everyone has their own reason of why
they're considering looking into an
amazon fba business maybe you're just
curious how it works or you're thinking
to yourself is it really that profitable
for us it was all about freedom we just
wanted location independence so that we
could live wherever travel whenever and
spend our time exactly how we want
if this sounds like you then this video
could change your life because i'm
sharing an amazon fba business idea that
just might get you started on your own
journey
i'm finn from the tim and finn travel
youtube show and for the past five years
not only have we enjoyed location
independence but we've now grown our
amazon fba business and the travel and
luggage space to a multi-seven-figure
business and we are the only two
employees
now this is only possible because of all
of the tools that we've used to build
and grow our business amz scout is one
of them and they're the partner on this
video because later i want to show you
how their tools have helped us launch
and grow our business but before we get
into that
how do you even get started and how is
this even possible historically one of
the keys to being successful on amazon
is that you found a highly searched
product with low competition now if
you've done any research in the space
you might know that that doesn't really
exist anymore but that does not mean
that there's no opportunity to sell on
amazon anymore it just means that your
product has to stand out
now how do you stand out on amazon you
need a unique product that is also high
quality
even the sellers that started years ago
have to still adapt and have high
quality unique products but anyways that
leads me into today's video topic idea
which is all about why i think amazon
handmade
is the next big opportunity that's still
enjoying low competition
but wait wait wait before you leave
you do not have to be an artist let's
talk about what is amazon handmade
i'm going to read to you right from
amazon
products must be designed and produced
by you well that's really happening no
matter what type of amazon seller you
are
it could be you your small group of
family members and employees actually
making the product so they say about 20
people or fewer that's that's the actual
number there so as long as you are
designing and producing the products you
do not actually have to be making the
product
i love this in our travel space because
we've seen people be successful in this
area on location so we see digital
nomads living in costa rica living in
india or in bali who are supporting the
local community and creating jobs and
creating handmade products that they're
then selling on amazon
let's look into this a little bit
further
production methods using hand tools and
light machinery are allowed if used by
individuals in their home studio or
workspace
however mass-produced products on
assembly lines with or with automated
technology are not allowed
hand-altered or pre-made items are
acceptable for example like the
application of your own design on a
towel
upcycling is allowed which is taking a
used item and improving its value
through some sort of manipu manipulation
so their example here is like
painting or refinishing a piece of
furniture
now that you've heard a little bit more
it might sound like this platform you've
heard of called etsy
yes there are a lot of similarities
between amazon handmade and etsy but
there are three reasons why amazon
handmade is a much superior place to
sell than etsy
one is that all amazon handmade sellers
have to be approved first to become a
seller
this is an additional step in the
process that other amazon fba sellers do
not go through you do have to upload a
photo of your product in order for it to
be
digitally inspected for quality this is
great for all of the consumers because
it means that they can trust in buying
an amazon handmade product and it just
really keeps the validity of this
platform
the second is that there are these rules
then around manufacturing like i
mentioned with the less than 20 people
and keeping everything truly handmade so
having a regulated platform makes amazon
superior
and the third
is it's amazon
there are 112
million
amazon prime members in just the usa
alone
it's like being able to take your
product and put it in the biggest store
on the planet there's just so many more
eyes there's so many more shoppers and
that really leads to scalability in your
business
we're going to talk later all about how
amazon fba the nature of an fba business
allows for
you to scale your business much more
than etsy as well so we'll talk about
that at the end of the video
first i need to address the elephant in
the room that your brain might be
turning and you might already be
starting to think of products that you
already know that you're good at
creating or some ideas that you have
maybe even based on your travel
experiences
now having a passion for something and a
hobby is a great place to start but we
all know that the success on amazon
really comes down to key factors like
keyword research and
ranking in a specific keyword so that's
where all of our external tools that we
use in our business come into play
let's dive into amz scout to really
understand how to know if a product is
going to be successful on amazon to give
you a full appreciation of what we're
going to see over on amz scout i want to
start here in amazon i'm right here on
the amazon handmade this is what we had
to do back in the day before
this tool was available first of all
let's talk about how handmade is the
very first menu item here so apparently
amazon thinks it's important
we could go in at this point in our
business if we're just starting and we
would be browsing amazon to consider
products to sell
so if i'm browsing in home and kitchen
and i'm gonna go into candles here
i can scroll
see some options of handmade candles
there is some information that we can
see on the listing itself if we scroll
all the way down
those people have some nice
a plus content there
and
here in product details we can see that
this listing is the number two
