How to sell shirts online for free
How to Start a T-Shirt Business For FREE & Make BIG Profits - with Print On Demand 2023 | Tutorial
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i'm going to show you how you can build
a wildly successful print-on-demand
t-shirt business with no money so this
is my printful account and this is some
of the stats just from the last seven
days in this video i'm going to show you
how i'm doing it i'm actually going to
show you one of my designs that is
selling like hotcakes at the moment and
i'm going to show you everything you
need to know to get started yourself in
this video i'm going to walk through the
entire process of how you can start a
fully fledged profitable ecommerce
business just using a laptop no
investment required no amazing design
skills required and no printing or
fulfillment required by you this is a
fantastic passive income business model
that you definitely need to try i
recently started doing it myself and
making some epic profits and if you
follow what i'm going to show you in
this video you could have your first
sales coming in by today now let's dive
into it first up if you don't know print
on demand is a simple but effective
business model which allows you to sell
unique products online such as printed
t-shirts mugs wall prints and so many
other types of products but the great
thing about it is you don't have to
invest in any stock up front you don't
have to do any of the printing or
fulfillment yourself because it's all
taken care of by an external printing
company such as printful who have kindly
offered to sponsor this video we're
going to be focusing on t-shirts with
this business mainly because they've got
quite a good profit margin they're very
quick to print and they're also quite
easy to ship and fairly cheap shipping
so i think it's a very good product to
get started with the only thing that we
really need to worry about is the
designs which are printed onto the
t-shirts but do not worry because i've
got you covered in this video i'm going
to show you how to find and create super
simple designs that sell like hot cakes
it's really not as difficult as it
sounds okay so let's get started so
first of all you're gonna need to create
a free printful account you can use my
referral link in the description to sign
up to printful totally for free and if
you don't already know printful is a
global printing and fulfillment company
and they've got a range of blank
products available and the way that it
works we can sell any of these products
with our own designs on online and if
someone purchases from us printful will
print that product and send it to our
customers so it's totally passive income
so all you need to do to get started is
create your printful account okay so
once you've created your printful
account the dashboard should open up
looking something like this now i am
actually going to go into the setup of
everything a little bit later on once
we've actually created our designs i'm
just going to show you some results from
my actual printful account because this
is obviously the one that i created for
this example and then i'll show you how
we're setting all of this up so this is
my printful account and as you can see
just this week so far i've managed to
make a total gross profit of
620. and let's just change it to the
last seven days just so you can see the
last seven days total profit of 1
277
now the way that i'm making these sales
is on etsy.com so there are actually a
few etsy fees which come off this but
it's well over a thousand dollars profit
just this week using the print on demand
business model if you don't already know
etsy is a massive marketplace which gets
around 300 to 500 million visits every
single month and it's the best place
where people are looking for unique
gifts but t-shirts sell incredibly well
on etsy so it is the perfect free
traffic source for your t-shirt business
and the great thing about printful is it
connects directly to etsy so if someone
orders a t-shirt from your etsy store it
will be automatically sent over to
printful printful will deal with that
they'll print it and they'll send it to
your customer and you don't have to do
anything it is true passive income so
first of all you need to create an etsy
account now usually with etsy you will
need to pay 20 cents every time you
upload a listing now if you actually
click on the link in the description box
below you can actually create an etsy
store for free but you'll get 40 free
listings and in this video i'm going to
show you the best way to use your 43
listings to make the most profit now
once you sign up to exit it'll walk you
through the steps of actually setting up
your account where you can name your
shop but in order to complete this setup
we actually need some t-shirt designs so
now we need to focus on the t-shirt
designs you might think in order to sell
t-shirts online you're gonna need to be
some amazing designer or have a fashion
degree or something like that when that
is really not the case some of the best
selling t-shirt designs online and on
etsy are super super simple designs now
i'm going to show you one of my t-shirt
designs that i'm currently selling in
just a moment but i just want to show
you this one that i just found on etsy
just to show you the potential and how
simple this can be so this t-shirt here
all it says on the front is nap queen in
white writing super simple would have
took literally a minute to create and
they're currently selling it for 23 us
dollars which is probably around about
18 pounds
and just down here this is a little tool
which estimates how many sales people
are making on etsy and it says they
currently made over 5
800 sales just for this single t-shirt
which is a total revenue of 134
000
for one single t-shirt now based on my
experience you can probably buy this
t-shirt from printful for around about
11 to 15 so let's just say for instance
after some of the etsy fees and stuff
like that they're probably making say
for instance six dollars per t-shirt
