How to sell products on walmart marketplace
How To Get Accepted To Sell On Walmart Marketplace Step By Step
hey guys what's up it's Noah and welcome
back to the channel so in today's video
we're gonna be discussing a topic that
is not really discussed on YouTube and
I'm gonna be showing you how to apply
for a seller account so you can sell on
the Walmart Marketplace if you've been
following me on Instagram or your in my
facebook group which you should
definitely join the link for that is in
the description below then you'll know
that I recently applied for a second
selling account on Walmart for my second
business in my opinion there's a lot of
potential for sellers who are able to
get in early to start selling on Walmart
we all know that Amazon dominates the
e-commerce space over 50% of all
ecommerce sales in the United States
happen on Amazon but that doesn't even
compare to how large Walmart is so if
you just take a look at the company
revenues this is not going to break down
how much is on e-commerce how much of
Walmart is actually done online but just
to take a look at the actual amount of
revenue that each company did you'll see
that Amazon which is widely regarded as
one of the largest companies in the
world did two hundred and eighty billion
dollars last year in 2019 and then if
you take a look at Walmart which is the
largest retailer in the world they did
over five hundred billion dollars in
2019 so this is still a company that
does almost double what Amazon did last
year on top of that Walmart is putting a
lot of funding into their e-commerce
site as well as they're trying to
expedite the onboarding process for
allowing new sellers when I tried to
apply for my first business about three
months ago the application process was a
lot harder than it is now and I believe
as time progresses the application
process for selling on Walmart is going
to become easier now why should you want
to sell on Walmart aside from them being
a massive company there's only about
33,000 sellers according to this article
compare that to Amazon where there's
several million sellers on the platform
and Walmart has around the same amount
of traffic to their website so yes there
are a lot more hoops to jump through but
if you are able to start selling on
Walmart there's a lot less competition
which means there's a lot more
opportunity so now that I've Illustrated
why in my opinion selling on Walmart is
going to be a great opportunity for not
only my business but for every other
business and they do state in their
Terms of Service that you do need to
have the full rights to sell the product
so that's why on my
I always recommend wholesale that's also
why you can't really do online arbitrage
but in this video I'm just going to
break down the entire application
process so first step to selling on
Walmart is that you're going to go to
Google and you're gonna type in sell on
Walmart this is going to bring up the
top search result which is going to be
sell your products on Walmart
marketplace so once you click that link
it's going to bring you up to this page
this is kind of like their funnel or
their homepage to show you all the
benefits to becoming a Walmart partner
and partnering to sell on the Walmart
marketplace from here what you're going
to do next is you're going to click
apply and that's going to start the
application for you to sell on Walmart
that's going to bring up the marketplace
application where you're gonna see all
the steps listed out as well as at the
bottom they're gonna recommend what you
should have as this is required
information for the application you're
gonna need your US business tax ID
you're gonna need your W 9 or a w 8 on
hand you're gonna need an EIN
verification letter from the Department
of Treasury you're gonna need a US
business address and a planned
integration method that just means how
you plan to upload your items and you're
also going to need your primary product
categories what your items are what are
you actually selling or what do you plan
to sell on the Walmart marketplace and
that's pretty much all the information
that they're going to ask you from there
you're just gonna click start
application and it's going to bring you
up to the company registration page
you're gonna fill in your first name
your last name your email address and
your then you're gonna verify our email
address
you're gonna verify the reCAPTCHA you're
gonna fill in your phone number as well
as your job title and then you're gonna
fill in your legal business name and
then from there you're gonna fill in
your US tax ID that's either gonna be
your EIN or your t IM and then from
there you're going to either upload a w
8 or a w 9 so a w 8 would be if you're
an international business and a w 9
would be if you're a business entity a
sole proprietor or anything else like
that in the United States so since I'm
in the US I'm going to select W 9 and
then you'll see that it automatically
has my company set in the US and if I
select w 8 I have to select where my
company is incorporated so W 9 I guess
in the US and then you're also going to
have to upload all of your documents so
I just have to put a mandatory
disclaimer and say that I am NOT a legal
tax professional all the in
formation provided in this video is just
from my experience and is only for
educational purposes so I'm going to
show you what I did for my w9 I went to
Google and I type in w9 form then from
there you're going to click on the one
where it says irs.gov so the only
website that you should click on is
irs.gov and there you will be able to
download a w-9 form so you're going to
fill this out with all your business
information your business name what type
of business you are and all the other
information like your EIN then you are
