Instagram teams are one of the most underutilized features on Instagram for
getting new business in today's video I'm gonna show you how you can use
Instagram DMS to get more marketing agency clients so stay tuned here we go
alright welcome back and thank you for joining me my name is Jordan Steen also
known as Cereal Entrepreneur and this channel we talk all about starting a
marketing agency building your own brand starting an online business really just
anything to do with building an online business so if you're interested in any
of those topics hit the subscribe button and the notification bell so you get
updated with all of our future videos now Instagram DMS are a great way to get
out to potential marketing agency clients as a matter of fact I can
remember when I first started my agency it was one of the ways that I landed one
of my very first clients and it was because of a specific strategy that I
took in engaging with this potential business owner that led me to get that
relationship built to build trust to build Authority and then to provide them
value and eventually get them on as a client so like I mentioned in the
beginning in today's video we're gonna talk about how I use Instagram DMS to
get clients and how you can use it to get clients for your business in the
future oh and PS Instagram is all about building a brand that's really what
Instagram is great for so if you want to find out more about building a brand and
how to incorporate all of these different aspects of marketing to build
something that's super lucrative then make sure to stay tuned to the end of
todays video and we'll teach you all about the step-by-step process to
building your personal brand online so this is the Instagram DM
you're just going to click this little arrow right here and that's going to
take you to your messages where you actually have direct messages DM just
stands for direct messages so how are you actually going to go about finding
clients well the first thing you're gonna want to do is click the search bar
and then you're gonna start to search for businesses in your area well how do
you do that well let's say first of all we're going to start with hashtags all
right so hashtag Atlanta and that's what I would start with first and then I'm
gonna go through tags and I'm gonna find businesses in the tag section posting
via the Atlanta tag Atlanta hair stylist this is gonna be a bunch of posts from
hair stylists that could potentially need marketing right so this is a great
way to find business owners that are active on Instagram that's important
they're already active on Instagram meaning they care about it and they
understand the importance right so when you get on Instagram searching for
hashtags by Atlanta hair stylist Atlanta car dealer Atlanta nightclub you know
that's where businesses are gonna be using those hashtags to essentially get
more people interested in that particular topic to their business
another quick trick is once you actually find a business page so we're gonna go
in here and we'll just say one of these has to be a business page right so we'll
go to 1k hair for example and we'll click on hers and you can tell this is
probably someone that does a bunch of hair stuffs and it definitely as you can
tell by the page so what you can actually do is click the down arrow once
you find someone similar to that space and then you're gonna start going
through the suggested pages that are also going to relate be related to pages
that you looking at so what I recommend doing is not doing this on your personal
account account create a dummy account and only look at business pages related
to what you have an interest in so if you're a real estate agent only or if
you target real estate niche clients then only look at real estate agent
pages and follow those pages because it's going to suggest pages that are
similar to those real estate pages now when it comes to actually sending a
message to a business here's the strategy that I recommend incorporating
into your strategy basically what you're going to want to do is follow the person
first okay request to follow them and then once they approve to you to follow
them then start engaging with their posts okay going into their posts and
leave real comments not just an emoji or
something that's one two three words use an actual comment or leave an actual
comment about the photo and start building a relationship just in the
comments with that business this is gonna allow them to get to know who you
are then from there what you're gonna want to do is once you've built the
relationship via comments and liking their posts and engaging with their
brand the next thing I recommend doing is after two weeks of doing this
consistently then you'll send the first message saying hey I actually do free
audits for hairstylists just like you or for real estate agents just like you
showing them what they could be doing better with their digital marketing I'd
love to send you over a free audit we usually charge around $500 for this
audit but we're willing to give it to you for free because we think that you
you would be a perfect business to work with our group see the issue is that
most people have a hard time just getting in the door the first time when
if you spend about a small amount of time two weeks getting to know a
business in a space where probably if they're not marketing properly they're
not getting a ton of engagement anyways so you're the only one truly reaching
out and engaging with them that's going to make a difference and what I would
recommend doing is not doing it from your business page but doing it from
your personal Instagram account and then starting to build a relationship so you
guys people try to go out and start selling instantly when that's not what I
want up for as a business owner if I don't know you I'm not gonna buy from
you right so give them the chance to get to know you and who your business is and
then provide engagement and a true relationship building experience as well
as value and I guarantee you you will have a much better success with
Instagram dm's so quick question how many of you have been contacted on
Instagram to buy someone else's service or how many of you have actually landed
a client using Instagram DMs I want you to leave a distinction between which
one you've gotten or received if you've done both or if you've received both and
let me know in the comments below but let me know what's happened to you oh
and by the way if you're liking today's topic throw a thumbs up on the video
below and help me out thanks the final piece of the puzzle is
just to deliver value it's very simple give them something that's actually
useful give them a chance to meet with you for an hour and do a complete
marketing strategy for quarter two or quarter three or quarter four actually
provide an audit that not only shows them where the
messing up but this solutions to resolve all of those issues true value isn't
just showing someone the issue that they're having because they're already
aware of that issue true value is helping them resolve that issue little
by little so that's it for today's video to sum it all up
Instagram DMS are a great way to do it because there's not a ton of businesses
out there doing it properly so take the time build the relationship and then
start messaging via the DMS and you'll have a much better success rate oh and
since you stayed till the end of today's video check out this video in the top
right hand corner on the step by step process to building your personal brand
with platforms just like Instagram or YouTube a blog whatever but that's it
for this video if you haven't already make sure to hit that subscribe button
and the notification bell so you get updated with all of our free trainings
our free giveaways free resources that we talk about every single week here at
my channel but until the next video I will see you next time Cereal
Entrepreneur out bye guys ready to start living the six-figure work where ever be
your own boss lifestyle well at Cereal Entrepreneur Academy we'll teach you how
to use a laptop and internet to start your own social media and digital
marketing agency get started with our free Facebook Ads training links in the
description below guys see you in the course Cereal Entrepreneur out!