hi in this video I'm going to share with
you step-by-step how to sell digital
products online using Gumroad so if
you've ever wanted to sell your own
digital products digital courses or any
other digital download material then be
sure to watch this video to the end as
I'll show you exactly in this tutorial
how to go about setting up Gumroad and
how to create your first product on
komarin so keep on watching hi my name
is Alison on this channel I'll make
videos on how to start and grow a
digital product business so if you're
interested in that be sure to subscribe
and hit that bill notification just
below this video and turn on
notifications too so you don't miss out
on any future training I post up here on
my channel with that said I'm gonna head
on to my screen so that I can show you
how to start selling digital products
online using Gumroad alright just very
quickly what is Gumroad and in case you
don't know what Gumroad is Gumroad
simply a platform to start selling your
digital products online whether that's a
course or whether you sell a bunch of
presets for you know Photoshop Lightroom
or Adobe Premiere whatever it is you can
start selling your digital products
online through Gumroad
so that you can digitally deliver your
products instantly so immediately you
don't need to go and send your digital
download manually to your customers if
they purchased through PayPal and all
that so in terms of pricing it is free
this platform is free but if you look in
here where it says getting started
there's a five percent plus charge fee
so there's also a 3.5 percent plus 30
cent fee for every transaction or every
cell that you make and if you do go on
their ten dollar a month plan which is
their creator plan this is for less than
a thousand customers which will take
some time if especially if you're just
starting out you'll be able to do things
like remove the Gumroad
branding you'll be able to add your own
CSS or styling to the page of yours and
which we'll go through in this video
you'll be able to use your own domain
name and the fees the 5% fee is waived
so all you need to really pay is a 3.5
percent plus $0.30 per charge only but
if you're just getting started this
plant here will do but for the long term
if you do want to save then
look into the Creator plan now before I
move on and start showing you how to
create your products in Gumroad I also
want to explain that Gumroad
is a very simple platform for selling
your digital products meaning that you
can't do advanced selling features such
as creating sales funnels if you do plan
on adding upsells and cross-sells and
down sales and things like that
then Gumroad isn't the platform for year
there are other advanced shopping carts
and platforms out there such as thrive
card Sam cart which will allow you to do
like one-click upsells and things like
that but with Gumroad at the time of
this recording a lease and from what
i've experienced so far that don't have
that sales funnel feature but on the
plus side if you do want to get your
digital products out there quickly and
easily without any hassles or technical
know-how then Gumroad is great for that
because you don't even need a website to
start selling your digital products now
here's a product I created in Gumroad in
just a matter of minutes it's called
email marketing 101 how to stun grow an
email list this is just a hypothetical
example but I created this one scratch
and this is typically what a Gumroad
sales page looks like you'll see that
you'll be able to create or add your own
cover page here and you can add your
headline some bulleted benefits or
points or features you can add images as
well so these images I had to create
from scratch Gumroad doesn't offer the
ability to obviously design graphics in
their platform you're gonna have to use
canva or something like that but we'll
also go through this setup process of
creating a product in this tutorial but
I just wanted to show you what the
layout looks like you can also see the
Buy Now button this is where your
customer can then enter their credit
card details or pay by paypal another
feature I love about Gumroad is that
they'll be able to promote or recommend
your products to their community and
this is on their discover page so if you
go to Gumroad com forward slash discover
you'll land on the page that looks like
this and you'll be able to find certain
digital products and courses based on
categories here so
to have your product out there you can
also enable the discover option so that
your product will be featured in their
marketplace so according to Gummer their
discover feature will be shown in
customers receipts on download pages and
of course on the discover home page so
that's where they recommend your product
as long as it's something that's
relevant I'm not exactly sure what
criteria needs to be met in order to
have your product featured on these
sections but that is what Gumroad shows
now they do take 10% in additional fee
on top of what they also charge so
that's something to note but it is a
great way to have your product promoted
in their discover area or marketplace so
that's a nice little feature of Gumroad
if you want your product promoted all
right so to get started be sure to sign
up by clicking the start selling with
Gumroad
button you can connect with your
Facebook account or to an account or
simply use an email address with the
password once you've done that it's time
to log in to the dashboard now let's get
to the technical aspects of setting up
your product in Gumroad and setting up
your Gumroad account I'm logged into my
account here already kind of set up my
profile I think you've registered an
account with Gumroad
you'll be able to create a product and
that's the first step that they'll ask
you to do but what we're going to do is
also create or set up our profile so
simply head to profile this is where you
can choose your style you can choose a
theme for your homepage so this is what
