How to sell online on amazon
How To Sell On Amazon FBA For Beginners (A Complete, Step-By-Step Tutorial)
hey guys Stefan here from project life
mastery comm in this video I'm going to
show you exactly step by step how to
sell on Amazon and how to build a
profitable online business using the
Amazon website I'm also going to show
you how to private label a product so
that you don't have to invent something
that's brand new you can essentially
find a product that's already selling on
Amazon and find a supplier or a
manufacturer that's already making that
product and then you put your label your
design your packaging on that product
and then send that to Amazon and then
Amazon will essentially do almost
everything else for you Amazon will
handle the fulfillment for you they'll
store your inventory in their warehouses
they'll ship your product they'll handle
all the payment orders in the processing
they'll help market it and sell your
product on their website they'll also
help do the customer support for you as
well which is pretty amazing so this is
an amazing business and this video is
part of a series that I'm going to be
releasing that's going to go in a lot
more detail on exactly how to sell on
Amazon and share into you all the
logistics all the step-by-step processes
and procedures to setting up your
product so that you can sell it on
Amazon and if you don't have a product
I'm also going to share with you how to
find profitable niches markets and
products that you can sell how to find a
supplier how to market and sell your
product on Amazon as well so I've got a
lot of great free videos for you this
video it's going to be an overview of
how Amazon works how how to sell on
Amazon and walk you through the steps of
that but if you guys want access to more
the free video training that I'm going
to be releasing then I want to encourage
you to click the link below I'll
probably have a button that will appear
right here but also click the link in
the description as well if you're on a
mobile device then click the link on the
description and enter your email address
on there and you'll get notified and
access to all the additional free Amazon
training videos that I'm going to be
releasing so I hope you guys enjoyed
this video we're going to get started
and I'm going to show you and walk you
through hell Amazon works and how you
can get started selling on amazon.com
let's begin in this video I'm going to
show you how to sell a physical product
on
seong calm through Amazon FBA now this
video is going to be an overview of how
Amazon works and I'm gonna briefly kind
of show you how it works in the
processes to get set up step by step on
how to sell on Amazon and how to start
making money from Amazon however I'm
going to be releasing some more in-depth
videos that are going to walk you
through step by step each of these
different processes and in order to get
access to them I'd recommend that you
subscribe to this YouTube channel or you
click the link in the description or go
to project life mastery comm / FBA
project life mastery comm / FBA that's
where I'm going to be releasing a lot of
these free videos are they're going to
walk you through step by step the
process but for now I'm going to give
you an overview in this video because
really this video would go on for hours
if I try to show you everything step by
step ok so here I am on Amazon calm now
Amazon is probably knows the
multi-billion dollar online retailer
they have millions and millions of
customers that use their website and buy
from their website they have millions of
credit cards already in their system on
their website and so when someone wants
to buy a product on it you know they
just have to press one button one click
it's actually called a one-click Buy
which is actually a patent that Amazon
owns and so Amazon is just a great
opportunity to sell any product out
there because there are a huge search
engine of millions of customers that are
searching for products that you can tap
into and make a lot of money from and
the great thing is Amazon can also do
all the fulfillment for you as well they
can hold your product your inventory at
one of their fulfillment centers they
can ship your product do customer
support for it and they just take a fee
a cut out of that and but really they're
doing most of the work for you which is
great so it's an amazing platform to use
if you want to get started to sell a
product online and make money from it
now I'm also big on private labeling a
product which I'm going to explain a
little bit about in this video and
future videos as well private labeling
essentially means that you're finding a
product that's already selling and it is
already a manufacturer or supplier
that's already made
getting that product and you're putting
your logo your packaging your design on
that product and selling it on Amazon so
you don't need to invent the product you
don't need to try to come up with
something brand new all you have to do
is find what's already selling on Amazon
and find a supplier that can make that
product put your logo or your brand name
on it
ship it to Amazon and sell it on their
website and market it and promote it so
that's an overview but I'm going to walk
you through the steps of this now right
here is one of my favorite pages on the
Amazon website and I'm going to have a
more in detailed video coming to you
soon on how to find profitable niches
and markets on Amazon but this is the
Amazon best seller list and you can just
you know write down this link here if
