How to sell season tickets on stubhub
How to make money online selling / reselling tickets on Stubhub and Ticketmaster
welcome to how to make money selling
tickets on StubHub and/or Ticketmaster I
have about a dozen questions that are
pretty common when doing this that
aren't necessarily that clear on the
site and sometimes not even on the site
and this is more from personal
experience on selling tickets on both
the sites so we'll get right into it
you know they're they're plusses and
minuses to selling on each one the
obvious is the ease of use of ticket
resale and a fan resell on Ticketmaster
you just hit fan resale and they are
listed on the same site and when they
sell there's nothing else to do on your
end the money gets put in your account
within a week and that's it StubHub is
also good but now you need to upload the
PDF to them when you are putting the
tickets up or you specify a date on when
you will have a PDF notice if you're new
to it this is very important you want to
make sure you will have that PDF by the
day you specify or else you will be in
violation of the terms on the site and
you could actually be billed for the
full price of the ticket so if you don't
have it to them by that date so it could
get a little sketchy as far as that goes
and you could also send them the
physical copy of the tickets so there a
couple of options on there as far as the
actual upload process on both these
sites it's very straightforward
I'm going to get into it yeah so as far
as about a dozen questions you'll see
actual profits money spent in specific
examples real world examples of selling
tickets on each of these sites let's get
right into it
what percent is taken by Ticketmaster
that you know on a resale then the
number is 26%
so it's a big number just like when you
buy a ticket on there then they gouge
you in the attack on almost twenty
percent after their make-believe fees
and other nonsense and then it's sort of
a disgusting thing really the way ticket
sales are these days and your initial
price is pretty crazy
and then the gouging on ticketmasters
part is also through the roof the only
way you can change that is by not going
to shows and nobody's doing that people
just accept the fact they're going to
get reamed and continuing to do so so it
is what it is so it's about 26% and
that's on each site so what does the
buyer pay so though they have different
ways of doing it but it's basically the
same 26 percent except the way it's
phrased on Ticketmaster is they will say
what do you want to get per ticket so
you'll see I want to get 500 okay on and
then then like they'll charge 625 to the
customer so okay now on StubHub they
will say okay your tickets are being
priced at five fifty you were going to
get 495 for the tickets so it's it's
it's basically straightforward on each
site and there's nothing unclear about
it can you specify the number of tickets
ourselves as always this is big thing
for me so you have two tickets if you
have three or more then it believe that
they can sell one at a time if you only
have two tickets they never break the
tickets unless they're incomplete
different parts of the arena so if you
have to take two tickets you upload both
sites will group these tickets together
which is nice to know we're at the baton
okay how does uploading sending work
date specified so I went over this a
little bit as far as a StubHub you need
to upload the PDF and if you don't have
the PDF you need to specify the date now
this is important if you don't upload
the PDF by the specified date they can
legally charge you full price for they
could bill you for those tickets that
somebody bought and didn't get by that
time so this is important to know when
you'll have the PDF now sometimes with
events you don't get the PDF until five
days before the concert so it's
important to know the date now when
you're selling a Ticketmaster obviously
they have all the files right there and
if you do fanta fan resell it's an
instant transfer of tickets so that's
not a problem on there and you could
also do
a hard copy like I said on stuff up
sending ups so next we're going to go
see so these are just some tips here you
want to price accordingly and your
tickets when you're putting it back up
you want to check the venue see what
they're going for instead of Oh see how
many are left now we're going to get
into something to go over a bit more
stuff here with specific examples and
show venues and so on but this is kind
of an outline so you want to check the
pricing often so you're not over pricing
your tickets you want to be
competitively to pricing I prefer to be
the lowest on the site okay make sure
you see a map of available seating
before buying tickets I had a problem of
example Steely Dan pre-sale mess is what
I would call it so about two sets of
Steely Dan tickets figured out so one go
to the other show apparently you know we
like to see old guys who can play
instruments these days backstreet
tickets so like nothing Steely Dan
nobody cares all right it's just what it
is they're just old or not that exciting
they don't have a demand they had too
many shows in Vegas and that's what it
is so you know I get on a pre-sale also
it really enthused called up didn't
really ask didn't didn't get them
directly on the site couldn't see a map
of the event so I third row tickets I
was pretty enthused and I got another
set of third or second or fourth row
something in grade this would be no
problem easily profit 40% on ticket no
because nobody cares about Steely Dan
and almost no tickets sold even to this
day which is two weeks before the event
so I'll be happy to get back 80 percent
of what I paid so it's not all roses
when you buy and sell tickets all right
so don't let anybody tell you that it is
okay can you list on Ticketmaster the
same time as StubHub the answer is yes
but just be sure to take down whatever
tickets do not sell if you still sell
them on StubHub and want to take them
off a Ticketmaster and vice versa
alright but I would do that immediately
okay what to look for when when buying
to sell so let's come over here now
we're going to
let's see these tickets right here are
being listed VIP tickets you could see
is a pretty scarce for the most part
they're not too many seats and the thing
you want to focus on more is premium
seating people will spend a lot of money
for good seats
general admission I've not really dealt
too much with but as far as actual
physical seats there are only so many
general admission these I would
definitely prefer buying installing
seats although you can make money on
mission of course so I'd be looking for
are they centered where they in the
venue of course you want to be closer
centered of course they sell better also
scarcity how many tickets are left in
the event how far you out from the event
and so on okay so let's see what to look
for by sawing can you change pricing
regularly yes on both sides you could
change pricing you could change you know
you could change it every day if you
want so this is good when you see
tickets so now let's say these tickets
I'm selling are one five forty five and
on here five forty eight okay so I could
go on and just depending on what else is
selling which is nothing on here I can
