How to sell products on my website
Tips For Selling Products Via Your Own Site | How To Sell Online Effectively
tips for selling products from your
website
[Music]
hey guys it's some day here from databse
calm and it's Monday today which means
it's time for me to share a tip about
selling products online and in this
video I'm speaking specifically about
selling products from your website so if
you are an e-commerce business owner and
you sell products from your website or
you're thinking about selling products
from your website hopefully some of
these tips will help you to increase
your sales my first tip is to focus on
margin now I see this with a lot of my
clients they sell a product that doesn't
really have a large profit margin and
what I basically mean by that is after
your shipping cost after you add in all
of your variable and fixed costs of
selling that particular item how much
profit are you actually left with at the
end of the day you want to work on
actually increase in those profit
margins as much as possible so it makes
sense and you know selling those
products from your website is actually
viable if you are selling a product that
has no profit margins start to
strategize and think about ways in which
you can actually market that item or
sell that item in a way that will
increase its profit margin can you sell
two items instead of just Sicilian one
so people actually have to buy it in two
or three and they can't just buy one in
that way you're increasing your profit
margin and also encouraging people to
purchase more when they visit your site
can you add that product in with a
bundle of other products to help you
kind of increase profit margins there
you really want to strategize and think
how can you make this business
profitable for you and how can you
increase your bottom line my second tip
for e-commerce website owners is to
start thinking about how can you
generate consistent automated sales now
you might send a product that someone
needs on a consistent basis maybe you
sell some sort of hair shampoo or
something that people are going to need
on a monthly or maybe even a bi-monthly
basis you should have in place on your
website a place where people can
actually purchase but not just purchase
one-off products but also purchase on a
Direct Debit basis that would mean that
they get debited from their card every
single month or maybe bimonthly and that
product gets sent to them consistently
every month or every other month so they
don't have to visit your website every
single month when their product runs out
to purchase from you it just comes to
their their house and it's convenient
for them and it's also convenient for
you
you can build up really consistent
business in that way and as
entrepreneurs and a business owners is
important for us to have consistent
income and reliable income coming in and
with the fluctuation sometimes of how
ecommerce can be someone's you can have
great sales other months you can have
dip in sales it's good to have a
consistent client base who are paying
you money every single month and you
know that's guaranteed people who have
subscribed who are members and who
receive your product on a monthly or
bimonthly basis and you only need a few
of these consistent clients for you to
really stay afloat my tip number three
is to focus on retainment how can you
retain not only the past customers that
you have had but also people who have
signed up to your database or to your
email list if you don't have an email
list in place yet then I'll leave a link
in the description down below to a web
are definitely go and get signed up with
an email list because this is where
you're going to be able to generate a
lot of leads and this is how you're
going to be able to send consistent warm
traffic to your website are collecting
the name and email addresses of people
who are most likely to buy your products
I'll also leave a link in the
description down below to my sales
funnel video which is one of the most
important videos on this channel in my
opinion and that should hopefully help
you to kind of realize where email lists
and where database marketing comes into
place in the overall kind of grand
scheme of things in your digital
marketing and the last tip that I'm
going to be sharing in this video is
advocacy advocacy is huge in marketing
and it's basically word-of-mouth
marketing what types of things can you
do to make sure your product is
outstanding or to just make sure that
the overall customer experience that
you're giving to your customers is so
good quality that your customers wants
to become advocates of yours whether
that's tweeting about your product or
their experience on your website on
Twitter whether that's telling their
friends and family about your products
so that can increase sales however
that's going onto Facebook and just
posting a picture of the product that
they received because they're so happy
and content with it this can also work
in the opposite effect if someone has
had a bad experience on your website or
if they have purchased your products and
had a bad experience with it or maybe
your returns
wasn't that great or whatever it is if
they've had a negative experience then
they're likely as well to shut that out
to the hill
on social media and this could be really
negative for your brand image and in
turn you could lose out on future sales
so a huge part of marketing is actually
how good quality your product is itself
but also how you treat your customers
your return policies and how quality of
an experience people have when they do
business with you so you want to keep
these things in mind whenever you're
running your own e-commerce business or
selling products even if it's on a third
party platforms but if this video has
helped you out then please click the
like button down below and make sure you
share this video with a friend if you
have any additional questions or
comments that leave them for me in the
comment section but until next time
watch some of my other great videos make
sure you subscribe to this channel for
more awesome business related content
have a great day and I will see you soon
