so since my newest printable on etsy has
already made some sales and a bunch of
people are putting it in their carts i
wanted to share the step-by-step process
on how to create and upload a new
printable to your shop and guarantee
that it sells hi i'm sandra and i help
you build fun and creative side hustles
to make some extra income online so be
sure to subscribe and hit that bell for
more content just like this nothing is
more annoying than putting in so much
work into creating a digital product
like a printable uploading it and
realizing that no one is buying it so
i'm breaking this video down into three
steps that you need to take to ensure
that your next printable will sell over
and over again the first step we're
going over is to validate your product
so this is before you create any product
you're going to make sure that it's
actually on demand and therefore
guarantees that it's going to sell next
up we're going to create the product
we're going to use canva to create our
printable and our product images because
your product images are one of the most
important factors to ensuring that you
make sales online and then step three
we're going to optimize your listing so
this is where we're going to upload the
product with keywords and beautiful
images to make sure that you rank high
in etsy's search engine and then a lot
of people are also asking about an
alternative platform to etsy or just a
second platform that you could sell your
printables on and i recommend koji this
is a free lincoln bio platform for
selling digital products like printables
and you don't need a website or an
ecommerce platform so you can use the
link down below to sign up for free
today and you can watch this video next
i will link it down below i walk you
through step by step how to sell
printables on koji for free so let's go
ahead and start with step number one
which is to validate your product first
there are two ways that i like to
validate my printables before i start
creating them first is keyword research
and the second is competitor research so
i have a whole video on keyword research
i will link that down below for you so
you can watch that basically you want to
use a keyword search tool to come up
with products that are high on demand
and low competition ideally so currently
in my shop i'm actually slowly pivoting
my niche to self-care printables and
products for mindfulness and wellness so
one of the products i found in the
keyword search tool that i use which is
marmalade i found out that products like
self-care planners and mindfulness gifts
are very high on demand and lower
competition than many other types of
printables now if you don't have a
keyword search tool that you are using i
have a 14 day free trial link to use
marmalade in the description box below
and again i walk you through how to use
it in the video that i'm going to link
for you down below so once you have an
idea of what types of printables you
want to create based on your keyword
research you can go ahead and start
looking at some quote-unquote
competitors so this is what i usually do
i'll go on to etsy and i will type in a
keyword phrase that i'm thinking of for
basically what people would search if
they want to find my printables so i
typed in self-care planner as an example
and i would just go through and try to
find shops that have many sales they're
doing really well having a lot of
bestsellers a lot of reviews and i would
take a look at multiple like at least
between 5 and 10 different types of
products so here's a couple of examples
that i found i found like a self-care
checklist from another shop owner this
shop has over 141 000 sales which is
amazing and this is gold information the
fact that it's a best seller and when
you scroll down you want to take a look
at the reviews for the shop but you
really want to focus on reviews for this
item this has 70 reviews that's a lot of
reviews and of course not everyone that
purchases a product will leave a review
so that's already telling me that a lot
of people are liking this product and
purchasing it now another little trick
that i like to do is i'll go down from
reviews for this item and i'll go sort
by newest because i also want to make
sure that this product is still relevant
that people are purchasing this
currently and reviewing it so i can see
that there's quite a few reviews from
july 2022 so that's really recent um so
that's really really good already now
other uh pieces of information that i
want to gather from here is basically
the price so i'm not looking at the sale
price i'm just looking at the regular
price which is just under five dollars
this one also offers four different
planner sheets and in three different
sizes so you'll find that out by just
going into the description and kind of
taking a look at what this um shop
offers and then you also want to take a
look at their images to get some
inspiration on how you want to create
your images the other example i found is
this one here so i think this one is
offering three different sheets and
again in three different sizes this one
is actually uh just under ten dollars so
i would probably offer about four or
five sheets so a little bit more than
these and charge anywhere between five
and ten dollars for mine and i would
also offer uh multiple sizes because it
