How to sell products at amazon
How to Sell on Amazon FBA as a Beginner Step by Step. How to start selling on Amazon.
in this video you're going to learn
exactly how to start selling on Amazon
and what you need to do to succeed in
the span of just a few minutes you're
going to be given a full picture of what
a successful seller goes through we'll
go through what these sellers think
about and how they launch successful
products while also minimizing the risk
of failure how's it going I'm Stuart
from amz scout in this video I'm going
to be discussing how to sell on Amazon
FBA as a beginner in 2018 and 2019
here's what you'll learn how to conduct
product research to identify a product
with high probability of success how to
private-label this product how to find a
supplier for that product how to ship
your product from the suppliers factory
straight to Amazon FBA warehouse and
finally how to successfully launch your
product now you might be wondering who
am I to tell you all this here at amz
scout we've helped thousands of sellers
become successful at launching awesome
products so we have enough data to
highlight the best practices that the
vast majority of successful sellers use
here in this video I'm going to share
those insights with you so let's dive
right into it
part 1 product research successful
Amazon sellers start with product
research considered the most important
part of the whole process
they don't just guess if a certain
product will be successful if they make
a calculated decision based on accurate
data with Amazon it's possible to
reverse engineer the history of each
product and niche which reveals key
indicators and determines whether a
product or niche is worth pursuing to do
so you need a special software like a MZ
scout let me show you an example let's
imagine you want to sell dog toys when
you search for dog toys on Amazon a
search results page is generated with
all the products Amazon believes matches
this search query it's possible to
roughly estimate key metrics to identify
products that allow you to make money
for example a MZ scout has a complex and
advanced algorithm which calculates the
number of sales revenue commission feed
number of reviews competition level and
many other useful indicators for every
single product you see this allows you
to figure out which niche and which
specific products within the niche have
a great margin
high demand and low competition let's
consider a real-life example
Roy was an already successful Amazon
seller he noticed his nephew was playing
with a weird toy sellers develop a habit
of checking every single product
opportunity so he went straight to
Amazon and started searching for the
product
he used a MZ scout to calculate the data
for him he noticed it showed up on
Amazon only about two months ago there
were relatively few sellers and together
those sellers had achieved a sales
volume of $500,000 it seemed to be a
unicorn that other successful Amazon
sellers hadn't found yet
Roy ended up selling his product and
made eighty six thousand dollars in the
first two months eventually other Amazon
sellers discovered this product and
started replicating it products this
successful are very difficult to find
but it's relatively easy to find a
product with a potential profit of three
to ten thousand dollars a month
my point is check and verify your
products to make sure there's enough
demand margin is at least 30% and the
competition's not too strong finding the
right product is 80% of the success on
Amazon product research usually takes
about two to four weeks once you find a
product with very high chances of
success you want to start selling it
right here's part 2 private label your
product the best way to start selling an
already successful product is to create
a copy of the product with slight
improvements and private label it if
possible buy the product you want to
improve look at it try it inspect it use
it think about what you could do better
maybe try to improve the design or
decrease dimensions it's almost always
possible to make a slight improvement on
a product that's already in the market
at a minimum create a custom logo that
your supplier will put on your private
label product let's estimate you're
going to need one week for this in the
meantime you need to start looking for a
supplier part three finding a supplier
there are a number of options for
finding a supplier but most sellers end
up with alibaba.com which is the biggest
online factory marketplace in China it
might be hard to find a product you want
to be manufactured via texts on Alibaba
so I suggest you try amz scouts find at
Alibaba feature
that captures the product picture on
Amazon and then discovers similar items
on Alibaba it's that easy you need to
get in touch with at least 10 different
suppliers and then shortlist them based
on their willingness to communicate and
responsiveness ask them about the cost
of production and the possibility of
making necessary adjustments for your
private label product you should also
ask each supplier to provide samples
testing the product you want to sell is
crucial for making sure the quality
design functionality packaging etc etc