going to upload that to the Walmart
marketplace and you would do the same
thing for a w8 and you're also going to
have to upload an EIN or a document with
your EIN or a document showing with your
EIN and your business address so once
you upload those two documents you're
then going to hit upload attachments and
then those documents are going to be
uploaded to the Walmart application so
the next thing that you're gonna put is
you're going to put your business
address after that you're gonna put a
DBA if you have one if you don't have
one they say to just put your legal
company name also they say that you
should put your company website they
don't require it but I highly recommend
that you do fill in the website just
because the more information that you
provide the better it's going to look on
your application and the more chance
that it has of being reviewed and being
approved the other information that I
recommend that you put is a Duns number
so like you'll see right here they say
this is not required however if you do
put this information in it's going to
make your business look more legitimate
as well as it's going to say your
application apart from everyone else
who's applying if you're not familiar
with what a Duns number is it's a free
number that you can register with dun &
bradstreet this is basically used for
business credit and keeping track of
your business so what you can do is you
can go on dun & bradstreet and you can
register a number and then you should
get that within I got mine within two
weeks so once you get that then you can
go ahead and you can register your
number put it in and then after that are
you transporting goods from another
country so you can click no
do you sell items in these categories
and if you do then you would click yes
or you would click the category that you
do sell on it from there once you have
filled in all this information you're
gonna click Next so the next page is the
product and integration page and from
here you're just gonna be filling out
some information about your business so
you're gonna put your average online
revenue and they give you some tips on
what
that you're supposed to put in then you
just select the category so you know are
you apparel and accessories baby beauty
are you in computer and hardware and
then from there you are also going to
fill in your Amazon seller name and
you're gonna put in your Amazon store
URL after that you're gonna put in your
catalogue sighs do you have a hundred
SKUs do you have 200 SKUs 300 products
whatever your catalog is you're just
gonna be filling it in there and what
percent of your SKUs are refurbished
mine was zero and again what percent of
your SKUs do not have value PC codes
again that's zero for me what percent of
your SKUs are used zero for me so you
would fill this in according to your
business and how are you planning to
integrate with Walmart so you can either
go directly through a portal what this
means is that you can use either API you
can use bulk upload or you can single
upload every product or you can use a
solution provider like EECOM -
cellebrite or you can use channel
advisor all the lists that I showed you
before and so I went with using solution
providers you can go ahead and you can
do direct through portal and if you are
going to use solution providers then
you're just going to select which one so
you can actually use API here so I used
channel advisor which is right here
channel advisor and if you were doing
through API and maybe another software
then you would just select API and then
from there you're going to select next
and it's going to bring you up to
shipping and operations so on the
shipping and operations page they're
just gonna ask you some information
about how you shift products as well as
where your warehouse is located so does
your business have offices or warehouses
outside of the US mine is going to be no
and you would of course put this
according to your company so select the
state for your incorporation so for me
that was in New Jersey so whichever
state you're incorporated in that's what
you would put so I'm just going to
select New Jersey and then the year of
foundation so mine wasn't 2016 you would
put whatever year that your company was
founded in and then can you fulfill
orders by 2:00 p.m. Monday through
Friday
for me that is yes again you would do
this according to your information so
the next thing is current shipping
methods and then you're gonna select all
that apply
so for my business its UPS FedEx USPS
and FBA and then if you use DHL or an
other one then you would go ahead and
select those then you would go ahead and
you would verify your warehouse
dress and then from there you would go
why would you be a good fit for Walmart
marketplace so what I put here for this
information is that I put that my
company sells on a lot of other
marketplaces I said that I sell on ebay
I offer my products on my own website
I offer my products on Amazon and I
think that I would be a great fit for
the Walmart marketplace because I have a
lot of unique products that are
currently offered on Walmart for higher
prices and I also have products that are
not offered on Walmart so this is a
value proposition you're just gonna be
listing out a few reasons as to why your
business would be a good fit for Walmart
and you don't have to overdo it but just
list some reasons why you think that
your business would do well on Walmart
or why Walmart should accept you so
after you've filled in all this
information you're just gonna hit
complete application and then it's going
to update your page and then you're
going to see whether or not you've
completed the application so from there
I've now successfully submitted all the
information as well as my application
and I now have what's called conditional