you'd like this is basically showing all
the products that are selling on their
bestsellers on Amazon there's really
millions of products that are selling on
Amazon but these are the bestsellers and
it's divided into different departments
or categories so if I were to give you
an example in the sports and outdoors
category and sports and fitness you can
start to see all the top products that
are selling in this category if I want
to go a little bit more narrow let's say
to yoga I can go a little bit deeper now
there's so many categories as hundreds
and even thousands of categories on
Amazon and you can dig around and see
what's selling but just to give you an
example in the yoga category yoga
equipment these are the top products
that are selling this is the top 100
list of the top yoga products that are
selling on amazon.com as you can see you
can scroll through to the top hundred of
them now you can see that these products
are already selling and let's say that
you decided that you wanted to sell a
yoga mat as your product and you've done
the research its profitable all this
sort of stuff and you know you can look
to see these products how they're done
and everything but let's say you decided
on a yoga mat what you'd want to do is
do a search on Amazon go to all
departments here and type in yoga mat
now I want you to think of Amazon is a
search engine it's a number one paid
search engine in the world people come
to Amazon to buy stuff
totally different from Google or Yahoo
or Bing people go to Google because
they're looking for free information a
lot of the time but on Amazon it's very
clear that they're there to buy
something they're looking to buy a
product or be some more research on a
product and their credit card is already
linked to their account so when someone
types in yoga mat they're looking to buy
a yoga mat and ideally the higher up
that you can rank your product and have
it here on their website the more money
that you're going to make from that
product so as you can see for yoga mat
there's a lot of different products that
are available different colors different
designs you know the products have their
different prices Amazon reviews for each
of the products as well you know all all
different types of products and some of
these markets such as this I mean
products you could be on the fifth page
of Amazon for it and still be making a
lot of money from it now ideally you
want to have your product show up and
market it and promote it so it's high up
on their website that's what it's going
to lead to the most money that you're
going to make from your product but
really it doesn't have to be in some of
these markets because they're so big now
let's say that yoga mat was a product
that you wanted to sell okay you've
determined this is a profitable market
you're passionate about it you want to
build a brand on this as well the next
step is to find a supplier that is
already making this product for you that
you can you can put your logo your logo
your label on and private label it and
then ship it to Amazon and sell it one
of my favorite ways of doing this and
again I'll have another in-depth lead
video on this is using the website
alibaba.com here at Alibaba they have
millions of different products and
suppliers that you can find products on
so if I were to type in yoga mat and you
can type in almost any product you're
going to see all the different products
here that suppliers are making that are
yoga mats you can look to see all the
different designs that they have the
colors the material just so much
information here and let's say that you
decided on one of these products well
you can then contact these suppliers and
find out the price how many orders units
that you want to order as well
you know some cool different designs
here so many different colors so let's
say you decided on well just go to the
number one one okay let's do this one
here okay so this one here the price of
it is anywhere from two to ten dollars
per per yoga mat and they have a minimum
order of 500 units well you can order
from this supplier let's say it does
cost you five dollars you can order a
hundred units okay which will cost you
five hundred dollars for those hundred
units you can have your logo put on it
select the color everything you want for
this product and order this from the
supplier from China you know usually
when you go overseas you get your
products much much cheaper than in the
United States however you can still find
products in the United States as well
but let's say you decided on this one
they're essentially going to you know
put the logo you know whatever product
that you want they're going to ship it
to Amazon and then you're going to
create an Amazon listing for your
product similar to what these guys here
have already done now a lot of these
products here that you're seeing are
just private label products you know I'm
sure you can find a lot of these
products already on Alibaba and find out
who their suppliers are so this is a
very common process that a lot of
sellers use is just you know deciding on
a product that you want to sell finding
the supplier that's already making it
decide on the color the feel the look
the design of it put the logo on it ship
it to Amazon set up a listing and start
selling it
oops let me fix that so it's a pretty
straightforward process there's
obviously more logistics involved than
I'm going to walk you through but that
those are the main ones just the overall
concept of this of how you can get