which let's just add that up just to see
how much profit that is six times five
eight four nine equals thirty five
thousand dollars profit for a simple
t-shirt design that is how crazy this is
and that's just one they've probably got
lots of different t-shirt designs that
they're making constant sales from and
constant profit from totally passively
now it obviously would be amazing if you
could get a t-shirt design that sells as
crazy as this which is totally possible
it really is possible you can see that
but you don't obviously have to get
these super high selling individual
designs you can still make money by
tapping into niches or jumping on like
events and trends that are happening as
well which is what i've kind of been
doing myself so let's just have a look
at one of the t-shirt designs that i'm
currently running so this is it here as
you can see it's a fun queen themed
t-shirt mainly targeting people in the
uk but i have been getting sales all
over the world for this and the reason
why i created this is because there's a
big event happening in the uk you might
not know if you're not from the uk but
it's the queen's jubilee happens every
10 years to celebrate her being in power
people have loads of street parties and
it's a big fun event and obviously
people want to wear fun t-shirts at
these fun events so i thought it would
be a great idea to create a fun party
t-shirt for the queen's jubilee and it's
been selling fairly well currently
selling it for 23 pounds in the uk which
is probably around about 30 29
in america and i'll just show you some
results from this now this is obviously
not my best selling t-shirt but so far
i've sold 22 of these got a total
revenue 386 pounds which is probably
around about nearly hundred dollars and
i'm making probably on average between
five to ten pounds profit per t-shirt
which is around about six to twelve
dollars profit per t-shirt the reason it
varies is because i've been running
different sales and changing the price
and testing different things to see what
people will pay for it and what's going
to work out the best but let's just say
on average i'm making around about six
to seven pounds profit per t-shirt which
is absolutely amazing and that's the
thing with etsy it's more of a numbers
game so yeah you might get one of these
crazy selling t-shirts and some of these
teachers are doing well because there's
a big event coming up but if you can
list a lot of t-shirts with loads of
different designs you might get a couple
of sales here a couple of sales there
the more listings you've got on etsy
with different t-shirts targeting to
different events or different niches the
more money you're gonna make so for
example if you've got a niche t-shirt
that's only selling one per week and it
say it's making you six dollars profit
per week for example that's not going to
make you rich but if you've got 100
t-shirts that are all selling just one
per week that's going to make you a
total profit of 2 400 profit per month
so there is a lot of potential from this
and that's assuming that they're only
going to sell one per week you might get
one that sells 22 in a week like this
one or you might get one that sells 30
in a day the potential is off the scale
but it's a very good idea to kind of
spread out create lots of different
designs and try and get some sales here
some sales there and that's how you'll
start to build up your income on etsy
i'll actually show you how we're going
to design these t-shirts and set
everything up in a minute and how we can
get free images to use on our t-shirts
but i just want to show you some of the
different niches and some of the
different trends that are working on
etsy just to give you some good ideas so
the way that i actually found
um the idea of the queen's jubilee i
actually forgot it was the queen's
jubilee but i went on to etsy this is a
really good tip and i just clicked the
search button at the top you don't even
type anything you just click the search
just tick your mouse in there and click
it and it comes up with what is popular
right now and i've seen and still to
this very moment queen elizabeth
platinum jubilee jubilee hat all union
jack t-shirt these were popping up and i
was like people are searching for that
and then i had a look let's have a look
what people are currently selling and
i've seen lots of these like boring
t-shirts and i was like well i could
maybe try and change this up a little
bit and create a different t-shirt and
that is what i did and so that's one of
them you just look at different events
you can search on here see what's
trending or look on calendars and see if
there's any good events coming up like i
know your revision's coming up soon i'm
actually going to be creating some
t-shirts for eurovision parties there's
lots of different different events that
you could jump onto another way of
finding things that are trending that
you can create t-shirts around is by
heading over to google trends and if we
look here on the explore section you can
see what people are actually searching
on google for and it can give you some
great ideas for t-shirts and niches and
events that you can kind of focus on so
people are currently searching for
wordle which is that online word game
that everyone's talking about so let's
go over to to etsy and see whether
that's got any potential
so there's already people selling wordle
themed products on etsy like this print
on demand mug that'll probably be print
on demand let's see if there's any
t-shirts yeah there's a t-shirt here but
there's not that many t-shirts to be
honest so this could still have
potential and the design for that is
very simple it's just letters in boxes
kind of in the theme of wordle so it
definitely could be a great print on
demand t-shirt because i can see people
giving that to their mum who loves
playing wordle as a kind of a fun gift
so yeah there's definitely a lot of
potential by jumping on these things
that are trending you've always got to
be careful with copyright now i'm not
sure whether wordle is copyrighted but
