what's going on everybody tanner here
with another video hope you're all
having an amazing and productive day so
far
so in this video i'm gonna be showing
you how to make your first sale online
specifically with drop shipping now drop
shipping is a business that a lot of
people have tried to get into
and a lot of people have failed with and
a common message that i get from people
is saying
they haven't made their first sale
whether it's been a day
a month a year you know it can
definitely take some time now
there are people that are very impatient
with it you do have to understand that
this is a business like any other kind
of business where
it takes time and momentum you really
need to understand the fundamentals
to get you to making that first sale and
many more to come
so in this video specifically with
facebook ads i'm going to be showing you
what you need to know some little tips
and tricks
to getting you your first sale here
within the next few days
now if you do learn something from this
video and it helps you make your first
sale
make sure to update me in the comments
and let me know so others that watch
this video and see those comments are
aware that you can still succeed with
drop shipping
it definitely just takes some time and
effort so there's a lot of things that
people
miss out and don't focus on when they
first start drop shipping
and i want to cover all of those little
tips and tricks here in this video
from the product to the ads so you know
how to get your first sale
so if you haven't already make sure to
hit that big subscribe button and turn
on those notifications
because i do post videos every other day
and i have a big scaling video coming up
here on cyber monday
which is just in two days so without
further ado let's hop on my computer
choose a product and get moving so the
three main things that we are covering
today are going to be the products
the store and then the ads the most
important one is going to be the ads
you know a lot of people may think that
the product is the most important part
and it definitely is important but you
shouldn't be overthinking it and
spending way too much time
trying to find that perfect perfect
product so we're gonna go on here and
just choose a quick product i'm gonna
show you how i would do some
basic research and show you what i would
sell it for and we'll go from there
so the most simple way to do product
research on aliexpress is just going to
be going to any category any of these
main ones
and then choosing a subcategory and
sorting by order so
very very simple i'm going to show you
why you know most products you can sell
and test
and make your first sale just within a
couple of days of your ads running so
we're going to choose phones just
because pretty much everybody has a
phone
so we're not actually going to go to
phones we're going to go to mobile phone
accessories
because this is definitely a big big
market here
to sell online and then all we're gonna
do is sort by orders
so when we go here you know we're gonna
see a lot of screen protectors and i'm
sure
a lot of phone cases and these are
things that all sell you know most
people have a phone and
people need these specific items so just
looking at the order number you can see
how many have sold in total and pretty
much just scroll down here
and choose what you want to sell so i'm
seeing mostly to screen protectors so i
want to narrow it down
a little bit more so we're going to
actually go to phone
cases and as you can see there's so many
different categories and subcategories
on aliexpress
that the product options are really
unlimited so
let's go here to phone case and covers
see what they got
again we're going to sort it by orders
and now i've sold in the phone case
niche
and done pretty well the thing i like
about them is that they're perfect for
people that are new to drop shipping
and just wanting to start making their
first sales and a little bit of profit
to reinvest into a future store is what
i would definitely recommend because
you can see most of these here you know
they're only a couple bucks and you can
sell them from anywhere from
20 to 30ish dollars depending on what
kind of case it actually
is and the good thing about selling a
phone case is that you can
upsell a screen protector so let's say
you're selling a phone case here
for twenty dollars when someone adds
that to their cart you can set up an
upsell for a five dollar screen
protector that cost you only you know
25 to 50 cents so you're adding on that
extra five dollars on that order
without paying for any extra ad spend so
any kind of phone accessories can really
make you
a good amount of money and they're
really really simple to make sales with
so
we're gonna get to ads here in a second
but let's go ahead and just choose a
case and go from there so scrolling
through here you can see there's so many
different cases you know these are very
basic over 100 000 sold
and we want to make sure that we're
choosing a case for main phone brands
obviously iphones and different types of
devices that are very popular so i'm
still
here only on this first page of the
aliexpress results that we've been
looking at
and one thing that instantly caught my
eye was just this listing right here
because it's something different it's
not just like the normal one color phone
case that i've been seeing on here
and it caught my eye only 15 000 sold
and it has this little bonus sale going
on where it's only one
cent per order so one cent is obviously
pretty much nothing you just have to
find these deals and
you know this does have reviews it does
have orders so this is a legitimate
listing
and i'm sure this price isn't going to
be here forever especially with the
shipping
you know we scroll down here you can see
30 to 50 days and we can pay a little
bit extra to expedite it
which is probably a good option so you
know right here you're spending about
three dollars per order
which is still about a four week
shipping time that's pretty much the
only issue with
drop shipping lightweight items like a
phone case is the shipping times
but it's also very cheap you just need
to make sure that on your product pages
you're making your customers aware of
how long it's going to take and if you
do want better shipping the easiest way
to do it is i would go here
find a supplier send them a message and
see what kind of deal they can give me
on shipping
and how quick we can have them delivered
so you can see right here you just go up
to the name
and then contact now send them this
listing and ask about what shipping
options they have so this is perfect
because it has all the main iphones