are up to your standards and
expectations on average it takes about
three to four weeks to find a few
suppliers contact them receive samples
and then decide on the one you want to
do business with cart for creating an
Amazon seller central account
technically the next step you want to
take is to ship your product from the
suppliers factory to the designated
Amazon FBA warehouse where Amazon's
gonna pick it up and deliver it to your
customers but first you need to figure
out the physical address of that
warehouse to do so you must first sign
up with Amazon seller central seller
central is where you'll run your Amazon
business it's where you track sales
inventory
shipments etcetera its famous for not
being user friendly but we're gonna
create a series of tutorials to help you
master it creating and setting up the
seller central account usually takes
about two to three days once you've
signed up with it and created a shipment
you'll have a physical address of the
warehouse now it's time to think about
shipping your product from the suppliers
factory to Amazon part 5 shipping to the
US in most cases shipping your product
to Amazon is quite easy you can either
ask your supplier to quote you for
arranging everything or you can take
more control and use a freight
forwarding service in the second case I
recommend using fredo it allows you to
instantly compare air ocean and trucking
Freight quotes from 50-plus suppliers to
find a perfect balance of price and
transit time directly to the Amazon
Fulfillment locations on average it
takes two to four weeks to deliver your
product to the Amazon warehouse part six
launching your product once your product
gets delivered to the Amazon warehouse
you can finally start selling it most of
the time you
have some competition only to beat in
order to sell enough products to make a
reasonable profit Amazon works kind of
like Google if you want to buy something
and you search it on Amazon it's gonna
show you a page that has a list of
products that match your query in most
cases the first product on the list has
the highest chance of being sold the
second product has slightly less and so
on number 20 on the list has almost no
chance you want your product to be
number one or at least in the top five
let's figure out how to achieve that
Amazon's algorithm consists of three
parts your listing quality number of
sales during the last few weeks and
number of reviews let's talk about your
product listing first to make it search
friendly you need to optimize your title
and description using the keywords
people are going to use to find your
product next we need sales well how does
one get a lot of sales at the very
beginning there are a few tactics the
one that almost always works is to
create a huge discount about 50% and
then promote your product with this
discount once your product receives its
first kick you won't need that discount
anymore and you can start selling it for
a regular price another tactic is to set
up an Amazon sponsored ads pay-per-click
campaign that allows you to put your
product on the top of the search results
and each time someone clicks on it
you'll pay Amazon a small fee usually
about $0.50 once your product
organically reaches the top five of the
search results you can turn off the ads
finally we need reviews the most
efficient technique for getting reviews
is asking your customers to leave them
Amazon allows you to contact your
customer so successful sellers use this
opportunity to write some compelling
copy and persuade their new customers to
leave a review we're gonna publish a
dedicated tutorial about launching
Amazon products and that's going to
include a comprehensive guide about
getting first reviews so stay tuned so
when closing let's put it all together
here's what you need to start selling on
Amazon conduct product research to find
a profitable product this will take
about two to four weeks come up with
product adjustments to figure out how to
private label an existing product
schedule three to four days for this
find a supplier plan three to four weeks
for this create and set up an Amazon
seller central account
you need two to three days to do this
ship your product from your supplier to
Amazon plan two to four weeks for this
launch your product and boost your sales
under views in the first two weeks this
gives you about 12 to 14 weeks before
your hard work starts paying off if you
did everything properly you've maximized
your chances to succeed with your
product but there are still no
guarantees your product might fail and
you should be ready for this when you're
a beginner it's easy to make a mistake
at any step and you'll obviously avoid
making that mistake next time which will
significantly increase your likelihood
of success so that wraps up the video
but before I go I have a question for
you guys what tutorial do you want us to
create next how to launch a product with
giveaways or how to create a great
listing let us know which one you want
in the comments below also make sure you
hit that subscribe button until next
time enjoy the journey happy selling
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