what is it you need to do to get your
website started for sale on Flippa so
this is the flippa.com slash cell the
cell buttons over here and I've scrolled
down to the page but I'll start at the
top you want to be selling an
established website you've got a lot
better chance for great sales and the
buyers on flip are generally looking for
established websites however you can
sell starter websites domains and
especially you can sell apps and I have
never sold an app before but I would
guess there's some good opportunities to
sell the right kind of app on Flippa but
this is mainly for websites and mainly
ones that are established older than
three months that have some traffic
and/or revenue so you hit the establish
sites you scroll down and I recommend
hitting an auction an auction encourages
the scarcity and limited availability in
terms of timing for your website if you
don't get it sold on a first auction
it's not a big deal you just try again
I tried to put banned work up once put
it up too high and it didn't sell the
second time I put it up it sold and you
can see what it's sold for so I you can
also do classified listings or if you
have a website you think is really
valuable and mine got rejected from this
if you think it's really valuable try
the deal flow to get it to the high-end
buyers then then you go down here and
type your URL a to get started so I have
a website gaming addiction net it was my
first website and I tried to put it up
before and I didn't do a very good job
selling it and it didn't sell so if I
wanted to list this again I'd put the
URL in and then I click get started so
now you can see everything you need to
do in order to get the website sold here
you need to go through the website
details including what kind of website
it is and when it went live you need to
go through and traffic and like I said
this is the only thing that really
matters in terms of doing something
quick and simple to get your website up
into the 80/20 principle application
where you
are in the top 20% of websites for sale
now you definitely want to verify Google
Analytics and that's why flippa makes it
so obvious and I'll do a much more deep
lecture on this shortly so what you do
is you just hit this and then it will
ask for Google sign-in information to
your analytics account it's really easy
and if you want to do your own traffic
which obviously I don't recommend you
put your average amount of unique
viewers and pageviews per month but why
do that when you could put Google
Analytics in and establish trust on your
website
80% of websites don't verify Google
Analytics and those are the 80% of
websites that don't sell very well the
next thing you need to go down and do is
revenue and you always want to put in
some kind of revenue after all if your
website's not making any money unless
it's Instagram why would you want to
sell it most of the time you want to put
in revenue in order to get a better
group of buyers now if you don't have
any revenue you don't put any in
obviously but more than likely you're
trying to sell a website that's at least
making a little bit of money with one of
these various methods but if you don't
want or don't have any revenue just put
no if you don't have revenue it's
absolutely essential that you've got
traffic you need one of these two and I
recommend even if you have good revenue
you need those verified Google Analytics
so if you have revenue then flipper
gives you the opportunity to put that in
in detail so if you have other you can
type it in exactly if you have
subscriptions ecommerce ad sales
Clickbank Adsense dropship you can just
put all those in directly Adsense is the
best one in terms of Flippa being able
to easily verify the revenue so Adsense
provides a great opportunity to have
concrete proof that you're actually
making money on Flippa any of these
other methods can also work very good
now the sellers notes is in the pitch
and the pitch is critical to converting
sales now I showed you in my auction and
I will show you in a later lecture where
the sellers notes are so this is the
description so the description you
should be putting a lot of good work
into the description I've got a specific
lecture explaining how you should do the
description so here's the description
but before you get to the description
you need a tagline and a summary so on
mine you can see that's up there at the
top the tag lines up here that's the
title of the website as seen in the
auction so you put your tagline and then
your summary in here in order to get
people to know what your website does
and notice these are very short a total
of 271 characters between the two of
them and I recommend putting the most
important thing first so what I put
first was my $80,000 a year profit on my
website because that's the most
important part of it now the important
thing to consider in that is what's
going to be most important to your buyer
if your buyer is going to be looking for
verified traffic then you might want to
put how many unique visits or pageviews
you have if your buyers looking for page
rank which they're not often looking for
page rank unless it's really high you
could put that first if your buyers
looking for verified Adsense revenue you
could put something up there like 500
per month Adsense verified and have a
listing like that so you want the very