you know it's only a cent but i'm sure
if you start selling this especially
with the different shipping options
you know you're going to be spending
around four to five dollars uh per
phone case that you're selling so you
could easily easily sell this
for 19.97 and already have a 15
or more profit margin and then you set
up two different things one
is going to be the upsell for the screen
protector and two being quantity breaks
so people could buy multiple
for a little discount so now we have a
product that we're gonna test with and
it's gonna be super easy to make sales
honestly once you understand these
fundamentals i'm gonna show you in your
ad campaigns then
it's all gonna make sense to you and the
second step to what we're talking about
is the store
so now you've chosen a product how do
you actually get it onto your store how
do you set it up
now that's an entire video in itself
being over an hour long most definitely
so that's not going to be in this video
specifically but i am going to do
something super special for you guys
right now since it
is between black friday and cyber monday
which are the biggest e-commerce times
here in the united states
what i'm going to do is give you guys 50
off my pre-built store packages that i
sell so in my description is the special
link for getting 50
off my pre-built stores where we offer
one product stores
niche stores and general stores and
obviously we are including products that
we hand select here
we set up all of the fundamentals on the
store the copywriting's taken care of
all the secret little conversion tactics
and of course a few different apps that
we like to use consistently so
you go here you press build my store and
just choose the one that you want it's
as simple as that
and this offer for 50 off is going to be
available through december 1st
so you have until midnight on cyber
monday to get your store for 50
off and take advantage of this
opportunity and since these stores are
all made separately and not just you
know copies
we do have a development team these do
take a little bit of time to make
and we put a lot of effort into them so
usually it only takes about a few days
to get them done and deliver but in
order to do that we're limiting the
quantities of how many we're selling so
we're only selling 15 of each category
so 15 one product stores
15 niche stores and 15 general stores so
if you go to the link and you're still
able to purchase
then good for you you got one of the
spots and i'm excited to see you get
your store where you're just going to
pretty much
instantly be ready to run ads so
speaking on ads let's go ahead into the
facebook ads manager and i'm going to
show you how i set up ads for a product
test
step by step for this phone case that we
just picked so here we are in a brand
new ad account on facebook and the first
thing i want to do is just set up my
columns because
if you leave your columns default and
you start running ads you're really not
going to know what you're looking at and
it's going to be pretty confusing so
i'm going to set up these columns really
quick i'm going to see you guys in just
a couple of seconds
and then explain to you why i set up
what i did
so we click apply and then we save it
obviously because we don't want to lose
it
and usually i just put you know like
something in there like ms
because i want to make millions and uh
set default
and then drag these just so they fit and
now when you're looking at your data
from your ads it's going to be a lot
easier to read what's actually going on
instead of being sort of lost in the
sauce and you know
not know what's going on because when
you don't know what's going on it's easy
to lose money
and we don't want you to lose money
we're here to make your first sale and
many more so just some basic things you
know this is going to be what you spend
and then the conversion value so if you
spent twenty dollars and made back a
thousand in revenue
which would be pretty crazy but it
definitely does happen you know that
would reflect here
on your columns and then the row as is
just your return on ad spin so
you know if you spent 20 brought back
100 it would be a five
row as and then obviously purchases and
cost per purchase
and just link clicks add cards check out
so you can see
what's going on with your funnel so
first things first we're going to create
this campaign
and i always go for conversions i know a
lot of people like to go for different
things and
optimize for like traffic but you're
really just going to burn money if you
want to make sales
and especially your first sale like
we're talking about in this video you
need to understand that you need to
optimize for conversions because
you want conversions you want to sell
you don't want a bunch of traffic that's
not going to buy anything so we're going
to title this campaign
marble phone case
cold because we're just doing cold
targeting right now
and now we're just gonna do next we're
doing ad set level budgets
so here we have our pixel name don't be
suspicious
uh purchase because we want purchases
obviously this is just a brand new pixel
i made so it's not on a store or
anything but i wanted to make sure you
guys actually know how it works so for
that case if we're selling it for 20
or 19.97 i want you guys to actually
test this one of you
follow exactly what i'm doing on here
and let me know how it works now i would
definitely recommend either a five or a
ten dollar a day budget because
if you do anything higher than that it's
most likely going to be unprofitable
right off the bat because it's going to
be spending that ad spend pretty quick
within the first day
and really isn't giving itself enough
time to optimize and find the right
people that would buy this phone case so
by putting it at let's say a five dollar
a day budget then it's going to spin for
a couple of days to find the right
people before it gets that first sale
so hopefully it gets that first sale
within you know the end of the first day
or beginning of the second day
um but yeah i think five is honestly the
perfect budget for this so if it's past
like 12 p.m your time
i'll go ahead and just schedule it for
12 a.m but since it is 3 a.m already
here then
i would just go ahead and let this go
because you're going to see the best
results throughout the day you know past
the morning but we're not going to do
anything else here on the budget and
schedule
keeping it simple usually when i'm
testing i'm just starting off in the
united states especially right now with
covet and everything going on
because shipping can be a lot more
expensive and times can be delayed
uh shipping to other countries
