How to sell products online
7 Steps to Selling Physical Products Online in 2021
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selling online doesn't mean that your
product has to be made out of ones and
zeros from t-shirts to coffee mugs
stickers to cookbooks adding something
new to your inventory and connect your
business to new customers it's also an
opportunity to build lucrative bundles
and increase the average cart value of
each transaction let's look at
everything you need to know to start
selling physical products online 1 find
your niche for your average customers
what are their needs and pain points
what can your business provide that
others can't of your existing customers
who are most likely to be interested in
a different kind of product the answers
to these questions will help you find
the people you have the best chance of
connecting to and each connection will
cost less and bring more profits for
your business to select a product if
you're already running a business you'll
need to find a product that complements
your current offer something that
expands the customer experience of your
brand for example an accounting business
could carry calendars that highlight
important financial moments in the year
with your new products you'll also need
to factor in the added cost of
fulfillment if it costs 3 dollars to
ship a product the overall value of the
item needs to be high enough that your
customers will feel comfortable paying
for shipping on top of the initial price
three build an online store ecommerce
requires a little more than a standard
website to get started you'll need a
secure checkout advanced analytics
mobile optimization and a payment
gateway it sounds like a lot but don't
worry you can use cells to start a new
site or supercharge your existing
webpage even if you're currently using
WordPress Squarespace
or other site builders selling on
Facebook and Instagram is easy to for
figure out fulfillment spend some time
planning your approach to shipping and
inventory management and how you'll
cover those extra costs real time
shipping rates can be a huge boost to
your customer experience basically this
means that your customers know exactly
what their shipping will cost when they
buy and they can track the movement of
their package through its entire journey
right to their front door by get
promoting selling online is competitive
and it takes work to stand out on the
web
pay-per-click ads on search engines and
social media are a great way to drive
traffic to your site you can also use
Google shopping to build targeted ads
aimed at specific products but what
about your existing customers
store announcements and email campaigns
aimed at your list can drive interest in
your new products 6 dig into social
selling
social media has totally changed the
ways that we spend time online and
offers a ton of exciting opportunities
for businesses consider updating your
business Facebook page with a storefront
to sell your new product tagging
physical items on your Instagram also
makes it easy for customers to tap and
seamlessly shop finally product rich
pins on Pinterest are another way to
create a streamlined shopping experience
on social media 7 expand gradually if
your business has never sold physical
products before you'll probably want to
start with a single item and grow from
there selling a range of product types
opens up some exciting opportunities try
packaging items together and offering
upsells at checkout if your business
sells services you can bundle those with
a physical product or two to get a
bigger overall sale not sure where to
start we've got tons of great product
ideas and other helpful resources right
here on our YouTube channel subscribe
today for the best e-commerce help on
the web
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