seems like from the reviews they like
the fact that they're able to uh print
out multiple sizes and this is also
another best seller so this is really
good information for me to gather and
basically this already confirms that
this is a great product for me to start
creating and adding into my own shop
because it does fit my niche now we're
ready to create the product so i'm going
to create my printable planner in canva
and i'm pretty much using mostly free
features so you can use canvas free
version but if you do want access to any
of their pro features i have a 30 day
free trial link in the description box
below so on the home page i'm going to
go to create a design and i'm going to
click on custom size so uh first i'm
going to start with a us letter size for
my printable planner because i noticed
that was one of the main sizes that a
lot of
the other shop owners were offering so
that's eight and a half by eleven i'm
gonna go to inches right here and go um
eight and a half by eleven and then
create a design the first thing i want
to do is set my margins um you don't
have to do this but i just like to keep
my design within specified margins so
i'm going to go to file
show margins um the other way to just
kind of figure out what size you're
using you can go to file and then show
rulers and guides so let's say if you
want larger margins than this you can
actually just click on the ruler on the
left hand side here and just kind of
drag it and it will show you um if you
want let's say like a one inch margin
and then kind of work within those lines
and then you can also do that from the
top here as well so a little canva trick
all right let's get to designing so i'm
gonna go to text and i'm gonna go to add
a heading and for this uh sheet i'm
gonna call it self-care
checklist i'm going to change it to a
font that i've already uploaded into
canva so that's uh starlight right over
here
so i'm going to change that um size a
little bit larger and then if i want to
thicken it i'm going to go to effects
and i'll go to splice
okay that looks good now i'm just going
to add a subheading and put in weak and
then let's change this to more of a bold
font and let's make that a little bit
smaller because that is massive now i'm
just going to
let's add a line in here um let's go to
elements and then under lines and shapes
we're going to click on line um and i
promise you won't have to watch me
create all the planner sheets or an
entire planner sheet i just wanted to
share a few canva features with you
before i show you the finished product
so i'm going to um just change the line
weight to one and then i'm going to copy
and paste this because i'm going to make
um it's like a self-care
like task checklist so let's go task
and then i want them to be able to
basically track their progress from
monday to sunday so let's do that right
now
okay so if i want to make sure there's
equal spacing between monday to sunday i
could just um select all of the letters
and then go to the three dots at the top
go to position and then tidy up it's one
of my favorite features um it really
cleans it up so then i'm gonna go to the
lines and shapes because i'm going to
add in like a pink background behind all
of this so you'll see okay so now i'm
just going to go up to color and then
let's change it to a soft pink
that looks good okay now the last thing
i want to do is i'm going to copy and
paste this line and i kind of want to
make it like a dotted line so i'm going
to go up here and then i'll choose that
one there and then i want to add in
check boxes um under monday to sunday so
i can go into elements and just type in
check box so this is a pro feature right
here you'll see a little crown that's
how you know it's a pro feature but
there are free versions that you can use
if you don't want to use the pro
features so i'm just going to go ahead
and use this one get a bit smaller
and then i'm just going to go to zoom in
to actually um clean this all up but you
get the point so i'm going to change the
color there and then i can just copy and
paste all the check boxes here and then
of course i will use the tidy up feature
to just make sure that all of it has
equal spacing okay so obviously this
looks like a bit of a mess but i'm gonna
go ahead and finish this sheet and then
i will show you the finished product
okay i'm back so i've created all of my
printable sheets now this is the
self-care checklist all completed and i
just added a thoughts and feelings at
the bottom here now keep in mind before
i even created this i did a lot of work
to validate that people will actually
want this product that was through
keyword research but also taking a look
at not only what competitors are
offering but when i look at reviews i'm
looking at what people are liking and
what people are not liking because some
people will get you know one two or
three star reviews and they'll express
what they wish uh the printables had or
something like that so i've gone ahead
and added in a couple of things that i
think would really boost my my product
or my listing so i've actually created
two versions of the self-care checklist
as you can see here and i've also added
a sheet as like a daily self-care
planner and i've added in a few sections
that i felt was actually lacking in some