your followers or customers or
subscribers will see this is kind of
like think of it as your home page and
they can subscribe to follow posts by
you and they can see all the courses
that you've created so this is the
course I created previously and your
name you're basically kind of like your
slogan here and you can change the style
here by selecting a theme I've got the
camera and default you can choose a dark
theme goblet of fire and letterhead all
these other ones shiny
and then you can go as far as selecting
a different color for things like the
accent buttons you know we've got black
so let's say I want to choose black so
it depends on your brand colors this is
what you can customize so that's his
style feature once you've done that make
sure you upload a profile picture that's
what we'll show here I highly recommend
you add a profile picture to build some
trust connections this is something you
can do with to integrate Facebook and
Twitter a follow form so this is what
they'll see right here this is the
preview you can customize it or embed it
somewhere else on your website in the
product section you can sort the
products by newest highest rated so this
is what they'll see here and since I
only have one product you know that's
all we can see right there now we can
also display it in preview mode so that
it'll remove all the admin features or
switch back now I can see the navigation
for me as the creator once you've set up
your profile click Save Changes the next
thing you want to do is head on to
settings and from here make sure you go
down and select your currency in most
cases it'll be US Dollars and that's
what you should set right here I'm from
Australia so by default it actually said
Australian dollars so be sure to set
this to whatever currency you want to
sell in now if you do want to add some
taxes or for the purchases based on your
region or your country this is where you
can add it now do you want to enable
Gumroad
discover this is something we went
through previously and do you want to
show your products and discover I highly
recommend you enable this so that your
products are promoted in those areas
that I talked about next you want to
choose a category based on what niche
you're in so I'm simply in the education
nation since I can't really find
anything around business or online
marketing things like that once you're
done hit the update account details and
then it'll save everything next we want
to go to pay up make sure we enter our
details such as our personal info a
phone number
identity verifications your date of
birth here now pay up bank account this
is where you enter your account details
so that Gumroad will know where to send
your payments just as a side note
Gumroad takes payments on your behalf so
they'll collect the credit card payments
or the paypal payments and then they'll
transfer it to your bank account based
on whatever you enter here so unlike
typical shopping cuts and other
platforms where you actually need to
integrate your paypal account or stripe
account Gumroad handles all that for you
sir no integrations needed all you need
to do is fill in whatever details that
are required in your settings now just
very quickly under the Advanced tab
you'll see custom domain this may be
something that you want to add in the
future for branding purposes if you
don't want to use a domain name like
Gumroad com forward slash whatever your
product is or whatever they assign your
product to and also what you can do is
add analytics using your Google
Analytics account Facebook pixel if you
do want to retarget any customers that
have landed on your pages and the rest
of the stuff is quite advanced you most
likely won't need it in the future like
the application now let's set onto the
product section so that we can start
creating a product in Gumroad the first
thing you're going to want to do is
click on new products from here it's
going to ask you what are you creating
you can select classic so start selling
a product today you can do a pre-order
so sell before a release date you can do
a membership where customers get charged
on the monthly or whatever you set here
charged on a recurring basis and what
you want to do is then add a name of for
your products so I'm gonna click on
classic so that I can start selling a
product today let's call this email
marketing 101 which is the product that
I demonstrated before this product
contains one or more physical products I
haven't fully tested this yet but if you
do sell physical products you you're
gonna want to enable that so then you
get the right options in or on the next
page I'm gonna disable it for now click
on customize and on this page this is
where we can actually add all the
details about our product so the
of this section as your sales page
you're gonna want to make this
captivating so that customers can see
what they're gonna get and what's in it
for your customers so it's not just
about putting a picture of your product
you can say by now you also want to make
sure you put some sales copy to your
description and this page here so first
and foremost this is the name of your
product you kind of just want to stick
to what your products called so then
when people search it on your side here
it'll show so that's what it'll show at
the top here the next thing you can do
is in the description I when I first use
this I kind of got a bit confused ooh
I'd put just a line of text so I put a
paragraph but in actual fact you can add
YouTube videos or a picture so if you
have a video that demonstrates your
product or shows some sort of preview of
your product that you want to show to
your potential customers then you can
add a video there it says paste a
YouTube Vimeo Facebook or Instagram link
and press ENTER and that'll embed that
video to the description now if we go
back to our page this is where the
description is this whole section right
here so taking that into account you're
going to want to put the text and the
