want

to use a partner like printful or T

launch so I'm going to go into how this

works shortly you will need to set up an

account with the one you choose so let's

say for example you go over printful and

then follow the previous instructions

but you'll need to add the printful app

to your Shopify store so if you're

selling products that you manufacture

yourself or maybe you have a partner or

a factory in the u.s. or China for

example then you'll be getting products

made that you specifically own so you'll

either fulfill these items yourself if

you've gone existing a Shopify store

you'll have a way of doing that already

you might use Amazon FBA which is their

product fulfillment service or you might

use another third-party fulfillment

service like a ship Bob or someone like

that they'll basically receive your

orders and send out orders on your

behalf if you're thinking about drop

shipping why probably say about Amazon

and shop fires and integration is it

might not be the best option for you and

I'm just being honest with how I see it

and I'm not an expert in the drop

shipping field but I do know a little

bit about it let's just go over the

explanation on Google for what drop

shipping actually is so it's a retail

fulfillment method where a store

doesn't keep the products it sells in

stock you might already know that but

instead when the store sells a product

it purchases the item from a third party

and from there it shipped directly to

the customer or there's a third party

fulfillment service that's doing the

shipping for you so like I said if this

is you I don't think shop fine Amazon's

going to be the best option and I'll

tell you why once you make a sale on

your Shopify stool if you're then going

to find that product to resell on Amazon

you're going to be limited firstly

you're going to have to go onto Amazon

manually and find the product that you

want to ship to your customer that

they've bought and you're going to have

to buy to a lower price and then ship it

out to your customer the seller on

Amazon will likely use Amazon packaging

if they're an FBA seller and the whole

customer experience you're just going to

be highlighted as a middleman so if you

are thinking about drop the shipping I

would I would do it either with a

relationship with a local supplier or

you might use something like or below

which is basically drop shipping from

China you can sign up to or below adda

is a nap in Shopify and or below

basically have an existing catalog of

suppliers that are ready to work with

you so there's ready-made products that

you can add to your store and as soon as

customers buy them they're there to be

made and shipped out so and other things

think about is probably the lead time

from China it's probably gonna take a

few weeks another option is a website

called sprocket spa kit sorry

and yeah they offer drop shipping

services again it's a bit like an open

catalog where supplies go to link up

with people like you people that want to

sell they will create the items and send

them out so they'd probably be your best

options when it comes to drop shipping

so if you are using Amazon and Shopify

as an integration

possibly to go with a print-on-demand

business this is how I think the two

bits of software could work really well

for you so this method could be

considered as an alternative to merch by

Amazon so we actually have a merch by

Amazon account but this is an


we've considered in the past and the

main issue with much by Amazon is not

everybody gets approval so when we got

approved about to wait about three

months and I have heard of people having

to wait up this of eight months to

actually get approved and there's no

guarantee you will it's becoming more

popular so Amazon probably want to keep

it competitive but not swamped with too

many people so what you can do using

Amazon and Shopify is you could create a

Shopify store first of all you're going

to need to do that you need to fill it

with the products you want to sell then

you can integrate with a print-on-demand

partner like printful or T launch and

when an order comes in to you you can

integrate with either of them and they

will basically manufacture or print the

t-shirt or whatever merch is you're

selling and send it out on your behalf

so next you'll need to add Amazon as a

sales channel in order to leverage the

Amazon market through your Shopify store

but this way what you can do integrating

say let's say we're using printful is

you can integrate Shopify to printful so

you've set up your store you've got to

find your customers printful do the

printing but then you can add your

products to Amazon with a few clicks

if you sell in the US market so this way

you can list your products on Amazon

without actually being part of the merch

by Amazon program I think that's a

really useful alternative maybe you

haven't been accepted too much by Amazon

or maybe you just want to widen the net

slightly so the pros and cons are this

by selling on Amazon and these are the

pros you are leveraging an existing

marketplace this is going to reduce your

marketing costs because Amazon already

have the customers attention you don't

need to run any expensive marketing


everybody's going onto Amazon to buy

something so yeah you're taking huge

advantage of an existing marketplace

being on Amazon it's going to help build

your trust with your customers your

brand is going to look much more

reputable and yeah another poke you

don't need to merge by Amazon account if

you're watching this you want to do

print on demand

you haven't got accepted to match by

Amazon this could be a really good

option for you the cons I could only

really think of one and it's that you'll

have the additional monthly expense of

having an Amazon

so yeah remember if you want to give

this method to go head down to the

description take out the free trial see

what you think of Shopify and yes set up

your store set up the integrations and

start selling so what if you've come and

found this video because you already

sell on Amazon but you want another

sales channel so this is exactly how we

first discovered Shopify we've sold on

Amazon for some time a little while ago

we decided we want to diversify and

build up a sales channel away from

Amazon something we'd control ourselves

so yeah we built a Shopify store for one

of our private label brands and we did

it for a few reasons

we wanted to grow our sales of course

increase our brand exposure we wanted to

increase the control so if you sell on

Amazon or you've heard the horror

stories Amazon could just suspend your

account at any time and yeah if it's

your own website well you can go by your

own rules as long as you're you're not

doing anything on it unethical so and

yeah the last reason was as I mentioned

to diversify our business so that is how

we really use the Shopify and Amazon

integration so our Shopify store setup

actually looks like this so we use

Amazon FBA to fulfill our products so

this means we don't hold any stock all

of the inventory is kept in one place a

lot of our products are manufactured out

of the UK which is where we're based so

sometimes we'll receive products here in

our warehouse but then we'll have them

prepped up and sent in to Amazon FBA so

this is how we use Shopify and Amazon so

as I mentioned we've created a Shopify

store for one of our brands so we filled

it with relevant content marketing

images updated the blog and when it

comes to blog posts the best advice I

can give you is try and use your blog to

answer the questions your potential

customers are asking so obviously it's

going to be on you to drive traffic to

your Shopify store we are marketing

looks like this we do a lot of search

engine optimization mainly we just fill

the blog with useful content that's what

Google likes that's what it wants to see

paid appetizing methods so we run

Facebook Ads Google Ads Instagram ads

and social media in general so you don't

just have to run ads on social media if

you set up accounts engage with your

ideal customers you'll start to get a

little bit of traction as you go along

so the inventory is synced automatically

across our Shopify and Amazon account so

this is really useful if a few sales

come in on Shopify shop fire we'll talk

to Amazon and update so if we've sold

three will it will talk to Amazon so

that we know across both portals how

much stock we've got so when the orders

actually come in from our Shopify store

they will automatically be sent to

Amazon FBA for fulfillment so and this

is where it's been really good for us so

Amazon will then pick pack and send out

the products on our behalf and we don't

have to touch anything

all we need to focus on is maintaining

our store and yet works really really

well for us so one thing I mentioned

because we sell in the European

marketplace Shopify and Amazon FBA don't

yet integrate directly for fulfillment

they do if you're based in the US if you

sell in the US and you've got a Shopify

store you can literally link your

Shopify store with Amazon FBA with a few

clicks but for us we've used an app


order desk and it's a third-party app

that will actually connect Shopify

Amazon together so it will it's

basically the communication between

those two portals so that when an order

comes in order desk will we'll take that

from Shopify sides and it will tell

Amazon FBA here's the order send this

out here's the details that's what our

setup looks like if you've got any

questions about anything I've spoken

about just leave a comment below and

I'll get back to you as quickly as I can

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