definitely be careful of that this is
kind of just boxes on a t-shirt and
they're not actually using the word
wordle on the t-shirt so maybe they can
get away with it but yeah definitely do
your research don't just copy things
that are copyrighted or brands like that
because you can definitely get in
trouble from that but yeah jumping on
trends and things like that has got so
much potential you can make a lot of
sales very quickly if a lot of people
are talking about something and they're
searching for it is a great way of
making fast sales but i don't think that
should be your only focus you should
definitely have some of your listings
and some of your t-shirts that are more
targeted towards evergreen niches that
can be selling all year round so a good
way of finding niches and different
hobbies that you can create t-shirts for
is just head over to wikipedia and they
actually have a list of hobbies and this
will just give you some good ideas of
maybe different angles or different
niches that you create t-shirts for
these people now these might not sell
crazy amounts but you might get a few
sales here and there which is gonna have
some money coming in and there might be
easier to rank for as well if they're a
bit more obscure so let's just choose
one of these and see whether anyone's
selling anything on etsy astrology let's
go and check out astrology so obviously
people are interested in astrology and
star signs let's just do astrology
t-shirt
now yeah i thought so there's obviously
a lot of t-shirts targeting towards
astrology so you could potentially put
different star signs on t-shirts just
with text and people would buy them for
gifts you could make different designs
and stuff like that so that's definitely
a potential one there might be a lot of
competition for this niche but you still
can't make it work even in some of the
more saturated niches because
people buy t-shirts based on how they
look so even these at the top these are
advertised posts you don't have to spend
money on adverts at the start with etsy
because people scroll and scroll and
scroll until they find a t-shirt that
appeals to them so if you've got a bit
of a different design or maybe a
different color that no one else is
offering you still can get sales from it
so yeah focusing on these evergreen
niches is a great strategy as well as
adding in some of the big events or
things that are trending so what i think
you should do with your 43 listings to
make the most profit from them i think
you should choose six evergreen niches
maybe from that list i'll do a bit more
research and think maybe what is a good
niche that i could tap into that would
sell well on etsy
choose six of those and create five
individual designs quite different
designs for each individual niche that
means you can have 30 t-shirts uploaded
to etsy and like i said it's a numbers
game your t-shirt is going to be popping
up here and there you might make a few
sales here one sale here but the numbers
are gonna start to add up then what i
think you should do with your remaining
ten listings is you should focus on
events or big things that are happening
like the queen's jubilee like the
eurovision song contest like other
things that might be trending and create
some designs for those so you're
targeting a lot of evergreen niches that
are going to be searched for all year
round and you're also trying to jump on
to some of these things that are
trending as well i think that's the best
strategy to get the most results out of
your 43 listings then as time goes by
you can start to take down the listings
that aren't selling or the designs that
aren't selling and replace them with
different designs or different niches or
different events and that's probably the
best way of doing it so now it's time to
design some t-shirts now there's a few
different ways that we can design
t-shirts the first way and probably the
easiest way is using printful's inbuilt
design maker so when you're actually
creating a t-shirt inside of printful
they've got a full design maker where we
can add text i'll quickly show you that
if you just click on design maker down
here at the bottom you can choose your
items so let's just choose a t-shirt
and it opens up this here where we can
choose the colors and things like that
but we can also click on this design
section here and it's got lots of
different design tools so we can add
simple text which obviously a lot of the
t-shirts selling i see are just words
like nap queen we can do all of that
inside of this but we can also add clip
art or even quick designs they've got
some pre-made designs down here like i
love my mom it's mother's day soon so
that could be you could just quickly add
that onto a t-shirt and then import it
into your etsy store which i'm going to
show you how to set up everything a
little bit later on so that's one of the
ways that you can you can do your
designs another way of doing it if you
want a little bit more creativity is by
using the design tool canva so you can
come over to canva.com click on create
design click on t-shirt and again they
have lots of done-for-you t-shirt
designs in here which we can go in and
edit like this one here and and kind of
play around with them and make things
that kind of appeal to your niche or the
event that's happening another great way
that you can be creative with your
t-shirts and do some really cool designs
is by using royalty-free images which is
what i use on my queen t-shirt that i
showed you earlier so i use a website
called pixabay which is totally royalty
free um images and and vectors and you
can use these in your designs so for
example if you search queen and we
scroll down there's lots of different
designs down here that we might be able
to use so you might want to put this
crown on your finger this queen is the
one that i actually used for my design
then you can download that for free
import it into canva then you can
actually cut out the background and kind
of have a play around with it i was just
having fun with this t-shirt and then it