started doing this now some products are
very inexpensive to make you know yoga
mat might not be the best example but
you know people often ask me do I need a
lot of money to get started selling on
Amazon and the answer is no you know one
example I was using in another video is
a sleep mask and some of these products
as you can see cost as low as 20 cents
even ten cents to make per sleep mask
well if you go to Amazon and you type in
sleep mask
some of them are selling for 1213
dollars eight dollars twelve dollars so
if you're getting your product made for
20 cents you could order a thousand
units of a sleep mask let's say for $200
ship that to amazon.com and sell it for
twelve dollars
that's an amazing profit margin now of
course there's going to be some shipping
fees and some Amazon fees with that as
well but the profit margin is still
really really good anytime you can have
a 50% profit margin or better that's
pretty amazing usually I always aim for
a minimum of 30% but ideally 50% profit
margin and of course the more units that
you order from a supplier the cheaper
you're going to be able to get them and
the better that your listing is the more
reviews that you have you know the
higher the price that you can sell your
product for as well okay so that's a you
know you don't need a lot of money to
get started with this as I mentioned
every product is different and in some
future videos like I said if you're
subscribed I'll show you my process of
finding profitable niches my criteria
and what I look for in selling a product
okay
so that's the process of finding a
supplier finding a product that you want
to sell in order to sell on Amazon
you're going to have to set up an
account at Amazon seller central here at
seller central amazon.com you click on
register now you could set up an account
now I always always recommend you start
selling on amazon.com in the United
States because that's the biggest market
on Amazon you can sell of course in
Europe Canada South America Asia all
over the world if you want however the
biggest market is going to be on
amazon.com so I that's where you're
gonna make the most money I always
recommend people to start there even if
you don't live in the United States you
don't have to I live in Canada there's a
lot of sellers on Amazon I live all over
the world so you don't have to live in
the country I don't think there's any
restrictions based on where you live
anybody can sell on amazon.com in the
United States so you're going to want to
set up at seller central amazon.com in
order to sell in the United States
you're going to have to ship your
product your inventory to Amazon's
fulfillment centers
in the united states and they'll give
you the locations for that as well if
they're handling all the fulfillment for
you if you want to sell your product in
Canada or United Kingdom United
Kingdom's by the way is the second
biggest market that you'd want to get
into after amazon.com after the United
States so you do the UK next and in
parts of Europe like Germany are big as
well
Canada is probably one of the next ones
as well after that um but in order to
sell on tho on those platforms you'd
have to go to a different website that
they have in stellar central and you're
going to of course have to ship your
inventory to that location so if you
want to sell in the United Kingdom
you're gonna have to ship some units of
your product to the United Kingdom
fulfillment center if you want to sell
in Canada you're going to just set a
ship some inventory to in you know in
Canada their fulfillment centers there
as well okay so that's a little bit more
advanced but again I do recommend this
starting with amazon.com in the United
States now to set up a seller central
account you can either set up selling as
a professional or as an individual okay
I believe as an individual I've never
done that but I believe it is free
I think Amazon they did they do take
their cut of course a certain fee but I
do recommend selling as professional
everyone if you actually are serious
about selling on Amazon you have to sign
up as a professional it does cost
$39.99 per month you get your first
month free and they take some additional
fees as well and it's well worth it
because it's giving you the ability
number one to sell on Amazon's website
to tap into as I said the millions of
customers that they have all the credit
cards the one-click buy they handle your
fulfillment you know so you don't have
to ship your products they hold your
inventory at their fulfillment centers
they have their team their staff ship
your product any time someone buys it
they handles all your payments you know
they pay you every every two weeks they
allow you to advertise on their website
with Amazon ads and set up promotions
and coupon codes there's a lot of
amazing benefits so like I said the
first month is free but you know of
course if you are serious about selling
on Amazon you're going to
as professional and paid the monthly fee
thereafter that okay but you can really
sign up for a month free and cancel if
you don't get your product set up in
time or you change your mind so you know
that's something that you're going to
want to only do once you've decided on
your product your supplier and you're
ready to start selling now here in
seller central you know there's a lot of
features of the website and I'll
probably do another video more in detail
on that but on inside seller central
you'll be able to set up your product
listing and your product listing is
essentially you know exactly what you
