hey what's up youtube in today's video
i'm going to be talking about what i
think is going to be the next
massive gold brush in e-commerce sales
and that's selling on walmart.com stay
tuned
all right welcome everybody nate back
here with hustle buddies where we share
tools tips and advice for amazon and
sometimes walmart sellers
okay now a lot of people don't actually
realize that walmart.com
is almost entirely third-party sellers i
looked up the data on this
and walmart released that 92.5 of all
the inventory on walmart.com
is by third party sellers that's a huge
number
i mean if you compare that to amazon
amazon is about 70
30 like 70 third-party sellers 30
actually amazon
walmart 92 and then the rest seven and a
half percent is
walmart and that's crazy so i want to
show you guys what this looks like so
let's say you're a walmart customer and
you're trying to buy some
nike socks so you can go here we search
for nike socks
we'll just click one now if i'm a
customer normally this is as far as i
scroll these are the socks that i want
35 is the price i'm cool paying add to
cart
but if you scroll down you can actually
see
that it's sold and shipped by that
person
okay now that is a third party that's
not actually amazon that's someone like
us who's who could very well be just
shipping stuff out of their garage okay
same thing with
with this so we switch variations and
now we actually see that there's
multiple sellers selling the same item
so it's it's
built just like amazon where there's a
listing
and multiple sellers can be on the same
listing we can see here there's two
different sellers
this one's a little bit cheaper this one
will ship you a little bit faster
but there's two different sellers on
this same listing and neither one
is actually walmart it's third-party
people
like me and like you that are trying to
make an income from home and that's why
i think this is going to be
sort of the next big thing selling on
walmart so we're going to talk about
some
of the numbers that go behind this some
of
the crazy like estimations that i
actually found when i was doing my
research
and then i'll show you guys how to
actually set up your account alright so
make sure you watch all the way to the
end
don't forget to like and subscribe to
this video if you are into
ecommerce tutorials like this all right
so let's dive into some of these numbers
um i i was looking up how big
walmart.com is
uh and how much they actually sell and
what kind of growth they're looking at
apparently they rose in the first
quarter of this year they rose 74
that's a monstrous number and it's due
to
i mean all of the crazy things that are
happening in the world people don't want
to go
into stores they want to shop online so
it grew by 74
which is a huge number now how huge is
that
well when i went over to forbes they are
estimating that walmart is going to pull
in about 38
billion dollars from their e-commerce
side in
2020. now this particular forbes article
was actually written
in march march 2nd so
this was right at the beginning of
everything that happened
all the lockdowns and everything so i
wouldn't be surprised if this is
actually
significantly larger but let's just go
with it let's say 38 billion is is what
they're gonna do
i was curious to compare these numbers
to amazon numbers because
as you know if you've watched our
channel we are amazon sellers i love
selling on amazon i think it's great i
think there's a lot of opportunity and i
think you should all be doing it
but i wanted to compare the walmart
seller numbers to the amazon seller
numbers to get an idea of what kind of
competition and sales we can be looking
at so
the first thing i did is i pulled up the
walmart stats now i get this data from a
site it's called marketplace pulse big
shout out to you guys
you put out some awesome stuff um so
we're looking at this data this is from
amazon so
amazon in 2019 third-party sellers sold
200 billion dollars of
inventory and there were three million
active sellers on amazon okay so i
did just some quick and easy math that
means for every seller there is on
amazon
every seller theoretically could roughly
be generating about 66
666 dollars okay if you take that 200
billion divided by three million
different sellers
that's roughly what you get okay now
obviously there's some sellers that are
doing
10 million and there's some sellers
doing a hundred dollars okay but
on average that's how much uh money each
seller is generating
now i wanted to compare that with
walmart okay
now with walmart these are
unfortunately these are last year's
numbers we don't have this year's
numbers yet but if we extrapolate this
and
continue on the same course i think it's
reasonable
to guess that there's going to be going
to be about a 25
growth in the number of sellers that
will put us
for the sake of easy math roughly at 38
000 sellers okay i think that's a
reasonable guess for how many sellers
there are going to be on the walmart
marketplace 38 000.
