How to sell raffle tickets for a fundraising
How to Sell Raffle Tickets Online
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have you ever wanted to learn how you
sell raffle tickets online
in today's video we'll learn how to
translate the tradition of fundraising
through raffle contests into the age of
online
first
we'll take a look at what makes a
successful raffle how jotform's tools
can assist in planning and organizing it
as well as what laws and regulations
might apply to online raffles
hi everyone i'm jacqueline from jotform
thank you so much for joining us today
this is a fun one so let's begin
raffles have been used for centuries to
garner funds and enthusiasm for a cause
it is said that moses utilized a lottery
to distribute land west of the jordan
river and that around 1000 bc the hun
dynasty conceived a lottery game to gain
funding for the great wall of
china since then
nonprofits have continued to host
raffles raising funds and support for
their essential projects
at a typical raffle fundraiser groups
gather prizes from local businesses sell
tickets and ultimately draw one lucky
winner
it is an event centered around gathering
in person for a little fun but mostly to
support the community
since the pandemic many of society's
rituals have had to change drastically
in order to continue while maintaining
new health standards
unsurprisingly organizations in need of
funding have turned to online spaces in
hopes of making raffle fundraisers a
reality once again
what makes a raffle feel magical is the
combination of supporting a worthy cause
and anticipating winning one of the
prizes
therefore to host a successful raffle
you must offer prizes that exceed the
value of the ticket
reach out to businesses and ask them to
donate prizes and to assist in promoting
the raffle with their online presence
now that you have great prizes to offer
you can begin selling tickets as cash is
not an option you should research an
online payment system to allow you to
process ticket sales
next as non-profits rarely have a large
marketing budget a good place to start
is with an email campaign that is sure
to grab everyone's attention
the campaign should motivate recipients
to buy tickets for themselves and to
tell their friends to do the same
alongside your sales pitch you'll need
to include a registration form jotform's
raffle registration template is
customizable easy to fill out and it
ensures that you have the purchaser's
information to add to your emailing list
then with jotform's raffle ticket pdf
template you can transform their
information into a virtual raffle ticket
how cool is that
generally online raffles might go
unnoticed by government oversight but
it's still best to do your homework and
ensure that you follow your state's laws
and regulations
for instance all raffles are illegal in
alabama hawaii and utah
and though they are legal in georgia
non-profits are required to register
with the sheriff
feeling overwhelmed
not to worry each state has an
association of non-profits that can
advise you on your state's laws
when it comes to federal taxes however
it can become complicated
while businesses may be able to deduct
the cost of prizes they may not be able
to deduct services
and if the prices are small you are
unlikely to have tax worries but keep in
mind more substantial prizes might be
taxed if any of the prizes exceed six
hundred dollars minus the tickets price
and are valued at 300 times or more the
value of the winning ticket the
non-profit must report it
and if the prize exceeds five thousand
dollars the nonprofit is required to
withhold 25 percent of the winner's
prize
further if the nonprofit does not obtain
the social security information of the
winner they must withhold 28 percent of
the fundraiser's income as backup
withholding
for section 501 nonprofits
you can find a full overview of raffle
taxing on the irs's website at first an
online raffle might seem intimidating
but it has great potential to generate
more engagement than ever before
even more in the vast space of the
internet your raffle is more likely to
reach larger benefactors than those you
would find in your local community
now you see not only how easy jotfor
makes hosting an online raffle but how
the outcome of an online raffle could
benefit your organization
we're almost done but let's take a
moment to review today we covered
the history of raffles
how many events have moved online
how to plan a successful raffle
how jotform services can assist you in
online event organizing
and we talked about the state and
federal rules and regulations
surrounding online raffle contests
i enjoyed discovering how to organize a
raffle online and i hope you did too i'm
jacqueline from jotform see you later
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