How to sell products using pinterest
How to Create a Pinterest Business Account to Sell Products Online
hello everybody Nathan I don't here and
this video I want to show you how to
create your Pinterest account this is
super simple and I know you're going to
be able to do great at it so what you
want to do is you want to come to
Pinterest calm and you're going to ask
the asked to create an account so you
need an email and they're going to
create a user password so we're going to
use a old email account of mine way
bigger password just make sure it's
something that you can remember then
you're going to hit continue okay after
we create our accounts you know put them
put our email and our password we're
going to be carrying to this page okay
it's going to ask you all this
information here you want to give them
what you want to do is click continue as
a business the reason why you want to do
that is because you're going to have
access to the analytics in Pinterest and
if you sign up as yourself then you can
ask with the whole of the process to
continue with the business so we're
going to click continue as a business
could you get to this page so it's got
asked us for some of this information
again we'll go ahead and fill it out so
go ahead and I didn't put all this
information what you're going to do is
here it asks you to select a business
type just pick the one that best
describes your business we've gone with
online marketplace and if you email eyes
or your website I've gotta finish put my
website in there if you have a website
you didn't want to go ahead and put that
in there you want to have some sort of
website in there and the reason why
because later on it's going to ask you
to verify that website so that's we're
going to click create account
so our accounts been created they'll
report to this screen or it's asking us
to collect five topics I suggest you
like five topics that are relevant to
your particular audience the reason for
that it's because it uses this to create
a customized news feed for you and if
your want to share a lot of hands if you
want to go ahead and I should look
possible you're going to want to go
ahead and share pens that your audience
will find interesting so we're just
going to go ahead and pick five here
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I would have to my audience is women and
their women who are interested in things
like hairstyles and makeup and then
click done now if they take you to this
page where you have the option to get to
Pinterest browser button you can do that
or not do that I'm going to click get it
now and it's going to ask me all these
other questions I want to add it the
extension to Atlanta you know although I
already got this extension so I'm going
to click cancel but if you want the
extension you can go ahead and do that
it's a Chrome extension it is helpful if
you want to pin themes from other
websites you use in the lab and you come
across something that you a lot of hand
if useful for that but it's entirely up
to you whether or not you want to have
it on your computer if you don't want it
you can go ahead and click skip right
here and after you want skip to step on
it say yes I did so now it goes through
this process of building my custom
newsfeed so again assuming that my
audience is women and it's women who are
interested in fashion and you know
looking stylish this is the things that
they're going to be interested in so
that's the reason why I showed these
particular topics on Pinterest you want
to share other people's content it helps
increase your reach a health increase
the amount of people who will be drawn
to your particular profile and go ahead
and sell your products better so it
obviously helps it pays to have lots of
pins that they're going to want to click
on so that's basically how you make your
account let's move on to the different
features and Pinterest so that you know
how to use them or what they are this
particular screen we're on right now is
called a newsfeed it's where Pinterest
gives you pins and gives you articles
that are customized to your particular
needs this is actually a smart feed so
as you continue to search for different
topics as your potential customers
search for different topics Pinterest
will actually pull pins and articles
that that particular user will be
interested in as a online retailer as an
online marketer
your job is to get into as a news feeds
as possible the reason why I do that is
because you can reach as many people as
possible with your products so just bear
in mind that everything that you do and
everything that we'll talk about
their interest is with the goal of
getting your particular products your
articles your information into the news
feeds of as many users as possible now
if you want to look at your profile you
can look at your profile here you click
on my profile and what you see is that
this is what my profile looks like I
don't have any followers obviously you
see my business name here you can change
that if you want to you see my website
here and then we can go ahead and change
my picture the way that you change all
of this is you click on this icon right
here and it will take you to your
account back in here so it's going to
ask you all of the questions you can
change your password you can show you
the language turnoff the country so if
you want to change your contact name
here you can okay that I suggest you do
is let's say that you are selling
t-shirts you can have your business name
on there and then you want to put
different keywords in your like t-shirts
clothing etc or whatever you want to put
in there that is keyword specific to
your business you can put that in there
now next you come to your profile and
just like above you can change your
business here if you want you can leave
it alone
we also put keywords in here that will
help sell your products it will help
bring people to your particular profile
the way to capricious algorithm works is
it a keyword based if its first base or
self a keyword based so if Pinterest has
a good idea of what your account is
relevant to when somebody does a
particular search you're more likely to
be pulled up for those particular
keywords okay so I make sure you have
lots of keywords in here that are
relevant to your business so you know
t-shirts clothing again I said okay
whatever works best for your business
then you can change the picture if you
want to will change our picture
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so there's our picture and you can also
change your Pinterest fusion if you want
to for example this year's their name is
not that great if I were creating this
account to advertise my business and to
get customers I probably would change
that now you want to go ahead and put
some sort of description in about you
again it needs to be keyword rich so
include keywords that are relevant to
your business so we might put on so it
comes to you about you you want to be
keyword rich you want to be relevant you
want to you want to give people a reason
to click through to your website where
it's going to leave this particular
short little introductions here but
obviously you want to work on it a
little bit more than I did
and put something in there that is
relevant and engaging with people and
ask you your location I don't like
