okay hi everyone welcome back to my
channel where I'm gonna talk about my
business and how I started it and how I
how I grow it in two years if you're
interested to know then keep watching so
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today we're going to be talking about
marketing and how I did what I did to
get to where I am today which has been
two years of online business on
Instagram on Facebook and only recently
starting shopping and Twitter and two
other platforms in Malaysia it's been
almost a month plus of mro which is the
movement restriction order and we have
extended it for another two weeks
great so this is a really good time for
you guys to try and you know start up
your own business online to earn extra
income or to you know just get some
experience because you have quite a lot
of
on your hand this flavour though I am in
no way a professional and I have only
been doing it since sorry I've been only
been an online business owner since 2013
until now and I have sold of various
various different types of things which
include Charles even-even shells that I
actually made myself and also skirts if
you haven't seen my previous video about
that then you can have a look at that
it's mostly about the history and the
background and why I started chanel okay
so I cannot stress how important
marketing is for your online business
basically it's really important for any
type of business and if you don't have a
really good marketing strategy then no
one will know about your product no one
will know about your friend and then
there will be no sales obviously so here
are the top five things that I actually
did for my online business to get to
17,000 plus followers as of 2020 okay
five ways to gain followers and to reach
my customers the first thing that I did
was I ordered a lot of backpacks and a
lot of blankets
and I actually gave them to my friends
and family for them to kind of give me
feedback and you know post pictures give
me like a review about it and to tell me
if it's good or not so I've used the
pictures and inducer reviews for my
Instagram post these are the first post
that I actually did in 2007 - and it's a
really great bead for you guys to kind
of get people to trust your brand and
trust your products because you have
reviews of them and of course if you
give it to your fans and friends and
family the reviews would be really good
right and you don't have to worry about
negative reviews so that was the number
one thing I did I almost I spent almost
I think about 500 ringgit mm plus to get
like a lot of backpacks a lot of
blankets and subscribe give them out for
free but of course if you guys don't
have any cash for that then it should be
okay if you just kind of you know made
one product or bought one product first
and just kind of ask your friends I've
had me to try that from one product and
then give me feedback about it
this is for register items of course but
like my items are all personalized
therefore I have to kind of order
separately like each one for like each
of my nephews or each of my cousins and
everything and then I gave it to them
and then they took pictures of it and
then it is online and the tag they
tagged Chanel as well it's also good for
us to do this so that we get strong
testimonies from people and also to
create like trust people will want to
order from you and people want to buy
from you because they know that the
items are legit obviously because of
based on based on all of the reviews
that you have the second thing that I
did was I gave a lot of my stuff to
celebrities and also to influencers and
to instafamous people so that they could
review my product so this one is kind of
a hit and miss if you know what I mean
because there are some influence
these that receive your gifts or receive
your items for free and there are some
that kind of asked for peanut obviously
so initially when I started two years
ago I only chose the celebrities and the
influencers that didn't receive any
money for the reviews because obviously
I didn't have that much startup capital
to begin with and I just decided that I
didn't want to spend that much yet I did
get a few who actually accepted my gift
reviews without any extra charge and
here are a few of them I'll just show
you some pictures while we're talking
about that you can see more of our
pictures and more of the reviews and
everything from our Instagram page or
our Facebook page as well the bad thing
about giving to celebrities or to
influencers is sometimes they can kind
of be a
or for example there was a few times
that was kind of a struggle for me
because for example one of them said
that initially that she didn't charge
anything and then when I gave her when I
posted her the item that I wanted to
review she said she changed her mind and
she said that there will be charge so
that was kind of annoying for me I guess
there was also one that kind of ordered
first and she ordered a lot and then she
promised to pay later but she didn't and
obviously we kind of trust celebrities
or influences because we thought that
you know because they're famous and
because they're rich they would actually
follow through the payment their being
but that was a mistake obviously and
there are also some that we paid like
five hundred ringgit and one hundred
ringgit and two hundred ringgit but they
didn't review our products they just
kind of went silent and that was the
most kind of like a heartbreaking moment
for me because which frosty celebrities
and rehearses influencers to be like you
know good people and everything but
I will of course not disclose any names
so the next thing that I did is actually
normal I think everyone does this it's
to do Facebook ads and also Instagram
ads I'm you know a pro at this because I
still have a lot of things to learn but
the basic things to do is just to kind
of set up your picture a really good
picture and a really good caption I
stress on the fact that you guys should
use a really good picture like for
example the picture has to be of good
quality the picture has to be clear on
what your product is because Instagram
for example uses a lot of visual imagery
and if your picture has a lot of words
in it and a lot of like you know copying
or a weird cut and paste pictures or
blurry pictures then people won't really
look at it and you'll be like a ton of
money for the ads but the ads will be
working so you have to keep in mind that
your pictures should be a really good
quality picture and your caption as well
should be kind of short and sweet
because for me nowadays people don't
read much or at all even you put like a
really long like a really long caption
I'm sure no one who you read it they'll
just skip that and if the picture is
good enough then they're probably just
comments the end or the comment how much
is it how much in everything so yeah
that's pretty confident okay
the fourth thing that I do or that I did
sorry I still do it but that I started
doing in earlier
when I first started the online business
is to do giveaways this is so much fun
like personally this is so much fun
because I get a lot of people who are
interested in joining giveaways and you
know there's a lot of ways that you can
do it for example you can also to repost
your picture you can ask them to comment
why they want to win it you can ask them
to tag 3 friends and a lot of other
things as well but doing giveaways
actually good because we attract more
people or more customers potential
customers so when we do this we pull in
crowds and so they'll be able to see our
items and they'll be interested if they
wanted to buy in future so that's really
good right and the last one that I did
this is the most important one for me
edits I think that it is actually the
most effective one and it's free as well
so I do a lot of swap reviews if you
guys are actually followers from my
Instagram you know that I kind of post
reviews at night usually around 10 p.m.
until 12 p.m. and then I'll leave it up
until 8 o'clock
these are really good because we
actually kind of swap reviews with other
Instagram business business
and they have like for example if they
have 100 followers of their followers
will follow us and our followers will
follow them so how to do this is
actually to set up your own group or to
find a group that actually sells the
same missions you do and to kind of make
them swapping this with you I was lucky
enough to actually stumble upon it when
I was only about I think 10,000
followers at time and when I started
doing the swap reviews it went like up
it went really high - like - like 50,000
in like a year less than a year I think
so that was a really lucky thing that
happened to me I think as a kid you got
guns so ever so much um that one my mom
very important for you to do and I will
go into depth about that in another
video if you guys want so just let me
know if you have any suggestions or if
you have any questions about my videos
you can comment below and don't forget
to subscribe
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I hope the tips are absolutely like
useful because I mean I know that they
they are basic tips but sometimes people
you know don't really think about it or
you need a refresher of it or anything
like that so that's why I just like to
share all the tips that I know and I did
for the last two years with you guys all
right bye everyone
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