of the listings and i've had quite a few
like daily planners and happiness
planners that i've used so i kind of
incorporated a few items into here for
my own self-care planner and then i have
a self-care goals so a monthly goals
sheet for the customer and then finally
um i put together a self-care ideas
sheet so in total i'm offering five
sheets within this listing the next
thing i would do is i would go up to the
top right here go to download and then
i'm going to select uh pdf print this is
best for printing so that it's high
quality when the customer receives this
pdf and prints it out for themselves so
i'm going to make sure that all of these
are selected and i'm going to hit
download so once i do that it's going to
automatically download a pdf file with
all five sheets and i've named it
self-care checklist us letter size now
remember how other shop owners were
offering multiple sizes well i'm going
to offer mine in three different sizes
as well so it's really easy to do this
if you have a canva pro but i'll also
tell you what you need to do if you want
to just use the free version so if
you're selling uh whether it's printable
wall art or printable checklist you
could just go to a resize on the top
left this is if you have pro and then
you can resize it to whatever you want
so if i want to change it to like an a4
size or a5 size i can do that so i
believe a4 size is 210 by 297
millimeters so i would just change that
to 210 by 297 i'll have to look that up
to make sure um but i believe it is so i
would go to copy and resize and then it
will open up a whole new art board that
has automatically resized it for me now
if you don't have canva pro and you're
just using the free version that's
totally fine instead of going to resize
just go back to the home page and go to
create a design again go to custom size
choose um a different size that you also
want to offer go to create a new design
and then just copy and paste everything
from your artboards from the other file
into this new file now we're going to
create our product images so first thing
you want to do is download your uh
printables in jpeg files and you'll see
why so i would just go to share and then
go to uh download to jpeg okay and then
um if you're downloading all of them you
could just uh keep it at all pages or if
you only want to download one or two of
them at a time you could actually just
unselect them and then just kind of
select which pages you want and then
just click download so once you've done
that head over to the home page of canva
again go to create a design and then
let's go to custom size now etsy wants
images that are a minimum of 2000 pixels
wide in the shortest length so we're
going to create a 2500 by 2000 pixel
image and then just go to create new
design so go into uploads and this is
where you're going to want to upload
your jpeg files of your printables so
you would just click on upload files
right here and then just go ahead and
put them into your images or you can
literally just drag it from a folder
into here so i've already done that here
now i'm just going to use this one so
i'm just gonna hit it and then it just
kind of shows up on my artboard and then
i'm gonna use this one as well okay so
before i create my image i actually want
like a nice marble background so i'm
gonna go to elements and i'm going to
type
marble background now i could just go
through these and see which one i like
best kind of like this one again this is
a pro feature but there are a lot of
marble backgrounds that's not pro so you
can use any of those if you're just
using the free version so i'm just going
to drag this and then right click and
then send it to the back okay so um with
this selected i'm going to click on edit
image and then scroll down go to shadows
and click on glow okay so that just
looks like a planner that's on i don't
know a marble floor or whatever so i'm
just going to click on apply
so that looks good i'm going to do the
exact same thing to the other one so
let's click on glow and hit apply so
that looks good okay and then i'm just
going to put a title on this image so
i'm just going to call it self-care
planner so go to text
okay so let's just add some more text
down here and just let the customer know
that this is a five pack printable
bundle
so the last thing i always do is make
sure that they know this is a digital
download so i'm gonna go to add a
heading and i'm just going to type in
digital download
that looks great so i'm going to create
my other images and then i'll go over
them with you okay so i created a second
image that says five different sheets
included you'll see how clear i want to
be in all of my images because not all
shoppers go into your description to
read everything so you want to be super
clear in your product images so i've
brought in all of my other printables
added in the glow and then again i put
digital download at the bottom right
there and then i've also put uh three
sizes included for every sheet and i
clearly state that they're getting a us
letter size a4 and an a5 um and then i
put a little fun image here because i
want them uh to see how they can
actually fill out their checklist and
their planners so i just kind of put in
track your progress and then this little
arrow comes from canva just go into