now if you remember i'll jump back over
here to forbes they're estimating 38
billion in sales it's 92 and a half
percent
third-party sellers and there's 38
000 sellers if we do that math
that means for every one seller on
walmart.com each one of those one
sellers
theoretically could be generating one
million dollars
in revenue that is a huge difference
comparing amazon the 66 000 per seller
to walmart one million dollars per
seller
now walmart obviously they're not as big
as amazon
but they're not microscopic either i
mean 38 billion
compared to 200 billion yeah it's
smaller
but it's in the same ballpark you're
playing the same game so
we highly recommend people look into
this if it works for you
jump into it okay now i want to get into
some of the nitty-gritty details of how
this actually works
if you are currently an amazon seller
this will make a lot more sense to you
if you're not currently an amazon seller
i recommend watching a previous video
that talks about it's called merchant
fulfilling on amazon and that will sort
of explain some of these concepts so
i'm going to assume that you are
currently selling on amazon or
ebay it would be a similar model for
this
so with walmart everything is merchant
fulfilled there's no fulfillment center
that you're shipping stuff to there's no
warehouse that you're shipping stuff to
you are shipping directly from you to
the customer okay
so just like with amazon it would be
like you're doing fbm so if you are
accustomed or you're used to doing fbm
orders on amazon it's going to be very
simple for you to transition over
you list your product on walmart if the
customer buys it it ships directly from
you to the customer
easy peasy the shipping stuff is very
similar you're using like the same kind
of usps
boxes and all of that stuff so all of
like the shipping logistics
are very very similar to what you're
already doing
there's not really much of a learning
curve that you're going to have there
now in order to actually get this
account set up you're going to need to
go
to marketplace.walmart.com
okay i'll show you guys this on my
screen here
so marketplace.walmart.com
it's very very very simple um what i
like about the walmart application i'm
again going to compare
amazon to walmart if you're applying to
sell on
amazon amazon
is a little bit finicky they sometimes
accept certain documents and sometimes
they don't it really depends on who is
looking
at your application um so sometimes
maybe your license
your driver's license will get rejected
sometimes your passport will get
rejected sometimes the other one will
work and the first one won't
okay it's it's a little bit frustrating
but the barrier to entry is smaller
because
you on amazon you can use your own
personal name you don't have to have a
business entity you don't have to have
like an ein or an llc
or a tax id number none of that is
required
to sell on amazon but then because of
that they have a lot of applicants and
they're trying to weed through people
and sometimes they get things wrong
so it can be a little bit frustrating
when you're first starting on amazon
getting set up
on walmart to contrast that
it's more difficult um to actually get
an account
it's they have much higher requirements
you can't just use your social security
you have to actually have a business you
have to have an ein number you have to
have your
your tax exempt uh number id all of that
stuff
all set you need like your bank account
all of that stuff needs to be set in
order for you to sell on walmart they
don't want joe schmo off the street
they want businesses to come and join
them and partner with them to sell on
their e-commerce platform
now on the flip side because they're
more stringent they don't have as many
applications
it's easier to deal with 38 000 sellers
than 3 million
sellers so logistically it's a much
easier
function to manage and for the most part
we haven't heard crazy stories of people
getting denied when they should have
been accepted or vice versa
it's very straightforward so again we're
at marketplace
walmart you just click that request to
sell button
the application is very straightforward
okay
about five steps it will take you 10 to
15 minutes not too crazy as long as you
have all your ducks in a row make sure
you have all your like ein information
and all of that if you do not currently
have a business then don't bother with
this
that's step one you can't do anything on
walmart if you don't actually have
a legal business entity it doesn't
matter if it's a sole proprietor or an
llc or
what have you but you you will need to
have like your
your business id your ein number your
tax id all of that stuff you need to
have up front so make sure you grab all
of that
um yeah and they give you a list here
and again they specify they do not
accept your social security you have to
have a business
you'll need to figure out if you're a
w-9 or a w-8
um you can do a quick google search to
figure that out for your business
um they're going to ask you if like how
you're uploading products are you going
to be doing it yourself
are you using a third party to help you
out for the most part you're doing that
yourself
um and then they're going to ask you
what types of things you're selling now
this doesn't have to be taken too
seriously you can always change this
later
as far as we know for us we sell a lot
of clothing and groceries on amazon so
that's what we said that we're going to
be
primarily selling on walmart but it's
primarily it's not exclusively so you
can sell whatever you want
just put something in here okay so we're
going to click start application
i can't go through all of this with you
guys but it's very straightforward you
you can't really get this stuff wrong i
mean put your name in put your email in
do the captcha um
put your your company name your your ein
number
there again figure out if you're a w9 or
w8
um where are you incorporated it's okay
if you're not even within the us
um now shipping is going to be a little
bit trickier if you're
trying to ship stuff directly to us
customers from outside the us
on a regular basis so i probably don't
recommend
doing it but maybe you have a workaround
again i'm not located outside the u.s
and i don't know those shipping tricks
for that but yeah
very straightforward very easy as long
as you input all of this stuff correctly
you should get accepted for us i believe
it took about 10 days for
our application to be processed and
accepted you can see here we got this
email congratulations
that's me uh congratulations you've been
approved to
join our curated community of
professional
sellers all right so we are good to go
we're going to be listing up some
products
i will be doing more videos about how to
actually like create listings and all of
that on walmart.com
this is as far as we've gotten and we
wanted to share that with you
as i learn more information i will teach
more information
all right let me know in the comment
section below what questions you have
about selling on walmart.com that maybe
i can cover in a future video
or if you are currently selling on
walmart.com let me know what your
experience has been like
we're brand new to this journey we can
only share what we know
and if you have other experiences we
would love to hear about that so drop
those comments
in the comment section below don't
forget to also head over to our facebook
group by the time this video comes out i
will have made a couple posts
about walmart over there on the facebook
group that's facebook.com
groups so head over there
join in the conversation there's like 17
000 awesome sellers that are all
a great community uplifting each other
um so head over there join the
conversation
um again don't forget to like and
subscribe and we will see you out there
guys
hustle on
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