90 million Instagram users are using
shoppable post on Instagram this feature
is not going away users are now
comfortable scrolling through their feed
and making a purchase in just a couple
of clicks if you sell products on
Instagram you want to be posting
regularly subscribe and hit the bell so
that you get notified on my Instagram
videos that are released here every
Monday stick around to the end and I'll
show you a resource on how you can
easily sell more on Instagram I'm
suebzimmerman and I've taught thousands
of business owners how to make money on
Instagram and today I'm gonna teach you
how to confidently sell your products on
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there are two things that you want to
focus on when you're selling products on
Instagram your images and your
descriptions if you're looking for a
how-to guide on creating tropical post
on Instagram go ahead and put this video
on pause and tap into the video that I
linked number one the images when
selling on Instagram you should start
with the image of the product being used
in real life because what might be
obvious to you might not be obvious to
your new followers think about what it's
like when you walk into a retail store
for the first time you want to know what
items are on sale where to go to
purchase the thing you're looking for
candles over here clothing over there
home goods over here you want to try to
create that experience with your images
on Instagram you also want to show
images that highlight all the details of
your product and what sets it apart from
other people selling a similar product
I'm curious
let me know in the comments who your
ideal customer is I just might be able
to send some business your way number
two the descriptions your descriptions
can make or break your post you just
don't want to state the obvious of what
people are looking at you also want to
include additional value as to what the
benefits are and what the value is to
them not to you but to the person
purchasing what you're selling Libra the
Stars have a line to bring you a
galactic good looks and a gorgeous new
arty brush crush collection you can
include important information like when
it's available is it on sale if you're
running low on stock you want to create
urgency so that people actually take
action and purchase from you as soon as
they see your post you want to make sure
that you include the information on how
easy it is for people to purchase what
you're selling so maybe that's the link
in your bio or maybe it's creating
shoppable posts if it's through
shoppable posts you want to make sure
that you explain to people that they
should tap the image and when they do it
takes them to the website where they can
purchase what you're selling a lot of
people don't know about these shoppable
stickers so you need to really give
those strong call-to-action so that they
know exactly what to do Wilton cakes is
a
great example of an account that
demonstrates and shares recipes not only
in their feed but they direct you to the
link in their bio which also takes you
into their website to download some free
recipes and purchase some supplies if
there's one thing that I've learned over
the years it's to be extremely explicit
with directions and information ninja
tip you can tag multiple products when
you're posting in your feed
unlike Instagram stories where you can
only tag one product you never know
Instagram might be adding multiple tags
to stories in the future but that's what
it is right now it's okay to sell you
might not feel comfortable selling on a
social platform but it really is
becoming the norm every day especially
here on Instagram Instagram first rolled
out shoppable posts in the feed then
Instagram stories and now Instagram has
created more opportunities to shop and
sell right in the explore tab by using
both strong images and descriptions you
will feel more confident selling
products on Instagram now that you know
how to sell on Instagram I want to make
sure that you're using instagrams latest
feature shoppable stories I created a
checklist for you that helps you create
and customize your shoppable stories
that link is in the description box
below and don't forget to follow me on
instagram at the Instagram expert where
I share tips and tactics every day did
you like this video subscribe and go
ahead and give it a thumbs up let me
know in the comments below what do you
sell I just might want to buy something
from you and I'll see you in the next
video
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