most important word or three words in
front and if you're trying to ultimately
make a good sale you want that money in
the very beginning because if you'll
notice in some of the other titles as
I've browsed around Flippa a lot of the
titles don't get into very well with the
website value is they just put the name
of the website up you want your tagline
to have the value up front
so if it's Adsense you want that
verified if you're making a thousand a
month on selling services then you put
that upfront
whatever your key value of the website
is should go first because rather people
believed my $80,000 a year profit or not
they still at least took a look at the
auction and that was the exact amount my
financials had made in the previous year
on being were calm now that doesn't
always translate exactly into what the
buyer will make out of it because a big
part of my profit on banner comm was
getting repeat business that was done
straight through me through the banner
comm emails so i'll show you how i
attracted buyers and explained to the
existing customers i would be moving
websites but still the fact is i made 80
thousand profit off of vanwoerkom in the
last year before selling the website so
i put that up front so it's better to
stick on your tagline with facts
whatever facts you can support and the
crucial part about that is timing if you
have had three bad months in a row you
probably don't want to sell your website
I tried to sell band work before in a
similar situation it didn't sell I
waited until band work had had several
good months in a row then I sold it so
you got your tagline right here and then
your summaries where you explain a
little bit more about your tagline and
then your description has a lot longer
chance you can really go in and convert
and I recommend the nice little three
paragraph format I did that I will
explain you more in a future lecture on
so once you go down here then you click
on sale and flipper recommends a sale
length of around 14 days but they can
also recommend higher or lower based on
your exact auction in your exact website
so for the reserve you put your reserve
in here and I reckon
and using a lower reserved price
whenever possible the real bidding often
happens once you've hit the reserve
price I have an entire lecture on
pricing and then you scroll down to the
payment method you'll accept and you've
got you have PayPal Flippa
escrow in escrow comm and I used escrow
comm and I would prefer to use flip
escrow for the future because flippa
escrow is free but escrow com worked
really well for me I put the website up
and transferred it to the buyer after
escrow verified that the buyer actually
paid them then the buyer took possession
of it verified the sale and I got my
wire transfer pretty quick you can also
use PayPal but I do not recommend PayPal
for a flip auction because if you have
to transfer the website the buyer can
still file a item not received through
PayPal and they've got a pretty good
chance of keeping it there so I
recommend Flippa or escrow comm
especially if you've sold for more than
a thousand dollars in escrow comm is
fairly easy to set up step six is a
promotion and you can choose whatever
you want here but I choose I use the
highest one I use the best they gave me
right here and I think they actually put
it up to more people if you have a
higher auction and they charge more but
I recommend choosing all of the options
on here if you're trying to make more
than a thousand dollars after all this
is a simple return on investment thing
you want to get the flippa account to
tweet your website and you want to
invest something in your auction so you
get the home page feature you get the
screenshots bold listing I did all that
on my auction and it sold the idea is
you've got to get as many buyers as
possible on it if you're not willing to
do this you might want to ask yourself
why am I going to list my website in the
first place and if you're trying to sell
your website for a thousand plus
if you're not willing to risk $99 on it
well maybe it's not ready to sell maybe
you're not that confident in it yet and
that's okay the price lists and auctions
$19 but I recommend go for the full
upgrade finally you need to verify
ownership before flip is going to let
you say that you own a website you need
to verify and tell them you actually own
it so there's two ways you can do that
you can use a verification file and or a
meta tag so you go through here and
follow flippers instructions and put
that on your website if you have a
WordPress website or Google Sites
website doing either of these are pretty
easy to do and if you have hostgator
with WordPress it should work to verify
it nearly immediately and same thing on
google sites so this is an overview of
everything you need to do generally with
some of my tips on how to complete it in
order to actually launch your website
for sale I appreciate the time you spent
watching this and I hope going over the
entire selling process here has helped
you feel more confident that you can
actually go through and do this and get
it done it's not that scary when you
look at the whole process what I'm going
to do now is dive in deeper to several
areas of this including the pricing
including the traffic including the
pitch and I will help you give you the
best formula to get your website sold
for the highest value