elements based on whatever your products
about so what I'm going to do is add a
headline which is this right here to
save time I'm just going to copy and
paste just so you get the idea and in
terms of formatting all I need to do is
just select this option where I can
highlight and then this little palette
appears where I can choose a heading
style I can choose heading 3 or 4 so
heading things a bit bigger heading
Falls a bit smaller the next thing I
want to do is add an image of the
products so if you do have some sort of
product image or mock-up then this is a
good place to put it as well you'll see
here I've got an e-book cover so what
I'm going to do is click on the plus
icon then to the photo option and from
here I'm going to browse for the image
I've got my ebook here and choose and
that's going to embed that image right
there so you can add multiple images
here if you want to by just going back
and you'll see another plus icon so
every line has this next up I want to
add some text
bulleted benefits as an example I'm
gonna just copy what I have here copy go
back here and simply paste it in from
here what you can do is select the text
you'll see this bullet icon and that
will convert it to bulleted points if
you do want to add more text feel free
to do that there is an option to also
add a link so if I just type in link
there or whatever text you want we can
just choose this link icon and then
paste in a link so that perhaps might go
to your about page or some other page to
further describe your product I'll
delete this for now and I'm pretty much
done with my description now the next
thing is you can add a cover if we go
back to our demo product this is the
cover I'm not sure exactly what size
this is or what size they take into
account but all you need to do is choose
a file and I'm gonna choose my course
image cover here the size that I
selected was a thousand pixels wide by
five hundred high and you'll see how it
looks on my page here now the next thing
you can do is choose a call to action
now I'm not sure why they don't offer an
option to just add your own call to
action that may be in the upgraded
account but you're only given three
options I want this by this or paint the
call to action is the Buy button that
you see here so pay or buy this so I'm
gonna select buy this you can also add a
summary the summary is what you'll see
on the right here this will give your
viewers an idea of what they're going to
get like the deliverables so in the
summer you can say something like you'll
get instant access to and then you can
list down all the modules components or
files that your customers will get so
let's say you'll get video one and this
is where the value you can either put as
in values at $97 you can
either put that or you can put whatever
other specifications of your product so
let's say video one is five minutes 23
so then that will give an idea of what
they're getting and we can then repeat
the same steps for video 2 this one's
three minutes 21 now if you are selling
something like a video template let's
say it is a video template and this is
in 1920 by 1080 pixels so that's another
thing you could add as one of the
features here we can also do is share
the file size so let's say it's a
hundred megabytes and it will show right
there so that's what this feature is
where it is additional details alright
next up and the content this is perhaps
the most important where you add or
upload the file that your customers will
get after they purchase so if you have
your file ready go and upload your files
either from a computer from an existing
download which already uploaded it
previously or you can upload from
Dropbox in most cases you're probably
gonna upload from your computer and for
that it's gonna pop up and what you're
gonna do is just select whatever file
you want to have as a downloadable if
you do have multiple files this is where
you go and repeat the same steps so from
computer I'm gonna now select the same
file but let's say that's file number
two and that's all you need to do just
keep repeating until all the files are
uploaded right there the next option
below under settings it says generate a
unique license key Purcell so if you
sell something like a software that
requires a unique key to activate that
particular software then this is where
you can go in and naval it and it will
generate a unique license key for that
but if it's just a PDF document or
anything else you most likely won't need
it down below at your price this is
quite self-explanatory so I'm gonna put
995 the next option is allow customers
to pay what they want so if you want to
add the option for customers to actually
put in what they can afford for instance
then you can just enable that so at a
minimum or suggested amount the next
setting is version
what versions is essentially if you have
let's say a standard and a provision of
your product then you can add it right
here or if you have additional bonuses
that you want to add user versions in
terms of let's say software you can also
do things like offer a basic version or
pro version this is what you want to do
you want to click on add versions call
this let's say selling this email
marketing 101 course this is a version
for templates for email marketing and
choose the option name I'm just gonna
call it the same the additional amount
they pay is $10 and then we can
associate those specific files for that
version after they make their purchase
now you can see the total now is 1995
that's because the amount plus the
additional amount is added let's say you
have another option for the pro version
it's going to call it the pro version
additional amount is $30.00 and then you
can add whatever files it is as well so
I'm just going to choose whatever files
I have uploaded right here choose
another file right here that's done so
I've got two versions I've got one with
the templates for email marketing and
the provision this in my opinion is kind