and best seller rank for handmade
candles and holders
so if i click on that i can see
all of the top selling handmade candles
on amazon wow this brand is uh
killing it
what this rank is is the by number of
sales so this is the
highest selling handmade candle the
second highest handmade candle
but apart from that i can't really get
any more information this is helpful in
maybe a more diverse category where we
can see things like maybe people are
choosing this because of the fragrance
maybe people like how the label looks
and the white candle as a part opposed
to the darker color glass here
you can start to speculate what's
selling well and then base your product
decisions based on
you know the ranks here but we don't
really have information on profitability
we can just see what is selling we don't
know you know how much this it costs
this person to make this candle
or how much they're selling
so
with amz scout what we can do is we can
take a product a very specific this
exact you know happy birthday vanilla
candle
and go back down to the product
information
we can take the exact asin that means
for this specific listing and i'm going
to copy it
and take it over to amz scout here is
only just one of multiple tools that
they offer
this is the product tracker which we
would be using at this point to as it
says here confirm its potential before
investing we need to know if this
product is going to make money before i
go and you know make a hundred handmade
candles
so since i have in my clipboard that ace
in i'm going to copy it right in here
and click enter and let it think it's
happy thoughts and now i have so much
more information that i can see here
that i don't have on amazon
for example
the estimated inventory that they have
in stock a thousand candles
and more importantly holy moly the
average daily sales and
revenue this
is impressive this is incredible
so
if i'm sitting here speculating you know
are candles a good route to go
do they even sell i can gather that
information here maybe you would be at
the point where you're considering
multiple different types of products
you're thinking maybe jewelry candles
other household items
you can start to create lists and
folders and
aggregate multiple different
exact listings in here and start to see
what makes sense for you to make
after you've then started to narrow that
down you can use other tools here to
help build a successful business for
example if we come over
we could use let's say an amazon keyword
search tool in amc scout
and what i can do is see
what people are searching for to find a
candle maybe it is the scent maybe it is
the color
and that way i'll know really how to
market my candle
it's the little details like this that
change your daily sales
every single day
there are different things that people
are searching for different times of the
year think about holiday candles or
maybe they're looking for a winter scent
you can start to market your product in
a different way by using the tools here
based on whatever keywords are popular
at the time and for your product this of
course is incredibly useful for when
you're down the road using ppc but that
would be for a different lesson
additionally what we could do then is in
this reverse ace and lookup tool it says
snap up keywords by acin from successful
competitors pages so not only can i see
how that product is doing and selling i
can see why
this candle and this company maybe is
performing so well in the candle sector
maybe they just have really done a great
job with keyword research and they've
pushed all of their products above
everybody else in this category so i can
then see
what keywords this
product is using so all i have to do is
copy and paste the asin back in there
and click enter
and i'm given all of the top performing
keywords for this listing
so just in my own personal speculation
here maybe this specific handle is doing
so well because they are marketing it
based on a holiday on a birthday they're
not marketing it by color or the vanilla
scent or some other
aspect of the product they're marketing
it with a highly searched term
with happy birthday happy birthday
candles
handmade and happy birthday gifts for
women this seems like a product that is
you know doing really
successful based on
their
use of intelligent keywords and now
maybe you have a really
uh better understanding of how amazon
works and how keywords work because that
is so much of the amazon business that's
why you need tools like what amc scout
has here because you would not really
understand why else this product is so
successful in this category
now that we know better how to predict
the potential success of a product on
amazon let's talk again about why amazon
is such a strong platform in building a
business
in general amazon fba the nature of what
fba
is fulfilled by amazon is that amazon is
taking away so much of the work in your
business off your plate
if you were to sell on a platform like
etsy you would process each individual
sale you would put all of the address on
the envelope or the box and send it to
your customer
what you would be doing with amazon is
that after you produce all of your
inventory you would put it into one box
ship it one time to amazon and then
amazon is dealing with processing all of
your orders they're shipping out to all
of your customers and also providing you
with so many more customers that would
maybe find your private website or your
etsy listing and then they're also
processing your returns for you
so there's a reason that you're paying
for this service it is taking so much
work off your plate which means that you
can spend more time working on your
business instead of in your business
so is it worth selling on amazon
handmade
absolutely even if you're not an artist
with so many shoppers and amazon prime
members there's never been a better way
to scale a product business
with the advice of this video and amz
scouts innovative tools you will be
starting your own amazon handmade
business in no time but more importantly
on a path to location independence