kind of
sold really well so i just got these
glasses and i added them onto her and
then i just kind of made it a bit fun i
found a traffic cone put that on my head
and kind of play around with it all the
things you can do here as well is you
can click on edit images so some of my
other t-shirts i did this and you can
add really cool effects to them as well
to kind of make them stand out so this
is another t-shirt design that i created
like this and that actually sold quite a
few with a similar design to this as
well so you can kind of have a bit of a
play around and as i said you're going
to be creating lots of t-shirts so just
do some mad designs crazy designs that
you think might not work add them into
the mix and see whether they sell and
you do find that some of these random
designs like putting a traffic cone on
the queen's head with some sunglasses
might not sell
no one else was doing that i did it and
it worked quite well so yeah there's
definitely get have a bit of fun with it
be creative um and you can make some
really cool t-shirt designs so once
you've created a design that you're
happy with you can click on share here
and then click on download and i just
make it the maximum size for the t-shirt
i make it a transparent background then
i download it like that and then we can
actually upload that to printful so
that'll be printed onto our t-shirts so
once you've downloaded your design image
then you can come over to printful and
we can head over to product templates to
actually create our first t-shirt so you
come over here and we just click on
create your first product or template
we're going to choose um a unisex
t-shirt that we can sell to both that's
what i've been selling so click on all
shirts now i've mainly been using this
one which is costing 10 pounds 95 there
is actually a cheaper t-shirt down here
but this one is available in more sizes
so it appeals more to males and females
and then we can go in here and actually
upload our design so you click on choose
file and then we can just upload our
image that we just created inside of
canva and then we can add it onto the
design like that and then we can just
obviously resize it where we need it to
be that's great it's over 300 dpi which
means it's good quality
and then that is basically it we just
click continue
and now this will save as a template so
just call this like queen multi colored
and then add
all sizes and save product template so
now that's saved as a template in our
printful account we just need to head
back over to etsy to continue this setup
over on etsy and then we can connect
etsy to our printful store and actually
start making some sales so we just go
back over to etsy and then we're going
to name our shop liam's by liam save
continue and then this is we actually
need to create a a listing inside of
etsy first of all this is not actually
going to be the listing we're going to
use but it's just the way that etsy
worked so we can just add a quick photo
we'll just add this for now we're not
actually going to make this a live
listing we're gonna connect our listing
to the printful listing a little bit
later on just put in the random
information here now just to get to the
next step
then you just set up all your payment
information and once you've inputted all
of your information your shop is now
open now we can go back over to printful
and connect it and actually upload our
t-shirt that we created on printful
earlier so we just come back here click
on stores and then we just click on
choose platform
and then choose etsy and click connect
and then all we need to do is click on
connect to etsy down here
allow access and boom we are here you
click on add products down here and then
we can go up here to product templates
to find the t-shirt design that we
already created a little bit earlier
this one here we can add any colors that
we want to add in so maybe a white
version and a red version and then we
just click continue to mock-ups and
here's where we choose the mock-ups so a
really good thing is when you're you're
doing t-shirt designs you can actually
create real lifestyle mock-ups that look
like people are wearing the t-shirt and
that will increase conversions if they
can actually see it on people the great
thing about printful is they've got lots
of inbuilt mock-ups and they've got a
full mock-up generator that you can use
to create and design your own mock-ups
and pick different people and different
scenes and that kind of thing so when
you're finishing up your design you can
choose what you want so i usually start
with a flat design as the main
photograph on the listing for the
thumbnail so like this black one here
and then i click on add additional
mock-up styles down here and this is
where we'll add more mock-ups which will
go actually in the listing of people
wearing it so we might grab this guy
here this one down here and then some
different ones for the red version and
then we just click proceed to details
and this is where you'll fill out the
listing and this will all be sent over
to etsy so when you're filling in your
listings on etsy you really want to
increase people finding it then you need
to put a lot of keywords into the title
so if we're going for like queen's
jubilee event we want to go like queen's
jubilee t-shirt and just type in
different key words that people might be
searching for for men
for women and that kind of thing and
build out and you just add as much as
you can into the title and these work
really well for seo on etsy to get
people coming in and then you can add
your description here and obviously the
longer the description the better i have
found so if you just write like a story
like this is a t-shirt that i designed i
think it's really great for the queen's
jubilee la la la la write a bit of a
story because people on etsy actually
want to buy from other people rather
than big corporations and people that
have designed things themselves so
that's why it's good to kind of put a
bit of a personal spin inside the
