hey this is Eric from graphic tee coach
hopefully read our recent blog post or
you'll want to read it after watching
this video about why you should be using
Pinterest product pins for selling
t-shirts online if you're not convinced
from that then I'm here to convince you
today about why you should be doing it
so the Pinterest created this great
infographic super helpful that gives all
sorts of good statistics about why you
should be using product pins they
recently changed from buyable pins to
product pins which is a form of rich pin
like article pins recipe pins things
like that right now product pins are
arguably the most profitable of the rich
pins so one of the things they point out
is that shopping starts on Pinterest
sixty percent of people go to Pinterest
while pinners go to Pinterest to find
things to shop for more so than they go
to search engines more so than they go
to social media other social media
platforms and 72 percent of Pinterest
say Pinterest inspires them to shop when
they aren't even looking for something
yet so that's pretty impressive seventy
percent of people say they discover new
products on Pinterest that's exactly
what you are looking for because you're
trying to present them with a t-shirt
maybe that they'd never seen before or a
hoodie that you know supports some sort
of you know political movement if they
believed in you know or even you know
let's say they're vegan or something and
you have some creative fun message that
you know you want to share with them
these are the niche things that you want
to have people discover on Pinterest
next decisions are happening here 90% of
people say that Pinterest helps them
decide what to purchase and sixty
percent sixty six percent of people buy
something after seeing a brand's pins
that's incredible
two out of three people buy something
after seeing a brand's pins that's
pretty awesome you definitely want to
have a part in that right
proportionately Pinterest drives more
referral traffic to shopping sites than
other social platforms do so in other
words they drive 33% more traffic to
your
store than Facebook does or 200% more
than you will if you were to use Twitter
so yeah Pinterest is driving the traffic
because the way that a product pin works
is you are scrolling through and instead
of just seeing like Oh clever t-shirt
name and a picture instead you see the
price the brand or the company the
t-shirt and then the description right
and so you want all of that good
information there in front of people
because if they see oh that t-shirt is
you know $21.99 or whatever they are
immediately ready and thinking about
well I'm commit to that that's not so
much definitely I want to get in on that
right and so they go to your site
Pinterest does a great job of directing
traffic that way for you
forty-one percent of people who shop
in-store use Pinterest while shopping
let's see here oh and I don't have
anything else to say and last but
certainly not least is that 59% of
people use Pinterest to find more
information about their purchases so
they're coming back there want to
establish a relationship with you which
is great because if you have somebody
who's buying a t-shirt for say Christmas
or someone's birthday and they find
something creative and it's in a niche
that they like and they really like your
products you want them to come back make
repeat purchases of either the same
product or new products for new people
and that's why it's very important for
you to be always creating new content so
if you are into this and you want to get
involved with it definitely use the ask
Steve function on the website now if
you're a Premium Member you have full
access to that you also as a store owner
can order design credits to get new
designs put on your store it's very
important that you keep fresh designs
appearing in different niches all the
time
every day if possible if you've read our
other posts about turning thirty dollars
into a thousand dollars in 90 days then
you know that creating new content new
t-shirts constantly is what's really
going to help you take your store to the
next level if you're new make sure that
uhit go visit graphic tee coach.com
slash subscribe subscribe there let's
get you started with a store and you're
going to love the t-shirt business if
you have any other questions please
contact us on our on our website graphic
tee coach comm we are really looking
forward to hearing from you and we'll
see in the next video bye