sell

4 Types of Customers and How to Sell to Them - How To Sell High-Ticket Products & Services Ep. 5

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(dramatic music)

- Let me go through this pretty quickly.

It's all on the power point.

There are basically four types of clients.

How many types?

(audience responds)

Four, okay?

Four types of clients.

The first type of client is what I call Cheap Clients.

Cheap Clients.

They buy based on price.

Cheap.

Cheap Clients.

How many have seen some of these Cheap Clients before?

Okay, describe.

What are they like, what do they sound like?

- [Audience Member] Honda Civics, they drive Honda Civics.

- (laughs) They drive Honda Civics, yes, okay.

- [Audience Member] How much does it cost.

- How much does it--

They don't even know what you do.


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