sharing our location so I usually leave
that one blank and it asks you for your
website now in a future video we're
going to talk about confirming your
website there are specific session to
take and it's the limit one destined and
one's getting too into this video but
just for now understand that that's what
that's about
showcase is another feature when you
have a number of pins in your account
you can build a showcase we'll talk
about that in a future video as well
just as I said that's what that is it's
very very simple and then you have
notifications my recommendation is to
turn notifications off for as many
things as possible the only one I leave
on is the comments one so I want to be
contacting with on a comment right
Chantell answer their question the rest
of it I turn off otherwise you're
getting you're going to get a lot of
emails about you know stuff that you
don't really need to know about like
every time someone saves your pen you
get a lot of emails so my recommendation
is to turn them all off except for the
comments and then maybe if you want to
receive a message from somebody now
another option you have is to add your
social and networks to your account you
want to do this because you want people
to engage throughout other platforms as
well
Pinterest is not really a place where
people engage with each other it's going
a search engine so you look for answers
they look to go shopping
for products to do they don't really
look to engage of people so or
businesses so if you want to engage
people I do can I do recommend it you
connect your Facebook and your Twitter
and then you've got many of these other
accounts on you do that as well
and then once you're done you can go
ahead and click Save Settings so now
we're back on my profile and you can see
that my name has been changed here
there's something a little bit more
keyboard friendly and then my
description is now here and then you can
also see my my website in it so let's
talk about creating boards to create a
board all you have to do is click this
plus sign and it's gonna ask you can
name your board so it's going to call
this now when it comes to your name
again you want to make it keyword rich
so whatever it works best for your
business you want to give it a name that
has the keywords in that it's going to
ask you to make it secret what that
means is that other people cannot see it
only you can see it it doesn't make
sense to do that for most of your boards
I don't recommend people do that so
rarely that no it's just to create so
now that boy is created I can go ahead
and start adding pins to it but the
first thing that we want to do is we
want to make sure that we have a
description now there anything want the
description again is because when people
perform searches when they you know want
information when they look for something
to buy you want to make sure that your
board can come up the way that Pinterest
is going to pull your board up is by the
keywords they know what's been a little
column if you're going to want to have a
fun engaging description but we're going
to leave this description here for now
and that's gonna be what kind of boarded
it even want to pick one that's relevant
we're going to go with women's fashion
and again we're not going to want to be
a secret board so you want other people
to be able to see it collaborators is if
you want to invite other pinners onto
your or to share their own their own
articles we're going to talk in a later
video about why it's important but for
now just understand that's what that is
if you want to invite people you just
put their email address in there or you
can go ahead and write them by name
we're just gonna click Save now now they
never think we know what to do is we're
going to work
pants before I start adding our own so I
like to go back to the newsfeed you
click this that's P right here so it's
going to add a couple pins so to add
pins all you have to do is pick a pen
will pick this one and then click Save
and it's going to ask you where you want
to save it we only have the one board so
we're going to save on that board so you
just hit T if you have multiple board
you're going to want to go ahead and
pick a board to save it on when you save
them where did you say the pin you want
to say about on a relevant floor
nominees for you so we'll just do that
again we'll click Save so we're back on
the board and you see that both of those
pins were indeed saved here okay so now
if you want to save your own pin on
there what you have to do is you have to
have to go to save pin and click the
plus sign and you're going to be asked
if you want to save it for the web or
your device for your own pants
you don't want statement from your
device so you're going to ask to upload
your image and they're going to ask for
a destination URL so what we're going to
do is we're going to upload a pin that
I've created already go ahead and put
our URL email I'll hit continue and
that's basically how you upload a pin
now you are going to be asked to put a
description on this I like to wait until
I make sure the pin has uploaded
correctly aren't 1/4 the reason I like
to wait is because I've spent a lot of
time on descriptions in the past only to
have Pinterest not upload the pin
correctly so I always like to double
check that before I go back and enter
the pin so go ahead we'll click Save and
our pin has been uploaded you can see it
right here so let's go ahead and edit it
to add that description which
description obviously is on the
description again keyword rich and
relevant to your audience and more
engaging in this one is you can again
put your plate put your plate in there I
don't like doing that
so I just leave it the way that it is
putting your place in there is a good
idea if you're trying to talk to people
locally for example or in a very
specific region so at that point it
makes sense to put your location in
there for our purposes today we don't
that issue so we're going to go ahead
and leave a blank just click Save and
then you see our description is there
now so when a user wants to click your
pan to come to your website all I have
to do is click the image itself and they
take it to the website I want you to see
here is at that same URL is at the top
here than what it was when I employ it
in so over here are your analytics this
is where you're going to find a lot of
information about what your popular pins
are what your best performing boards are
all that sort of stuff
we're going to go in-depth on the
analytics in a different video but for
now this is basically where you're going
to find all that information so you'll
find an overview your profile or the
people you reach and people you reach
you can do things like drill down into
your the users that find you on
Pinterest where they're located what
languages they speak and all that stuff
so it's basically how you make your
Pinterest profile how you create your
boards how you update your profile so
that it can be found in the news feeds
of other people and it hides go ahead
and upload pins now in other videos we
are showing you how to create pins but
for now other shows this is just how you
create your account if you have any
questions please do go ahead and contact
me I'm happy to answer any questions
that you have and thank you for watching
this video