change it to be a little bit more
aggressive on the pricing but the other
thing too is if you notice here there
there's nobody else selling a VIP seat
right here
just myself although it's two weeks out
so I will probably drop in the price
yeah scarcity people pay for premium can
you change pricing regularly okay okay
say yes the day of the week is very
important weekends of course are going
to do better
also time of the year summer usually
sells a little bit better demand you
know
are you buying tickets for Steely Dan
are you buying it for Backstreet Boys or
Enrique Iglesias now mainstream acts
like Jennifer Lopez Backstreet Boys not
David Copperfield we see here not
mainstream Billy Idol not only means
so some of these mainstream they're
going to sell there's going to be a big
demand there okay
for obvious reasons more people know
them remaining tickets left said that
current pricing on StubHub per section
okay
variables okay so one thing I ran into
when buying tickets so I'll go back here
so let's say these backstreet tickets
here okay when these were purchased
there were only a few seats left right
around this area I'm on the left side of
the screen here alright
I bought these tickets they were maybe
four other seats left these were not
available these were not available and I
think they even added more over here so
they only six were available at the time
I bought two and then they added about
two dozen seats in premium in the
premium area needless to say I wasn't
too happy about that
of course now somebody could go and buy
for the base rate of 280 instead of the
540 so that was a unforeseen thing but
the venue can do what they want so
that's you know variable to keep in mind
all right let's see changing pricing
also you know sometimes they go up or
down depending on how the tickets are
selling another thing to think about
step up versa Ticketmaster visa we
already went through that okay so here
we go so down to some real numbers
actual resale 630 to 700 per pet prepare
for back street tickets prepare tickets
that was my cost so four sets of tickets
the rough investment was twenty six
hundred with a forty two percent return
so one set sold for eleven hundred the
other sets sold for ten thirty the other
set so for 880 the other set so for 770
which is quite low you see the numbers
kind of got lower and that's partly due
because more seats had start started to
open up for the events which was an
unforeseen thing but luckily they still
sold so as a pair sold I
purchase another set and that's
basically how that went so really you
know the total number is 2600 you really
only invest in about 650 at a time okay
profit per fit per pair is a 450 the
other profit was 380 270 so it's $1,100
profit on $2,600 investment for you 2%
return so I mean in that's over a course
of 3 months so I mean if you made 42
percent in stocks in 3 months you'd be
you be on the news the difference is you
know I'm sure you could easily not sell
the tickets so the chance of a stock
bottoming out and being 0 is very low so
it's a little bit more volatile but I
mean it's an investment basically a
worst-case scenario you're going to go
see the Backstreet Boys I mean I would
also buy tickets too close to where you
live see here current super customer
okay so to give you an exact number
recent one per ticket is 350 per ticket
you receive 580 giving you 220 profit
they're showing it they're selling you
for 662 after their fees
they're selling it to the customer for
seven hundred ninety dollars which is
insane but people pay it that's the
other thing just because it you know
it's a lot of money you know for URI a
lot of people they just they'll still
spend a thousand dollars on a couple
tickets which is insane to me
especially a shitty act so don't really
worry about what you think about the
price and you do need to put up money to
make money right so sometimes you need
to just get them and yeah now let me
show you a bad example of buying tickets
to sell right so here's Steely Dan
they're all they're about to die so they
should be in in more demand as they
don't how many shows left in them back
street they could be touring for another
twenty years that they wanted alright so
we're gonna look at Steely Dan here you
could see the venue not many tickets
have sold this show is two weeks away
which is not great if you have tickets
alright if you're trying to buy into
resale so you can see just the main area
not very good so my tickets are right
down here on the left screen right
around this area here actually here
fourth row
sounds great right okay well now here
they are on StubHub for 280 which is
basically right around the purchase
price but if you see somebody above me
is selling it for two selling them for
206 which means I'm screwed I need to
drop those down in order to be in the
market for selling those tickets or I
wait a few days see those sell then keep
the 280 price but this is a good example
of tickets that are a bad investment
okay so that's you know though that
that's what I know as far as selling
tickets on StubHub and so now I just
change a stuff up in Ticketmaster so I
just changed my cost what I want to get
paid for some back street tickets
because they also you know somebody in
the section drop the pricing and see if
I have it here know that's going to be
yes okay so right here you'll see that
they're selling tickets these are ahead
of me they're selling it for five
seventy I have my four four five forty
eight and actually drop them down a
little bit more so probably about five
hundred and they were a bit more so when
tickets come on the market you need to
be aware and drop your price accordingly
otherwise they will probably not sell
okay another thing is a lot of times
people will look at stubs the last last
things on the sweet list here a lot of
people look at stuff of like
Ticketmaster all right they ask they
know Ticketmaster is out there but just
due to convenience they will see tickets
that they like and they will just buy
them I've had tickets up ones that so
for 880 total what profit not not profit
but what I got back so is about $200
profit but anyway the tickets sold for
two for 880 they could have bought them
for maybe a hundred less a ticket on the
Ticketmaster site
tickets that were right there yet they
still bought them on StubHub so
I mean people don't us or not and so
they praise conscious shoppers and to a
lot of people a thousand dollars and
that much money and it's hard to wrap
your head around but it is what it is so
you can buy tickets put them on there
and you never know people just go on
there they think Oh certainly
Ticketmaster and I could buy them there
they think it's you know like access or
whatever and it's not some people just
don't care about pricing that much so
that's another thing that kind of blew
me away anyway I hope that you got some
tips that were useful for you for
reselling tickets on stuff of and
Ticketmaster if you have any questions
please leave them below and I will
answer them if I can regarding tickets
nothing on the JFK assassination all
that information is going to be released
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selling tickets and that's about it
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