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How To Distribute Startup Equity (The Smart Way)

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- How to think about startup equity.

I mean, equity's amazing.

Think about it, you can have incentivized teams.

You can have investors, which is cool.

But most entrepreneurs that are starting off,

they've never done this before,

and they're probably scared they're gonna look stupid

to the investors or that they give away too much

or that they really don't know how

to approach advisers or their team

or even think about co-founders.

That's what I wanna share with you guys in this video.

When I started off, I've been building businesses now

for 15 years, but it was only two companies ago

that I actually raised venture capital.

My company that did really well, Sphere Technologies,

I bootstrap, self-funded it.

Then, I moved to San Francisco, and I want to learn

about this world of equity and venture.

So, Flowtown was my first experience.

And the same challenges


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