of a way that you can kind of hack your
way to adding an upsell for your profit
okay even though I didn't I said that
there's no way to create a sales funnel
in Gumroad
this is kind of a way to add in those
upsells through their system so once
that's done under settings we can go
limit product sales so if you do have
let's say 50 copies of your product you
can limit it in that way and then
they're all close it off if you want to
allow customers to choose a quantity for
your product or if your products
quantity based then select this option
as well going back to the top what we're
going to do is click on Save Changes
this page hasn't been published yet so
if we go to checkout now this is the
next tab you want to go and fill in we
can add a discount code if you do want
to add that feature
do some sort of special offer for your
customers so what you can do is create
your own discount code here you can also
use their auto-generated one do you
wanna for all products or just this
single product and the amount that you
want to offer off and the quantity how
many times you can use that discount
code let's say ten times only you can
also add additional discount codes if
you have particular promoters and you
want just you want to set sell it just
for John so that's for him and then here
John can then send this discount code
for those or his subscribers and you
want to add the discount code to your
purchase form and add a field to all
your products as well if you want to do
that too now in the payment form we can
select the cardholder name and also
requires shipping information if you do
require shipping information something
that needs to be shipped if you need
additional information on your form page
you can add it here so let's say phone
number this can be optional or required
and then add as many custom fields as
you want under the receipt this is what
will show once someone purchases you can
thank them or you can say thanks for
purchasing follow us on Instagram and
then putting your Instagram handle
whatever it is once it's done we're
going to click on Save Changes but it's
showing that I've entered a non zero
discount amount we're just going to
disable all the discount codes here
since we don't need it click on Save
Changes now and now that saved under the
share tab there are various ways on how
you can share your product page either
through your social links or copy the
URL directly or you can embed it on your
website using an overlay customize a
particular button add this to your
sidebar or underneath a blog post let's
say you want to go purchase my product
or get my email marketing course add it
right there
can auto trigger the payment formal
allow single product purchases only this
is what it looks like copy and pasting
code wherever you want and that'll show
this button right here you can also
embed products on your site so this is
what it'll look like to copy and paste
that code look down below you'll see the
code right there and that's it what
you're gonna do is publish this product
that you've already added and once
that's done I'm gonna copy this URL or
I'm just going to hover over here click
on this little icon on the corner
that'll open up in the new tab and then
this will give you the page that your
customers or potential customers will
see we can see that we have two options
since we added the standard or the
templates for email marketing and also
the pro version so customers will pay
based on whatever they select here which
is why if you do want to add some sort
of upsell or upgrade of your product
then use the versions field or section
if you want to do a test to see what the
checkout looks like if you're already
logged in if you click buy this this is
just the demo since you already logged
in so the best way to actually see what
your checkout page looks like is to open
up a new browser a completely separate
browser so if you're currently using
Safari use Firefox or better yet what
you can do is open up a private window
or incognito so let's say we're in
Safari right now I'm going to open up a
private window so here's my private
window and I've already entered the URL
this is what your customers will
actually see let's go and click buy this
now we can see the full checkout page
Gumroad takes credit cards debit cards
or using paypal and then you need to log
in so this is good news if you don't
have a PayPal account and you want
Gumroad to take payments on your behalf
if you ever want to edit your product
simply go to products and from there
select whatever product you want to edit
and all those options will appear again
as a little side note if you do want to
learn how to create your own product
covers and he covers be sure to watch a
video that I'll link up right here right
now on how to use smart mock-ups with
canva to create your own product covers
so there you have it in just about a
minutes you're able to
selling your digital products online
using Gumroad as you saw no website
required no coding required not even
PayPal will stripe as Gumroad takes
payments on your behalf and then pays
out to your bank account there are other
options that are loved Gumroad to have
as I mentioned before the ability to add
your own sales funnel so that you can
maximize your profits from that same
customer but I guess with Gumroad their
belief I guess is to make it simple and
intuitive to use for anyone to use no
matter if you're just starting out or a
beginner overall I highly recommend you
use Gumroad to start selling your
digital products online without the fuss
without the mess without any coding and
without all the expensive fees that you
would find with a typical shopping cart
system if you found this video helpful I
would appreciate if you hit that like
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I post up on this channel thanks a lot
for watching this video to the very end
I appreciate you to stick around to
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