see here so when you click on the
product you know you're going to be able
to put in your product images or
graphics here you can either hire a
graphic designer to create this for you
or hire a photographer to take pictures
and put that up or you can do it
yourself you know you can take a picture
of your product but the the product
image is very important because that's
what's going to get people to click on
your Amazon listing and want to know
more about it and want to buy it in
order to rank your product on Amazon you
want to make sure you have the keyword
in the title so yoga mat that will help
people find your product excuse me
find your product when they search for
it you want to make sure that the title
is uh has the benefits that features the
product and really sells it Amazon
reviews of course is very very important
and then it comes to marketing and
promoting a product there's many many
different strategies for that that I'll
probably release in some future videos
as well but just know for now that
Amazon reviews are very important and
more reviews you have the more that your
products are going to sell so being able
to acquire Amazon reviews is a very
important piece you can select the price
the listing price sale price to the
product as well like I mentioned you
want to make sure you have a good profit
margin at least 30% to 50% but ideally
50% with your product and as your
product sells more and more and you have
more reviews then you can actually
increase the price of the product so
usually at the beginning you might sell
your product for a little bit less than
your competitors just to get sales and
to get some reviews and to get it ranked
but then once it is selling then you can
raise the price as well
here's the product description features
and benefits you can throw in here as
well you know we have a lot of awesome
strategies marketing strategies on how
to do an awesome job with this such as
offering bonuses you know free pdf so if
they're buying a yoga mat you could
offer in you know a PDF or an e-book or
a video on some different yoga exercises
that they could do you could throw in a
money back guarantee which is another
great benefit or bonus as well some with
some products we've done we've offered
like you mentioned that 10% of proceeds
will go to a certain charity that's been
the effective benefit and feature so
there's a lot of cool things you can put
there if you come down product
description is very important you want
to make sure that sells the product you
can offer different promotions discounts
especially on bulk orders so if you want
to have a discount that if they buy two
they'll get one free or they buy five
like with my products a lot of I sell
supplements and a lot of my customers
that buy five bottles at a time in bulk
and so it's a great opportunity for me
to increase the value of my sale and
offer them a discount also and it's a
lot of cool things you can do on Amazon
like you could even offer have a product
a product insert so when people buy the
product you can have a little insert
that goes along with it that maybe has a
coupon code for an additional product
that they can buy and if you are in a
certain market like yoga any market you
want to think about building a brand so
if you're in the yoga market you'd want
to think about having additional yoga
products such as yoga blocks yoga towels
yoga straps yoga mat cleaner for example
so that you can you know promote and
market to your existing customers that
you're acquiring and just build an
entire brand out of this business
Amazon best seller ranking here is
important it's telling you how well a
product is selling based on its category
which is awesome and there's just I mean
there's just a lot of great stuff in
there's really so much to it that I
won't have time to go into in this video
I mean there's so many ways to market
and sell on Amazon it's just a really
amazing business it's an amazing
opportunity for anybody to get started
making money online and building an
online
business so you know this is just a
quick overview of how it works I'm sure
you have a lot of questions I'm sure you
do because there obviously there's a lot
more to it there's a lot of you know
logistical things that you need to know
and that's why I'm going to be releasing
some more future videos for you guys to
kind of share more of the process on how
to find profitable niches markets how to
find a supplier how to negotiate with
the supplier how to get the cheapest
prices how to set up your product
listing how to price your product all
these different men how to market it
promote it get Amazon reviews these are
all things I'm going to be sharing with
you guys in some future videos so if you
guys enjoyed this video make sure to
click the like button and leave a
comment below let me know what you think
let me know what questions you have as
well and make sure to subscribe to this
YouTube channel for more great videos
like this and if you want more specific
videos and training to Amazon and how to
sell on Amazon then click the link below
in the description or go to project life
mastery com slash FBA project life
master comm slash FBA and just head on
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head on over there into your email and
you'll get a lot more great free videos
like this that will walk you through a
lot of this process but I want to thank
you again for watching this video and
I'll talk to you soon take care
you
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