elements and then if you type in arrow
you'll find a lot of different arrows
that you can use here and then this text
i actually just added it in and i just
tried to find like a font that kind of
looked like handwriting and then also
the check mark comes from uh canva
elements so then this one i put in what
you receive and again i tell them that
this is a digital download and they're
not receiving a physical product you'd
be surprised in the beginning i used to
receive a lot of messages asking where
their physical product is so i make sure
that doesn't happen again so again i
clearly state what they're getting here
and then at the very end this is
actually one of my favorite images i was
very much inspired by a few other shop
owners that clearly show that they can
use this in different ways so i put in
how to use the sheets and i show them
they can use it either digitally or um
physically so they could just print it
out and write it by hand but i did go a
step further and i put in that they can
actually just download adobe acrobat
reader for free and fill it out
digitally so if you're wondering where i
got this ipad image and the pen again
canva elements beautiful thing just go
into the search bar type in ipad or pen
you'll find these images and similar
ones that you might like even better
once i'm done i'm going to go to share
and then go to download and then i'm
just going to go to jpeg and download
all of these images because you will see
me upload them into my etsy listing by
the way if you're getting value from
this video so far please hit that like
button and let me know in the comments
if you have any questions so far okay
we're ready for step three which is to
optimize so we're going to upload the
printable onto etsy first i've already
gone ahead to my shop manager and added
a listing so we're gonna go over it so
i've added in my six images feel free to
add more etsy always recommends filling
them up i don't usually i'll usually do
maybe like six or seven and then i chose
this one as my thumbnail and then if i
scroll down i've put in my title already
so be sure to at least try to fill up
most of your title space because again
etsy is a search engine and your
keywords cannot be an afterthought it
needs to be something that you really
really put a lot of work into what i
also recommend is using long tail
keywords so something more specific that
really describes your product and you're
also reducing the competition this way
and giving you a better chance at
ranking so my example here is i put in
self-care planner checklist for mental
health and wellness so that's a long
tail keyword phrase and then another one
daily well-being mindfulness gift and
then the rest that i've put in are also
long tail keyword phrases very
descriptive so i've also just gone ahead
and um filled out all of these other
sections so i'm just going to scroll
down right over here just make sure
you're hitting digital if you're selling
a digital product so i have a whole
video on how to fill out your etsy
listing description you can watch that
uh down below or click on it right after
this video so um i walk you through step
by step how to do that but just make
sure you're also including some keywords
in your description because it will also
help you rank in google search if you do
that so i usually start my description
with reasons why they need to buy my
printable and then i lay out exactly
what they're getting right here um
literally just step by step or just kind
of point by point what they're getting
how to use it so i'm basically
reiterating a lot of the points i put in
the images but in the description again
clarity is key in your listing in order
to actually make the sale because if you
confuse them you will lose them so just
make sure you're being very very clear
and then also fill out all 13 of your
tags with relevant keywords as well so
at the very end here uh you can see that
i've already uploaded my three pdf files
so i've labeled it self care checklist
a4 size and then the a5 size and us
letter size so i'm done this was really
good for me because i haven't uploaded
on in my shop for a little while so this
really helps me uh stay active in my
shop so i'm just gonna go ahead and
publish and then it's going to be up in
my shop now there's one more thing that
i'm going to add into my etsy listing
it's a bonus tip this will ensure that
your product makes sales and i'm going
to share that with you at the very end
i'm now going to show you how to upload
your printables that you've just created
into koji i absolutely love this
platform i've been using it for quite a
while now and i just opened up a
printable shop there and again it's
totally free to sign up so make sure to
use the link down below to sign up koji
is like linktree it allows you to have
multiple links in your social media bio
so you know how instagram only allows
you to have one link in your bio well
this allows you to have multiple so
again it's like link tree but way more
customizable and monetizable with all
their free available apps for digital
product sellers like you and me once
you've signed up go ahead and browse
through all of the apps that they have
that you can monetize with but go
straight to digital files storefront
this is my favorite one because this one