especially like canada the uk
any other countries you might be
targeting australia isn't too bad you
really just need to talk to your
supplier and see which countries you can
sell to and get the exact shipping times
and all that
but i'm gonna keep this super simple to
just the united states
no age breakdown no gender breakdown and
here's the
interest section and my first asset that
i make i always do is no interest so
leaving this completely blank and always
having that box checked i know a lot of
people may tell you not to
but i promise your conversions will be
cheaper if you do click this box so now
we're just going to name this ad set
here at the top
no interest scroll back down here
automatic placements no cost control
and then next so now here's the part
where you're setting up the ad
itself whether you're doing an image or
video but for a phone case like this
it's going to be an image because it's
pretty self-explanatory so we can
honestly just use a picture
from the product page here on aliexpress
now i know you can't download
the image like save directly from the
window here on aliexpress but the
easiest way to do it is just
copy the exact name go to google search
it
and they're all going to be here so
we're going to use one just super simple
like this
looks nice and clean save this image so
we just uploaded the image that we
downloaded keeping it super simple
and right here is going to be the
website url i see some people just put
the main link to their store the home
page
but if you're running ads for this
specific product unless you're running a
one product
store then i would definitely put the
specific product page
and most times i'm gonna do the call to
action for get offer which will click
right here
and now you're gonna have the primary
text which is gonna do a little bit of
the selling now obviously the image or
video that you're using
is going to be doing the main selling
and getting people to click on the link
and go to your store but having the ad
copy here
obviously helps i'll usually just have
one line of information and then another
line for call to action so for the copy
we're just going to type
our stunning
marble phone case
cases
available
for iphones
and then the link so that's just a rough
draft i'll always do that
and you know maybe here i'll go in
and uh do a little hard eyes
and do that and then you're gonna have
your link here so in the actual copy
itself it's gonna take up these first
two lines
and people aren't gonna have to click
see more and they're automatically
and they're automatically gonna be able
to click that call to action link and go
there so
a phone case is very simple you don't
need to really do a lot of persuading in
the copy itself unless you're doing a
specific sale
like right now it's between black friday
and cyber monday you can say something
about that
but there is one little trick i want to
show you can put here in the description
so just go to google type in black star
icon click here we're going to copy it
oh i clicked on an ad i'm about to get
retargeted for that over the next few
days
uh so go here get your black star icon
description paste that
five times and then we're just gonna
type in a random number
then we'll type here in the headlined
colorful
marble phone case so now we have a very
basic but effective ad setup one of you
guys should definitely
test this exact product with this
similar setup to what i've showed you
right here
and run it so now we have the ad
creative made and one ad set but we
haven't chosen any specific interest so
i want to show you what you should do
for setting up new interest because you
want to set up between 5 and 10 assets
there really isn't a specific number
but you want to keep it as general as
possible i used to try and get specific
as possible
but never saw the results that i did
nowadays testing with very general
things so
let's type in here like phone case let's
see what we got
so you know here we'll go phone
iphone is a big one for sure we'll just
use that very very big
we have the box always checked and
that's always going to give us a reach
of you know 230 million
even though this interest is actually a
lot bigger than that so we'll leave
iphone there and then i'm just going to
duplicate this you know several more
times and i would go through here
and just make very very broad
interests so when we think of the
product we're actually selling right now
you know we can somewhat relate it to
more general things like
fashion and things like that and what
you can do from there is actually just
think of like specific brands
that are related to the product you're
selling so for this you know i'm
thinking it's
you know somewhat of a more fancier
style phone case
it looks very nice and classy so a brand
maybe i would want to put in here that's
pretty broad
is you know nordstrom they sell a lot of
different brands under themselves
but the people that are interested in
nordstrom are most likely going to be
interested in this case
so i would definitely use it let's see
how big the audience size is
there we go 30 million we have the box
checked so the facebook ai is
automatically going to find people that
we know want to see this
and now we have that and publish and go
from there so we have the column set up
we have our first campaign and we're
gonna start to see some sales roll in
as the time goes on so there you have it
that's how to make your first sale
online with drop shipping
specifically using facebook ads but this
is really just the information that i
wish i had when i first started drop
shipping because
it has all the fundamentals that you
need to know and i want you guys to go
through here and
pretty much follow step by step what
i've done with your own product
the same one i did it really doesn't
matter and keep me updated in the
comments
if you've made your first sale because i
know this is something that's going to
help a lot of you guys
get to the place that you want to be and
if you really want to pick up the pace
with getting to where you want to be i
highly highly suggest you pick up one of
the pre-built stores that i have
while they are 50 off through midnight
on december 1st so that link is going to
be in the description where you can
check it out
as well as any other resources you may
need and as always my instagram dms are
open if you need any help outside of
this video
sometimes it does take a while for me to
respond but i try to get back to every
single person
if you have a legitimate question
hopefully you enjoyed this video you
learned something from it and if you did
make sure to leave a big like comment
and subscribe
peace