description as well as talk about like
the benefits 100 ring-spun cotton and
all that kind of thing add all that in
there you can also add in size guides
down here so people get the size guys
that i'll send over to etsy as well and
then tags the same fingers up here
before we want to add in as many tags as
we can
like queen's jubilee t-shirt things that
people will be searching for again this
helps with with seo
add all of those in down there and then
you just click on proceed to pricing so
this is where we can actually choose the
price that we're going to charge people
for the t-shirts and you can see how
much profit you're going to make so down
here it shows you the printful price and
it kind of varies depending on where the
t-shirt is going to be shipped from
depending on where your customers are
based but at the moment it's set to a
1.25 to 2 pounds 87 profit per t-shirt
and you can obviously play around with
that i've been selling mine for a lot
more expensive than that and that kind
of covers any fees or any taxes or
anything like that and you can kind of
add that in and sell them say for let's
say we're going to sell these for 22
great british pounds that's a profit of
around about 10 pounds per t-shirt
depending on the size and then we can
just submit that to the store
and then that will actually send that
over to etsy automatically and then we
just need to head back over to etsy just
to um make sure it's live so if you come
into etsy and click on your shop manager
up here it should have automatically
sent it over as a draft and then we can
just make it live so we click on
listings up here and we can obviously
see the the test one that we set up
earlier but if you click on draft here
you can see that the t-shirt has
actually been sent over as a draft and
we can click inside of this and then
this is the list in here so we don't
really need to change anything here some
reason that's not the thumbnail i want
the flat layer to be the thumbnail so
that's all fine um and the the title and
everything and the description should
already be done because you did that in
printful but you've got an opportunity
to edit here if you need to down here's
all the prices that's all fine and one
really good thing as well printful
actually passes on the cost of the the
shipping to your listing so you can just
charge that directly to your customer
you don't need to worry about the cost
of shipping which is great and then we
come down here and then we can just
click publish now this listing is live
we can actually go and have a look at
this on etsy let's have a little look so
great that's exactly what it looks like
people will be able to find this if they
search for it so just a few points on
seo and actually ranking when you've got
a brand new store you're not going to be
in the number one spot on page one
you've kind of gotta work towards that
you still can make sales without running
adverts because like i said earlier
people want to find specific designs of
t-shirts so they will scroll further and
further down until they find something
that they like but you can obviously do
different things to try and get yourself
ranking higher so one example if we just
go over here to etsy and you can see
that these queen's jubilee t-shirts a
lot of them are very similar they're not
really standing out the same model it's
probably the same shop that's selling a
lot of these it's actually not so
they're just copying the same images
so you can obviously make yourself stand
out by creating different mock-ups
actually printful have got a full
mock-up generator where you can change
the background and change the colors and
things like that which is great which
you can delve into once you've actually
started to create some more listings and
play around with that to make your
listings stand out and like i said
people will keep scrolling until they
find something they like a lot of these
t-shirts are white a lot of them some of
them are black we've obviously got a red
one here so maybe a good option would be
to actually make the red one that the
main one and then really go after red as
our key word because people are probably
searching for red platinum jubilee
t-shirt because red's a pretty british
color the post box is a painted red
people might want something that's red
and then you could actually get your
listing to rank up for these and if it
doesn't rank it might rank further down
but it doesn't matter because you the
actually the only one that's got a red
t-shirt on here so those are little tips
that you can do to stand out and help
yourself rank but obviously once you
start getting more sales and more
reviews you will start to rank higher up
the page now i wouldn't necessarily
recommend that you should jump onto this
queen's jubilee event now because we're
getting quite close to it but also a lot
of people are now starting to churn out
t-shirts when i created my t-shirt
designs there was a lot less people
doing t-shirts so mine stood out i've
managed to get some reviews so i do
start to rank higher but that's another
reason why i think you should be
focusing on some of these more smaller
niches and you still will be able to
rank for them because they're a bit more
obscure there might be less people
targeting them so it's definitely a good
idea to do both the niche side and
jumping on some of these big events
before everyone else jumps on them is a
great way while also changing up your
designs using different mock-ups that
stand out using printful's mock-up
generator and you should be able to make
this work and it'll start to snowball
and snowball and snowball so that is it
i hope you enjoyed this video hope you
found it valuable and i really hope it
inspires you that you can make money
with this business model i think it's a
fantastic business model and i'm so
happy that i cracked it because it's
making me a lot of profit so if you did
like this video all i ask is that you
smash the like button don't forget that
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next time cheers guys
you