allows you to sell printables canva
templates guides pdf files ebooks you
can go through this whole list it's
actually crazy and then what you want to
do is you want to go to add and then um
this will allow you to actually add this
as a link into your kogi profile so just
to show you really quickly this is
actually what my koji profile looks like
like i mentioned it's a bunch of links
within my instagram profile so you can
go ahead to my instagram and check it
out and see what it looks like but again
it's you're able to customize it and
monetize it with all of their free apps
so this is the printable shop that i've
actually already created and like i
mentioned i've been pivoting my niche to
more of like printables for
manifestation mindfulness and self-care
so i've already uploaded uh six
printables you can watch this video like
i mentioned in the beginning where i
walk you through step by step how i
created this printable shop but now if i
want to add in my new printable planner
i would just go to manage at the top
left here and go to add digital file so
this is where i'm going to add in some
of the images that i've already created
so you can just use the images you
created for etsy and put them in here so
i'm going to go to add images and i'm
just going to go ahead and upload my six
images into this listing and then i'm
just going to put a name for it so i
called it self-care planner checklist
and i've also put in a description and
once again i'm giving people a reason to
purchase this right so then um for this
one you do need a zipped file so what i
recommend is just um put your files into
a folder and then just compress it so
create a zipped folder so i'm going to
go to add a zip file i'm just going to
click on it and add my zip folder into
there and i'm just going to charge six
dollars for this one because a lot of
the apps in koji the transaction fee is
actually less um than what etsy is so
i'm just gonna put in six dollars in
there for now and then i'm just gonna
click save and now it's added into my
printable shop in koji so it's right
there and i'm loving the thumbnail so if
i want to edit anything i would just
click on the three dots and hit edit
once you've uploaded some printables
into your koji account share your
profile link in the comments below so we
can check it out thank you so much koji
for sponsoring this section of the video
now if you made it this far then here is
the bonus tip i promised you for your
etsy listing upload a video etsy is
literally screaming in our face and
letting us know that buyers are loving
listing videos we know that shoppers are
more likely to purchase an item if the
listing includes a video cha-ching so we
got to do that now of course you can
kind of like print your printables and
then actually record yourself using your
printable so i could you know print out
my self-care um checklist and i could
you know record myself using it but i
can't be bothered so here's what we're
going to do we're going to go into canva
and that file that i used already to
create all of my printables so here are
all the printables that i've already
created for this listing so it's five
sheets i'm going to just create a video
out of it so the way to do that is when
i click on each artboard you can
actually choose how long you want each
one to show up for so by default i think
it's actually five seconds but i've
already changed mine because i just
think five seconds per sheet is too long
so i just changed it to two seconds each
you can do one second you'll see what
this looks like in the end but yeah so
if you click on every single artboard
you'll see the time up there just click
on it you can change the time so then
i'm going to go to share and this time
under file type i'm going to click on
mp4 video and then i'm going to download
that i'm going to show you what that
looks like so this is literally what it
looks like it's 10 seconds long so if i
just hit play it just looks like someone
is just going through all of the
different printables so it's going to
upload as a video and it's going to give
me a better chance at ranking and
getting sales so i'm going to go ahead
and upload that so let's go to add a
video and there's my video to be honest
i don't know if the video itself
actually helps you rank better in etsy
but i do know that the listings that i
have right now that actually have a
video are making way more sales than all
of my other listings that don't have a
video so i think that customers are just
really resonating with listings that
have it and just kind of gives you a
better chance at making sales and
they're super quick and easy to create
in canva if you are working on your etsy
printable shop make sure to grab my free
checklist in the description box below i
also have an etsy digital product seller
workbook that will help you get started
on the right track so i'll also link
that down below for you make sure to
sign up for koji for free using the link
in the description box and once you've
uploaded some digital products be sure
to share your profile link in the
comments so we can check it out give
this video a like if it was helpful and
head over to this video next if you want
to see the step-by-step tutorial on how
to create your printable shop using koji
and i'll see you there