How to Sell Safety Effectively

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you know one of the questions I'm asked

most often is how do we motivate

employees to be enthusiastic about

safety well if you want your people to

buy into safety you're going to have to

approach your safety program with the

intent of selling your people on

creating a culture of safety so let's

talk about the three key parts of

selling your safety program number one

decide what your particular brand of

safety is is it just to meet the bare

minimum to let your people bring all

their bad habits learned at former

workplaces or is your brand of safety

one that encourages participation and

ownership where your people all have a

stake in looking out for each other is

your as a budget brand of safety or a

premium product one that exceeds

minimums and helps yours to become a