Selling EdTech To Schools - Know Your Value Proposition

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What are you bringing to school today?

Did you remember your elevator pitch?

When you come into a school situation

you have to bring that value proposition,

your elevator pitch

with you. I'm Will McCoy,

CEO EdTech Authority,

where we bridge the technology for schools.

When thinking about your value proposition,

what are you bringing?

You should be able to describe to your product

in about three sentences.

It's called an elevator pitch.

Whatever you want to call it,

it's what people will identify

your product

and you together.

That's how they will know you.

You need to be able to clearly state

what it is that your product does

for schools and districts