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Selling Advertising To Small Businesses. Advertising Know How And Advertising Sales

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hi Claude Whitaker here I'm an author

I'm a speaker I talked to groups of

business owners and groups of

salespeople so if you're selling

something and your income is determined

by how much you sell it you might want

to listen to this because you might get

something out of it okay I wrote a book

recently called selling local

advertising this is for people that sell

coupon books or they sell magazines or

they sell something where local

businesses are advertising it could be

radio it could be a TV local cable TV

advertising it could be any of those

things well there's a few things out of

this book that I thought I would share

with you the most important part if you

want to know one secret that every ad

rep should know to absolutely guarantee

their sales it's this and I almost never


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