approval this means that you can log in
to your back-end for selling on Walmart
the seller dashboard for Walmart and
you're not going to be able to upload
any items as well as you're now going to
have to complete your company profile
for the Walmart marketplace so to give
you a quick overview of everything that
you're going to need to do this is going
to be your account creation so you're
just going to have to go ahead create a
password create security questions and
then you're gonna create your account
and I also recommend that you do not use
a Walmart account that it already exists
use a different email and then from
there you're just going to sign the
agreement you're going to read through
the Terms of Service no one actually
reads through them but you're going to
have to just click that you read them
then you have your company registration
so you're gonna have to fill in all of
your company information they're going
to ask you different jobs so you're
gonna have to say who is the manager who
is the shipping manager and you're gonna
have to fill in all the jobs any
information for a Walmart then they're
gonna ask you about taxes they're gonna
ask you you're gonna have to fill in
basically all of your tax information
and your tax policies for your business
and then for payment and info there are
two ways that you can register for
payment with Walmart you can use pioneer
or Payoneer and that's going to link
directly to your bank account and the
other one is that it's called its I
forgot the name of the company but they
integrate with PayPal so basically when
you
- payment info you're going to select
what payment method you want and if you
select through PayPal you're gonna have
to log in create an account with this
third-party service provider so it's
actually called hyper Wallet it says
right here and then from there you're
going to connect hyper wallet to either
your bank account or it's a PayPal and
that's another way that you can get paid
on Walmart and then your shipping info
is you're just going to be putting how
you're going to be shipping you're gonna
be filling in your shipping profile
you're gonna be filling in all the
different tiers so are you gonna be
doing seven day are you gonna do be
doing two to five
do you have expedited shipping and
that's basically the entire account
creation as well as the profile for your
business and after that you are going to
be able to log in to the onboarding
process for your Walmart marketplace so
once you create your account you're
gonna get this email that says
congratulations you've been
conditionally approved to sell on
Walmart and then from there you're just
going to need to go ahead and you need
to go through the other steps so you're
going to need to set up your company
profiles that means setting up the
different shipping profiles setting up
the return policy setting up your tax
policy setting up your policy for your
privacy for your customers so you're
basically setting up your entire account
information as well as your entire
business profile your business name
everything and you're gonna have to
upload all that once all that is
uploaded then there are several check
marks that you have to complete when
you're applying for Walmart so there are
several steps when you're applying for
an account and after you've actually
applied for all that after you've filled
in all the information then you are
going to select I am ready to go live
and once you select that you're ready to
go live you're gonna get another email
that is going to say that you should
hear back from us within 48 hours so for
me it was actually not after 48 hours
what happened was is that I contacted
Walmart and they said that they were
gonna still gonna get back to me so I
was actually about after a week after a
week what happened was is I received a
call from the Walmart verification team
they called me up they asked me about my
name they asked me my business name they
asked me the email address that I use to
go ahead and sign up for the account as
well as a couple of other information
and then after all that and after I
talked with them they hung up and then I
got this email that said -
congratulations we've officially
approved you for your Walmart
marketplace seller application and then
from there you're still going to have to
and you're still going to have to wait
to be on boarded and your products are
not going to be live yet but after that
and after a little bit more contact
information with them then your products
are going to be live and you're going to
be able to start selling on a Walmart so
that's basically the entire overview of
how to apply to sell on Walmart of
course there is some other info you're
going to need to go and you're going to
need to spend the time to fill it all
the company information the profile the
different profile for your team so
you're shipping team and everything like
that your tax information but once
you've filled in everything and you've
clicked that you're ready to go live and
you go through the onboarding process
then if you actually use a service
provider and you use a software that can
go ahead and bulk upload your items it's
relatively easy to get your items up on
Walmart if you're using a software that
can bulk upload it if you're gonna be
doing it individually it is pretty
difficult but like I said just use a
service provider get your items up there
and then you can start selling on
Walmart so thank you guys for watching I
hope you guys enjoyed this video if you
did be sure to go ahead and smash the
thumbs up button also subscribe if
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wholesale and selling online so I'll see
you guys in the next video peace
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