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The Incredible Logistics of Grocery Stores

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Supermarkets are a marvel obscured by banality.

Nearly everyone in the developed world uses them regularly, so we have no basis of comparison—we

just don’t know a world without supermarkets.

We don’t know how it was a century ago, when grocery stores took the form of small

storefronts, found every few blocks throughout towns and cities.

You’d hand the clerk a list indicating you wanted, among other things, apples.

They’d then gather you apples—assuming they were in season and in stock.

Nowadays, however, you are confronted by an aisle rivaling the size of those historic

grocery stores, displaying a tantalizing, sprawling selection of Honeycrips, Fujis,

Granny Smiths, Galas, Braeburns, and more—all the varieties, always in stock, all year long.

They sit next to pineapples from Costa Rica, avocados from Mexico, and mangos from Brazil.

Further on, there’s beef from an entirely different hemisphere, and fish that was alive

in an ocean thousands of miles away just days ago.

A century ago, you could certainly buy a jar of peanut butter, but now, you can buy regular

peanut butter, or chunky peanut butter, or smooth peanut butter, or organic peanut butter—and

it doesn’t stop there.

You can get the chunky Jif brand, or the chunky Smucker’s brand, or the Skippy brand, the

store brand, or one of so many more.


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